In today’s digital age, educators are always on the lookout for innovative ways to engage students and enhance their learning experience. One tool that has gained immense popularity in recent times is the animated educational video maker. These video making services enable you to create captivating and interactive animations that simplify complex concepts and keep your audience engaged. In this blog post, we will discuss the benefits of using an animated video making service to help you create educational animated videos. We’ll also discuss the key features to look for, and introduce you to the best options available on the market.

Examples Of Videos You Can Get From Video Igniter’s Animated Educational Video Maker

Video Igniter can make any kind of 2D or 3D animated video for you. The video below showcases a wide range of unique visual styles we can use to create your educational animated videos.

To start your project contact us or schedule a call with our production team. You can also request access to our demo reels and price sheet here.

Are you looking for an example of a different style of animation? Send us a message to let us know what kind of animation example you want to see and we will follow up with relevant production samples.

What is an Animated Educational Video Maker?

An animated educational video maker is a software-based service that enables educators to create animated videos for educational purposes. These services consist of a simple online video editing application with video templates and vast libraries of pre-created characters, scenes and objects that you can use to create all the scenes for your video. You can add a voiceover and customize aspects of the video’s design. These videos can be used to explain complex concepts while engaging students in a fun and interactive way. With an animated educational video maker, educators can create videos that are visually appealing, easy to understand, and help students retain the information they’re taught.

Benefits of an Animated Educational Video Maker

Visual Representation Enhances Learning: Animated videos are a great tool for enhancing learning as they can simplify complex topics and make them more accessible to students. By using visual aids and animations, educators can help students understand difficult concepts and retain information more effectively.

Appeals to Different Learning Styles: Students have different learning styles, and some may find it easier to learn through visual aids rather than relying on text alone. Animated educational videos can cater to these different learning styles, making it easier for students to grasp the concepts being taught.

Increases Engagement: Animated videos are engaging and can capture students’ attention more effectively than traditional teaching methods. They can make learning a fun and interactive experience, encouraging students to participate and ask questions.

Easy to Share: Animated educational videos can be shared easily through online platforms like YouTube and Vimeo. This makes them accessible to a wider audience, including students who may miss class and those who need extra support.

Saves Time: Creating animated educational videos can be time-consuming process. However, when you use an animated educational video maker, educators can create videos quickly and easily. This saves time and allows educators to focus on other aspects of teaching. Additionally, animated educational videos can cover a lot of information in a short amount of time, making it a time-saving tool for educators & students.

Why Use an Animated Educational Video Maker?

When it comes to creating animated educational videos, an using animation video making service can help you shorten the amount of time it takes to create high quality videos. They are specifically designed to cater to the needs of educators and provide a range of features that help simplify the video creation experience. Some of the key features of an animation video making service include:

Pre-built templates: Animated video making services provide pre-built templates that educators can use to create videos quickly and easily. These templates are designed specifically for educational purposes and can be customized to fit the needs of the video lessons you create.

Drag-and-drop interface: An animation video maker for education typically has a drag-and-drop interface that makes it easy for educators to add text, images, and animations to their videos. No professional video production experience needed!

Built-in animation tools: Animated video maker services provides built-in animation tools that enable educators to easily add animated characters, objects, and backgrounds for their videos. Simply lay out your scenes, right click on the characters/objects you want to animate and then select the type of movement you want that character/object to do.

VoiceOver recording: Animated video making services typically have a built-in voiceover recording feature that enables educators to record their own voice add a pre-recorded voiceover to the videos they create.

Lower Cost: Subscribing to an animated video making service costs less than hiring a freelance animator or animation studio to make your video(s) for you.

Customizable: An animated educational video maker allows you to create content tailored to your specific needs, ensuring that your videos align with your curriculum and objectives.

Animation Video Maker for Education: Key Features to Consider

When you shop around for an animated educational video maker, be sure to look into the following features:

• User-friendly interface: The video maker should be easy to navigate and use, allowing educators to create videos without any extensive training or technical knowledge.
• Wide range of templates and assets: A good video maker should offer a variety of templates, characters, and props to create engaging and visually appealing videos.
• Customization options: The ability to customize colors, fonts, and other design elements ensures that your videos align with the content you’re teaching.
• VoiceOver and audio support: Adding voiceovers and background music can make your videos more engaging and immersive.
• Collaboration tools: Look for a video maker that supports collaboration, allowing multiple users to work together on a project and streamline the video creation process.
• Export options: Ensure that the video making service supports exporting videos in various formats and resolutions to cater to different devices and platforms.

