Explainer Video Pricing

Explainer Video Pricing

Want to learn about explainer video pricing for your next video project? You’re in the right place! Video Igniter’s guide to explainer video pricing has answers to all of your top questions, including:

  • How much does it cost to make an explainer video?
  • What goes into the cost of creating an explainer video?
  • Examples of explainer video produced at different prices.
  • Tips to help you lower the price of your explainer video.

All that and more! But first, let’s take a look at examples of explainer videos that are produced small, medium and large budgets.

Explainer Video Pricing Examples

Video Igniter can make any kind of 2D or 3D explainer video for you. Below, you can find examples of the kind of production quality you can expect for large, medium and small budgets.  To see additional production samples, check out our animation portfolio or request access to our demo reels and price sheet.

Contact us or schedule a call to start making your video.

+$10,000/Minute Explainer Video Pricing Examples


$3,750-$5,500/Minute Explainer Video Pricing Examples


$1,500-$2,500/Minute Explainer Video Pricing Examples


Animated Explainer Video Demo Reel

Are you looking for an example of a different type of explainer video? Send us a message to let us know what kind of production example you want to see and we will follow up with relevant production samples.

How Much Does It Cost To Create An Explainer Video?

Explainer Video Pricing

A 60-second, 2D explainer video will cost between $1,500-$10,000 to create. If you want to create a 3D explainer video or an explainer video that uses detailed hand drawn animation, your production budget could end up being 2-4x more.

What What Goes Into The Cost Of An Explainer Video’s Price?

Calculate Explainer Video Pricing

You’re probably wondering what goes into the cost of creating an explainer video so you can figure out the budget for an upcoming video project. Let’s break down the different element that contribute to explainer video pricing to help you understand all the variables at play. Alternately, you can send us a message or schedule a call and we’ll help you figure out pricing options for your explainer video.

Explainer Video Script Pricing

Explainer Video Script Pricing

The price to write the script for your explainer video is $500 for each minute of content we create for you. If your explainer video is 30 seconds long, your script writing cost is only $250.

You also have the option to create the script for your explainer video. If you provide the script for your explainer video, you save $500 off the cost of each minute of video we create for you. Download our explainer video script template to get started.

Explainer Video Storyboard Pricing

Explainer Video Storyboard Pricing

The price to create the storyboard for your explainer video is $500 for each minute of video we create for you. If your explainer video is 2 minutes long, the price to create your storyboard is $1,000.

If you want to create the storyboard for your explainer video, you do not need to pay this $500/minute storyboard creation price. Download Video Igniter’s Storyboard Template.

Explainer Video VoiceOver Pricing


It costs between $50-$500 to record and license each voiceover that is used in your explainer video. Non-English voiceovers may cost more to produce.

Explainer Video Music Licensing


The average stock soundtrack costs between $19-$399 to license for commercial projects.

If you want to create something unique, we can help you produce a custom soundtrack for your explainer video. Rates for most projects range between $1,500-$6,500.

Popular songs can be licensed for your explainer video but expect to spend at least $10,000 for a license that is valid for 1 year or less.

Explainer Video Design Pricing

Explainer Video Design Pricing

There’s a wide range of pricing options for the design aspect of your explainer video. It comes down to the complexity and level of detail in the visual design. The pricing range design costs for explainer videos ranges between $500-$4,500 for each minute of video that we create for you.

Explainer Video Animation Pricing

Explainer Video Animation Pricing

Animation pricing options for explainer videos also comes in a wide range depending on level of complexity in the motion design. The cost to animate most explainer videos ranges between $500-$5,000 for each minute of video we animate for you. 3D animation and cel animation costs can be even higher.

Deep Dive: What goes into the cost of an explainer video?

How To Get Better Explainer Video Pricing

Explainer Video Pricing Budget Saving Tips

Combine these tips to save $1,000 or more off the pricing for your explainer video project:

Write Your Script

You can save $500 off the price to create your explainer video if you write the script for your video. In fact, you can save $500 off the cost of each minute of content we create for you when you provide the script. Download our script writing template for tips to help you create your explainer video script.

explainer video pricing script template

Record The VoiceOver

It costs between $50-$500 to hire, license and record each voiceover that’s used in your explainer video. You can skip this cost by recording your own professional voiceover at home for free. Watch 1:31 in this video to learn how.

Create The Storyboard

You can save an additional $500 off the cost of each minute of video we produce for you if you supply the storyboard for your project. Download our storyboard template and review the included storyboard creation guide to see how easy it can be to turn your script into a storyboard.

storyboard diagram

Start Production ASAP

Rush delivery can increase your production price by 25%-50% or more! Start production on your explainer video as soon as possible so you can avoid paying extra for rush delivery. Contact us to start the conversation about your explainer video project.

Still have questions about explainer video pricing?

Do you have a question about explainer video pricing that wasn’t addressed in this FAQ? Use this form to send us your question and we’ll follow up with an answer. We’ll also post the question and answer to this page so other people can benefit from the knowledge.


Explainer Video Pricing Resources

These popular articles are recommended for people interested in explainer video pricing:

Want to learn about the production process? See how explainer video productions come into the world.

Which explainer video services does Video Igniter offer?

How long does it take to make an animated explainer video?

What is Video Igniter Animation?

Video Igniter Animation is an online animated video production service. By working with our team online, you can get your custom animated video produced faster and for less than hiring a brick and mortar animation studio.

We can help you create any kind of 2D animated video or 3D animation you can imagine. Check out our animated video portfolio!

Watch our explainer video on our home page to learn more about how we can help you create an animated video. For examples of the kinds of animation our team can produce, check out the demo reel below:


Looking For An Animated Video Company In The U.S.?

Video Igniter is headquartered in Seattle, Washington.

Success Stories & Testimonials

Don’t just take our word for it – these testimonials highlight Video Igniter’s reliability, creativity, flexibility and ability to deliver animations that exceed expectations. When you choose Video Igniter Animation, you can rest assured that you are working with a trusted and reputable studio.

“Video Igniter were very easy to work with and the entire process for creating and suggesting edits was seamless and stress-free. I would work with them again and would recommend to others looking to create a modern and stylish explainer video.”

Clair Simpson – VP Marketing, Repool.com

“I run a video production company and outsource animation. The team at Video Igniter did a great job in taking the concept I very crudely drew out and making it into a beautiful animation. The review process was easy and their turnaround time was very quick. I’d def recommend them if you’re looking for an animation project.”

Pat Henderson – Founder, Path8 Productions

“Video Igniter offered us the critical combination of creative value, clear communication, and patience with stakeholder feedback. We ended up with truly high-quality design assets for our video series largely due to the extra level of commitment — and the right balance of efficiencies with flexibility in the process when called for.”

Larry Schlessinger – Sr. Creative Program Manager, Amazon Web Services

“Video Igniter came to us with a number of creative and engaging ideas and were able to create an exciting, impactful video in a short period of time. And the best part was that it cost much less than other options of similar quality. The video they made is a great marketing tool for us.”

Alex Raymond – Founder, Kapta Systems


Get in touch!

Schedule a call to discuss your animated video project.

Get a quote for us to create your animated video.

Request access to our newest price sheet.

Create your Video Igniter account, fill out a creative brief for your video and we’ll begin production as soon as we receive your production deposit.

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