Explainer Video Studio: Your Guide to Getting Started

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Do you want to hire an explainer video studio to create an explainer video but aren’t sure how to get started? Luckily, you’re in the right place! Video Igniter’s guide to explainer video studios has answers to all of your big questions, including:

How do I make an explainer video?
How do I find the right explainer video studio for my project?
What does it cost to make an explainer video?
How quickly can an explainer video studio make my video?
How can I save money on my production budget?

All that, and more in this complete guide to explainer video studios. But first, let’s take a look at examples of explainer videos that Video Igniter’s animation studio can create for you…

Explainer Video Studio Animation Examples

Video Igniter can make any kind of 2D or 3D explainer video for you. Below are a handful of our favorite explainer video examples.

Are you looking for a different type of animation example? Send us a message to let us know what kind of production example you want to see and we will follow up with some relevant production samples.

How do I find the right explainer video studio for my project?

Finding the right explainer video studio to make your video can be the most important step in the production process. That’s why we created a whole article to help you find and hire the right producer for your project: How To Hire An Animator.

In the article, you’ll learn:

Where to find explainer video studios you can hire.
What to look for when hiring an explainer video studio.
Tips to negotiate a lower production budget.

And so much more! See the full guide here.

How To Work With A Studio To Make An Explainer Video

Let’s take a look at the explainer video production process so you know how to go from idea to final draft.

1). Get Production Quotes

Start by getting production quote from a few different explainer video studios. Once you have all the quotes in hand, give each studio’s animation portfolio another review along side their quotes before you decide which explainer video studio to hire.

Notify the studio you want to hire and they will send you a production contract to sign and an invoice for the first 50% of your budget.

2). Script

Now that production is underway. Our team will spend time learning about your target audience and key messages you want to convey in your explainer video. When the first draft is ready, you will receive a link to download your script. Review the script with your team and add your comments in the document. Our team will revise the doc and send you the updated script as soon as it is ready to review.

3). Storyboard

After your script is approved, our team will turn your script into a storyboard. The storyboard acts like a blueprint so our team knows exactly what to create during every part of your script. When the first draft is ready, give the storyboard a detailed review to make sure we show all the right details. If something needs to be shown in a very specific way, let us know so we can include photos and links to videos that show exactly what needs to be created.

4). VoiceOver

You will receive several voiceover auditions to review. Give them a listen and let us know which voiceover artist is your favorite. We’ll hire them to record the narration for your explainer video and coach them them through the right pronunciation, pacing and energy to use in the narration. You get an opportunity to listen to the full recording and request edits, if necessary.

5). Art

After your storyboard is approved, our art director will use it to create several pieces of concept art for you to review. Give them a detailed review and share your honest feedback with our art director. You can collaborate with the art director to revise and refine your favorite piece of concept art until everything looks perfect.

After the concept art is approved, our studio will create all of the custom illustrations for your explainer video. You get a chance to review all of the art and request revisions before we animate your video.

6). Music

You will also receive several soundtrack selections for your explainer video. Give them a listen and let us know which one is your favorite. We’ll take care of acquiring the appropriate broadcast license so we can legally use the music in your explainer video.

7). Animation

Now that everything is approved, it’s time to animate your explainer video! As soon as it’s ready, our studio will send you a link to download your explainer video. Give it a detailed review with your team and members of your target audience. Collect everyone’s feedback and send it to us. We’ll integrate your edits and render out the final draft of your explainer video.

How much does it cost to hire an explainer video studio?

A 2D, 60-second animated explainer video typically costs between $1,500-$7,500 to create. If you want to make a high end explainer video using 3D animation or cel animation, your production budget could be 2-4x larger.

Get a quote for your explainer video.

Deep Dive: What goes into the cost of an explainer video?

How long does it take an explainer video studio to create a video?

It takes about 4-8 weeks to create a 2D explainer video. Explainer videos created using 3D animation or cel animation will take 2-3x more time to create. With rush delivery, it’s possible to create a 60-second animation in less than 4 weeks.