Top Animated Educational Video Makers

Here are some of the most popular animated educational video makers available on the market today:

Vyond: An easy-to-use platform that offers various templates and characters suitable for educational purposes. It provides a drag-and-drop interface, making it simple for educators to create engaging videos.

Animaker: Animaker is another popular choice, offering a vast library of templates, characters, and props. Its user-friendly interface and robust customization options make it a top choice for educators.

Powtoon: A versatile animated video maker that excels in creating explainer videos. It offers various pre-built templates and characters, making it easy to create educational videos in just a few hours.

Moovly: Moovly is an online video maker with a vast collection of templates and assets, catering to various educational needs. It also offers collaboration features, making it an excellent option for team projects.

Video Igniter: Unlike the rest of these options, Video Igniter enables you to make custom animated educational videos and you don’t have to do any of the work to make the videos. Video Igniter uses real animators to turn your idea into a custom designed educational video. If you need to create a video that shows something very specific or detailed (something you can’t do with most animated video makers) Video Igniter is the right option for you! Use this form to tell us about your project and we’ll help you develop a quote for your educational video.

How to Create High-Impact Lessons with an Animated Educational Video Maker

Using an animated educational video maker isn’t just about adding motion to your lessons — it’s about designing more effective learning experiences. When used strategically, animated videos can improve retention, increase comprehension, and boost student motivation.

To maximize results, educators should approach animated video creation through the lens of instructional design.

Align Your Animated Educational Video with Learning Objectives

Before opening your animated educational video maker, define the outcome you want learners to achieve.

Ask yourself:

• What should students know after watching this video?
• What should they be able to do?
• What misconceptions need clarification?
• What level of Bloom’s Taxonomy am I targeting (remembering, understanding, applying, analyzing)?

When your animated educational video is aligned with specific learning objectives, it becomes a targeted teaching tool instead of just a visual supplement.

For example:

• A math explainer video may focus on procedural understanding.
• A science animation may illustrate cause-and-effect relationships.
• A history video may focus on sequencing and contextual understanding.

Clarity of purpose makes your animation more effective and easier to produce.

Break Complex Topics into Microlearning Modules

One of the biggest advantages of using an animated educational video maker is the ability to create short, focused lessons.

Rather than producing one 20-minute animation, consider breaking content into 3–5 minute microlearning modules.

Benefits of microlearning:

• Improves knowledge retention
• Reduces cognitive overload
• Increases completion rates
• Allows easier updates later
• Supports self-paced learning environments

Students are more likely to rewatch short animated lessons when they need reinforcement.

Search engines also favor modular content when embedded on webpages with focused topic keywords.

Use Storytelling to Improve Knowledge Retention

Academic topics benefit from narrative structure.

When using an animated educational video maker, structure your content like a story:

1. Introduce a problem
2. Present a relatable scenario
3. Demonstrate the solution
4. Reinforce the takeaway

For example, instead of explaining a physics concept abstractly, create a character facing a real-world challenge that requires applying the principle.

Story-based learning:

• Increases emotional engagement
• Improves recall
• Makes abstract concepts tangible
• Enhances motivation

Animation makes storytelling especially powerful because you can visualize scenarios that would be impossible in a live classroom setting.

Improve Accessibility in Your Animated Educational Videos

Accessibility is increasingly important in digital education. A high-quality animated educational video maker should allow you to implement inclusive design principles.

Best practices include:

• Adding accurate closed captions
• Using high-contrast colors
• Avoiding rapid flashing elements
• Including descriptive narration
• Providing downloadable transcripts
• Translating the video into multiple languages

Accessible videos:

• Support diverse learners
• Meet compliance standards
• Improve SEO through searchable transcripts
• Increase watch time and engagement

Search engines can index transcripts, which helps your animated educational video rank for additional long-tail queries.

Add Interactive Elements to Reinforce Learning

While animated educational video makers primarily create video content, you can pair your videos with interactive components to increase effectiveness.

After the video:

• Include quizzes
• Add reflection questions
• Embed discussion prompts
• Provide downloadable worksheets
• Link to practice exercises

Interactive reinforcement increases retention and transforms passive viewing into active learning.

If your animated educational video maker supports embedded hotspots or clickable elements, use them strategically to pause the video and prompt engagement.

Using Animated Educational Videos for Different Audiences

An animated educational video maker isn’t limited to K–12 education. These tools are increasingly used across industries.

