Video Advertisements
Table of Contents
If you’re looking for a way to make animated video advertisements, you’re in the right place! Video Igniter’s animated video production service enables you to create professional quality, custom designed video advertisements – and the best part is, you don’t need to have any video production experience because Video Igniter does all the work for you.
This comprehensive guide will answer all your top questions, including:
- How do I use Video Igniter to make animated video advertisements?
- What does it cost to use Video Igniter?
- How long does it take to make a video advertisement?
- What kinds of video advertisements can I make with Video Igniter?
Answers to all these questions and more are coming up in this guide – including tips to help you save $1,000 or more off the cost of making your video advertisements! But first, let’s take a look at examples of the types of video advertisements that Video Igniter can make for your next advertising campaign:
Examples Of Video Animations
Video Igniter can make any kind of 2D or 3D video animation for you. You can see some of our favorite example videos below. For additional production samples, check out our animation portfolio or request access to our demo reels and price sheet.
Contact us or schedule a call to start making your video.
Are you looking for a different type of animation example? Send us a message to let us know what kind of production example you want to see and we will follow up with some relevant production samples.
How to make video advertisements with Video Igniter?
Video Igniter will guide you through these 7 steps to turn your ideas into custom designed animated video advertisements:
1). Get A Quote
Before the production process begins, you should reach out to different animation studios to get a production quote for your video advertisements.
You can request a quote from Video Igniter here or schedule a call to speak with our production team.
We’ll work with you to develop a budget and timeline to create video advertisements that will help you meet your business goals. If you decide to move forward with Video Igniter to make your video advertisements, you will receive a production agreement to sign and an invoice for half of your production budget.
2). Script
Now that production is underway, Video Igniter’s copywriters will meet with you virtually (or email you some questions) to learn about what you want to communicate in your video advertisements. Popular questions include:
- What are the key messages you want to convey in your video advertisements?
- Who is your target audience & what problems do they experience?
- What’s the goal of your video advertisements?
- What kind of action do you want to drive viewers to do when they’re done watching your ad?
When the first draft of the script is ready, you will receive a digital copy to review with your team. Add your comments directly to the script doc and let us know when all the feedback is in. Video Igniter’s copywriters will revise your script and share the 2nd draft with you to review and sign off.
If additional revisions are needed, we’ll continue to work with you polish your script until it’s perfect.
3). Storyboard
The next step in the production process is to turn your script into a storyboard. The storyboard is the visual blueprint for your video advertisements.
Each page of the storyboard includes a sentence from your script, a sketch or mockup of the scene and a list of instructions for the animators so they know what to create for each scene in your video.
You will receive a digital copy of the storyboard which you can share with your team. Have everyone add their comments and feedback directly on the storyboard.
When all the feedback is in, let us know and we’ll revise and update your storyboard. You’ll receive the 2nd draft to review and approve with your team.
4). VoiceOver
After the storyboard gets your sign off, you will receive a selection of voiceover auditions to listen to. Let us know which audition is your favorite and we’ll hire that person to record the full narration for your video advertisements. You will get an opportunity to listen to the recording and request edits, if needed.
5). Soundtrack
You will also receive a selection of soundtrack options to listen to. Let us know which one is your favorite and we’ll acquire the appropriate license(s) so we can legally use the music in your video advertisements.
6). Illustrations
Time to create the custom illustrations for your ads!
To get things started, the art director will review your brand guidelines and style references. Then, they’ll design multiple pieces of concept art based off of scenes from your storyboard.
When you review the concept art, share your honest feedback with the art director. Let them know what you like and dislike about each visual concept. This way, the art director can work with you to revise and polish your favorite concept until it’s perfect.
Then, the illustration team will get to work creating all of the art for your video advertisements. You will get a chance to review all of the art and request edits before we animate your videos.
7). Animation
Now that everything is approved, it’s time to animate your video advertisements.
It takes about 1 week to animate a 1 minute video.
As soon as the first draft is ready, you will receive a link to share and download copies of the video advertisements for your team. Collect everyone’s feedback and send it our way. We’ll integrate your revisions and then render out the final draft of your video advertisements.
Deep Dive: Want to learn more about the production process? Check out this companion article: How To Make Animations
How Much Does It Cost To Make Video Advertisements?
Production costs for video advertisements vary based on factors like:
- How long are the video advertisements?
- What visual style are we using to create your video advertisements?
- How soon do you need the final draft?
- Who is creating the script & storyboard?
For specific answers about video animation costs, let’s break this down into two categories:
How much does it cost to make 2D video advertisements?
Most 2D video advertisements cost between $1,500-$7,500 to create each minute of video content. Fancier forms of 2D animation that are created by individually hand drawing each frame cost between $7,500-$25,000 to create each minute of video content. This may sound high but to put it into context, The Simpsons pays over $250,000 to create each minute of animation – and that doesn’t even include the cost of hiring the voice actors.