Deep Dive: How Long Does It Take To Make An Animated Explainer Video?

How can I save money on my explainer video budget?

Combine these tips to save $1,000 or more off the cost of hiring an explainer video studio:

1). Write The Script

Video Igniter’s explainer video studio can write the script for your video – but if you provide it yourself, you can save $500 off the cost of each minute of content we produce for you. Download our free explainer video script template to get started.

2). Record The VoiceOver

Each voiceover for your explainer video costs between $50-$500 to record and license for commercial use. You can skip this production cost by recording the voiceover yourself. Watch 1:31 in this video to see how you can create professional quality voiceovers for free.

3). Create The Storyboard

You can save an additional $500 off the cost of each minute of video we create for you if you provide the storyboard for your explainer video. Download our storyboard template and review the included storyboard creation guide to see how to make it.

4). Source Free, Legal Music

Stock soundtrack licenses are $19-$399. Popular songs cost +$10,000 for a short term license to use the music in your video. Creating a custom soundtrack will run you at least $1500. If you want to forego music licensing costs for your explainer video, you can source free, legal music from sites like Incompetech and Facebook’s Sound Collection.

5). Start Production ASAP

Rush delivery increases production costs by 25%-50% or more. Send us a message to start your project as soon as possible so you don’t end up paying extra for rush delivery.

Still have questions about working with an explainer video studio?

Do you have a question about explainer video studios that wasn’t addressed in this FAQ? Use this form to send us your question and we’ll follow up with an answer. We’ll also post the question and answer to this page so other people can benefit from the knowledge.

Explainer Video Studio Production Resources

These popular resources are recommended for people interested in explainer video studios:

Video Igniter’s Comprehensive Explainer Video Guide
Take a deep dive into explainer video productions to learn more about how they’re made.
Which explainer video services does Video Igniter offer?

What is Video Igniter Animation?

Video Igniter Animation is an online animated video production service. By working with our team online, you can get your custom animated video produced faster and for less than hiring a brick and mortar animation studio.

We can help you create any kind of 2D animated video or 3D animation you can imagine. Check out our animated video portfolio!

Watch our explainer video on our home page to learn more about how we can help you create an animated video. For examples of the kinds of animation our team can produce, check out the demo reel below:

Looking For An Explainer Video Studio In The U.S.?

Video Igniter is headquartered in Seattle, Washington.

Explainer Video Studio Success Stories & Testimonials

Don’t just take our word for it – these testimonials highlight Video Igniter’s reliability, creativity, flexibility and ability to deliver animations that exceed expectations. When you choose Video Igniter Animation, you can rest assured that you are working with a trusted and reputable studio.

“Video Igniter were very easy to work with and the entire process for creating and suggesting edits was seamless and stress-free. I would work with them again and would recommend to others looking to create a modern and stylish explainer video.”

Clair Simpson – VP Marketing, Repool.com

“I run a video production company and outsource animation. The team at Video Igniter did a great job in taking the concept I very crudely drew out and making it into a beautiful animation. The review process was easy and their turnaround time was very quick. I’d def recommend them if you’re looking for an animation project.”

Pat Henderson – Founder, Path8 Productions

“Video Igniter offered us the critical combination of creative value, clear communication, and patience with stakeholder feedback. We ended up with truly high-quality design assets for our video series largely due to the extra level of commitment — and the right balance of efficiencies with flexibility in the process when called for.”

Larry Schlessinger – Sr. Creative Program Manager, Amazon Web Services

“Video Igniter came to us with a number of creative and engaging ideas and were able to create an exciting, impactful video in a short period of time. And the best part was that it cost much less than other options of similar quality. The video they made is a great marketing tool for us.”

Alex Raymond – Founder, Kapta Systems

Get in touch!

Schedule a call to discuss your animated video project.

Get a quote for us to create your animated video.

Request access to our newest price sheet.

Create your Video Igniter account, fill out a creative brief for your video and we’ll begin production as soon as we receive your production deposit.