K–12 Classrooms

• Concept explanations
• Curriculum support
• Homework review
• Flipped classroom models

Higher Education

• Lecture summaries
• Research visualizations
• Online course modules
• Lab demonstrations

Corporate Training

• Compliance training
• Safety procedures
• Onboarding programs
• Software walkthroughs

Healthcare Education

• Patient education
• Medical device training
• Continuing education

Nonprofit & Public Awareness

• Advocacy campaigns
• Educational outreach
• Community training

This versatility makes animated educational video makers valuable for organizations beyond traditional schools.

Measuring the Success of Your Animated Educational Videos

To determine whether your animated educational video maker is delivering real value, track measurable outcomes.

Key performance indicators (KPIs) include:

• Student quiz scores before vs. after viewing
• Completion rates
• Watch time
• Replay frequency
• Engagement metrics (comments, shares, discussion participation)
• Reduced support questions

In online learning environments, analytics provide powerful insight into how learners interact with your videos.

If students consistently drop off at a specific timestamp, you may need to adjust pacing or clarity in that section.

Data-driven iteration helps improve the long-term effectiveness of your animated educational content.

The Psychology Behind Animated Learning

Why does an animated educational video maker work so well?

Because animation activates multiple cognitive channels simultaneously.

According to multimedia learning theory:

• Visual processing and auditory processing occur in separate pathways.
• When both are activated strategically, retention improves.
• Animation reduces abstract thinking load by visualizing concepts directly.

Animation also helps learners build mental models faster.

Instead of imagining molecular movement, historical timelines, or geometric transformations, students see them unfold visually.

This reduces cognitive strain and improves comprehension.

How AI is Changing Animated Educational Video Makers

Modern animated educational video makers are incorporating AI-driven features to speed up production.

Emerging capabilities include:

• Automated script generation
• AI voiceover synthesis
• Smart scene suggestions
• Auto-captioning
• Text-to-animation conversion

These tools lower the technical barrier for educators while maintaining high production value.

However, human creativity and instructional strategy remain essential for producing effective learning content.

AI accelerates production — but strong pedagogy ensures impact.

SEO Benefits of Using Animated Educational Videos on Your Website

If you are embedding animated educational videos on your website, they can improve your search visibility when optimized correctly.

Best practices include:

• Adding keyword-rich titles and descriptions
• Embedding transcripts below the video
• Writing detailed supporting blog content
• Adding schema markup for video content
• Optimizing thumbnail images

Search engines prioritize pages with:

• Higher dwell time
• Engaging multimedia
• Structured content
• Clear topic authority

By using an animated educational video maker and embedding that content strategically, you improve both learning outcomes and organic traffic.

When to Use a Custom Animated Educational Video Service

While DIY animated educational video makers are powerful, there are situations where a custom animation service may be better.

Consider outsourcing when:

• You need complex 3D visualization
• Your topic requires precise scientific accuracy
• Your branding needs to be highly polished
• You’re creating a flagship educational campaign
• You lack internal design resources

Custom educational animation ensures your content stands out in competitive educational markets.

Final Thoughts on Using an Animated Educational Video Maker

An animated educational video maker is more than a convenience tool — it’s a strategic asset for modern learning.

When used intentionally, it can:

• Improve student comprehension
• Increase engagement
• Support multiple learning styles
• Expand access to education
• Strengthen digital content strategy
• Improve SEO visibility
• Scale learning programs efficiently

Whether you’re an educator, instructional designer, corporate trainer, or nonprofit leader, animated educational videos provide a powerful way to communicate complex ideas clearly and memorably.

The key is not just creating animation — but designing purposeful, learner-centered animated experiences.

Still have questions about animated educational video makers?

Do you have a question about animated educational video makers that wasn’t addressed in this FAQ? Use this form to send us your question and we’ll follow up with an answer. We’ll also post the question and answer to this page so other people can benefit from the knowledge.

What is Video Igniter Animation?

Video Igniter Animation is an animated video making service that can be used to create educational animations. By working with our team online, you can get your custom animated video produced faster and for less than hiring a brick and mortar animation studio.

Watch our explainer video on our home page to learn more about how we can help you create an animated video. For examples of the kinds of animation our team can produce, check out the demo reel below:

Looking For An Animated Video Company In The U.S.?

Video Igniter is headquartered in Seattle, Washington.