How much does it cost to make 3D video advertisements?
Budgets for 60-second 3D video advertisement typically fit within the $5,000-$25,000 range. That being said, 3D video production costs can easily get up to the $50,000-$100,000/minute range. To put this into perspective, each minute of a 3D PIXAR animated film costs over $1,000,000 to make.
Get a quote for your video animation or request access to Video Igniter’s price sheet.
How Long Does It Take To Make Video Advertisements?
Short 2D video advertisements can be made in about 4-6 weeks. Hand drawn animations and 3D animations will take 2x-4x more time to complete.
Rush delivery is available if you need to speed up the production process. Schedule a call with our team to discuss your production timeline.
Budget Saving Tips For Video Advertisements
Combine these tips to save $1,000 or more off the cost of making your video advertisements:
1). Record The VoiceOver
If someone on your team records the voiceover for your video advertisements, we’ll deduct voiceover recording and licensing costs from your production budget. That could end up saving you several hundred dollars!
Want to learn how to record professional quality voiceovers at home for free? Watch 1:31 in this video.
2). Write The Script
Writing the script for your video advertisements can save you $500 off the price of each minute of animated video content we produce for you. Not sure how to write a script for a video advertisement? Download our free script writing template.
3). Use Free, Legal Music
Do you have access to free music we can legally use in your video advertisements? If so, we can deduct music licensing costs from your production budget.
If you want to try and find some free music that we can legally use in your advertisements, check out Incompetech and Facebook’s sound collection for large libraries of free, royalty-free music.
4). Create The Storyboard
If you create the storyboard for your video advertisements, you can save an additional $500 off the cost of each minute of video content we make for you. Download our free storyboard template and review the included storyboard creation guide to see how easy it is to make a storyboard – no artistic ability needed!
5). Start Production ASAP
Rush delivery is available if you need to speed up the production process to meet your deadline – however, rush delivery can add 10%-25% or more to your production budget. If you want to minimize or avoid paying rush delivery costs all together, we recommend starting production as soon as possible! Schedule a call with our production team or send us a message today to get the discussion started.
Production Resources For Video Advertisements
These resources are popular among people researching and reading about how to make video advertisements:
- How To Make An Animated Advertisement Video
- How To Create An Animated Ad To Promote Your Business
- How To Make Memorable Animated Commercials
- How To Make Animation Videos
Still have questions about making video advertisements?
Do you have a question about video advertisements that wasn’t addressed in this FAQ? Use this form to send us your question and we’ll follow up with an answer. We’ll also post the question and answer to this page so other people can benefit from the knowledge.
What is Video Igniter Animation?
Video Igniter Animation is an online animated video production service. By working with our team online, you can get your custom animated video produced faster and for less than hiring a brick and mortar animation studio.
Watch the demo reel below for examples of the kinds of animation our team can produce for you.
Looking For An Animated Video Company In The U.S.?
Video Igniter is headquartered in Seattle, Washington.
Success Stories & Testimonials
Don’t just take our word for it – these testimonials highlight Video Igniter’s reliability, creativity, flexibility and ability to deliver animations that exceed expectations. When you choose Video Igniter Animation, you can rest assured that you are working with a trusted and reputable studio.
“Couldn’t be happier with Derek and his team. The quality of the work for the cost far exceeded expectations and surpasses anything in the market. Derek was patient, offered many revisions, and was overall great to work with.”
Alex Novick – Founder, Sproutly.com
“Video Igniter were very easy to work with and the entire process for creating and suggesting edits was seamless and stress-free. I would work with them again and would recommend to others looking to create a modern and stylish explainer video.”
Clair Simpson – VP Marketing, Repool.com
“I run a video production company and outsource animation. The team at Video Igniter did a great job in taking the concept I very crudely drew out and making it into a beautiful animation. The review process was easy and their turnaround time was very quick. I’d def recommend them if you’re looking for an animation project.”
Pat Henderson – Founder, Path8 Productions
“Video Igniter offered us the critical combination of creative value, clear communication, and patience with stakeholder feedback. We ended up with truly high-quality design assets for our video series largely due to the extra level of commitment — and the right balance of efficiencies with flexibility in the process when called for.”
Larry Schlessinger – Sr. Creative Program Manager, Amazon Web Services
“Video Igniter came to us with a number of creative and engaging ideas and were able to create an exciting, impactful video in a short period of time. And the best part was that it cost much less than other options of similar quality. The video they made is a great marketing tool for us.”
Alex Raymond – Founder, Kapta Systems
Get in touch!
Schedule a call to discuss your animated video project.
Get a quote for us to create your animated video.
Request access to our newest price sheet.
Create your Video Igniter account, fill out a creative brief for your video and we’ll begin production as soon as we receive your production deposit.