Success Stories & Testimonials

“Video Igniter offered us the critical combination of creative value, clear communication, and patience with stakeholder feedback. We ended up with truly high-quality design assets for our video series largely due to the extra level of commitment — and the right balance of efficiencies with flexibility in the process when called for.”

Larry Schlessinger – Sr. Creative Program Manager, Amazon Web Services

“Video Igniter came to us with a number of creative and engaging ideas and were able to create an exciting, impactful video in a short period of time. And the best part was that it cost much less than other options of similar quality. The video they made is a great marketing tool for us.”

Alex Raymond – Founder, Kapta Systems

“I am beyond satisfied with my experience with Video Igniter. The first drafts of the work were almost exactly what I had in my head when developing the concept. After that each step along the way was seamless until arriving at a perfect finished product. And all this at a tremendous value. Anyone who has considered creating a marketing video should check out Video Igniter.”

Anonymous Customer Feedback

Get in touch!

Schedule a call to discuss your animated video project.

Get a quote for us to create your animated video.

Request access to our newest price sheet.

Create your Video Igniter account, fill out a creative brief for your video and we’ll begin production as soon as we receive your production deposit.

Animated commercials are a powerful way to engage audiences and communicate your brand message. They are fun, engaging, and can help you stand out in a crowded market. In this guide, we’ll explore the benefits of making animated commercials, provide examples, and answer common questions about how much they cost, how long they take to make and how to make animated commercials that are memorable.

Hire Video Igniter’s Animators To Create Animated Commercials Like This

Video Igniter can create any kind of 2D or 3D animated video for you. Check out our animation portfolio here. Request access to our demo reels and price sheet here.

Contact us or schedule a call to start making your video.

Are you looking for an example of a different kind of animated commercial? Send us a message to let us know what kind of animation example you want to see and we will follow up with relevant production samples.

How to make an animated commercial?

Here’s a brief overview of the process to make an animated commercial:

Determine your target audience and marketing objective

Before you start creating your animated commercial, it’s important to specify your target audience, what you want to communicate, what you want to show and what you want to achieve with the advertisement.

Hire An Animator, A Studio, or VideoIgniter.com

Now that you know what kind of commercial you want to make, you can start looking for an animator that’s capable of producing the type of animation you envision.

Check out this companion article for more tips on how to hire an animator.

Develop The Script

After you’ve hired an animator to help with your project, it’s time to develop your script. You can write it yourself and save some money on your production budget. Or you can hire your animator to create it for you. In either case, your script should be concise, engaging, and convey your message clearly.

Create A Storyboard

A storyboard is a sequence of sketches and instructions that explain what sorts of visuals our production team will create for each part of your script. You can create the storyboard yourself using our storyboard template or you can hire an animator create it for you.

Download Video Igniter’s Free Storyboard Template

Develop Concept Art

There are many different animation styles to choose from, including 2D, 3D, motion graphics, frame-by-frame and stop-motion. Our art team will help you design custom concept art that suits your brand and budget.

Create Illustrations

After the concept art is approved, our art team will create all of the custom illustrations for your animated commercial. You get an opportunity to review them and request revisions before approving the art for production.

VoiceOver & Music

Our team will audition voiceover talent and identify soundtracks that will enhance the presentation of your animated commercial. Let us know which voiceover artist you prefer and we’ll oversee the recording of the full voiceover. You get a chance to listen to it and request revisions before approving the recording for production.

Animate

Now that the voiceover and illustrations are approved, we can animate your commercial!

Review & Edit

Once the animation is complete, give it a detailed review (ideally with members of your target audience) and send us your feedback. We’ll incorporate your revisions and render out the final draft for you to use.

What are the benefits of making animated commercials?

1). Increased engagement: Animated commercials are visually appealing and can capture the viewer’s attention quickly. They are more likely to be shared on social media, increasing your brand’s exposure.

2). Cost-effective: Compared to live-action commercials, animated commercials are often less expensive to produce. You don’t need to hire actors, rent locations, or purchase expensive equipment.

3). Flexibility: Animated commercials allow for flexibility in visual storytelling, making it easier to convey complex ideas in a simple and easy-to-understand way.

4). Brand recognition: Animated commercials can help increase brand recognition and build brand loyalty through memorable characters and visuals.

5). Versatility: Animated commercials can be used in various marketing channels, including TV, social media, and your website. They can also be repurposed into shorter clips, GIFs, or memes, extending their reach.

How To Make Your Animated Commercial Memorable

Earlier, we explained how to make an animated commercial – but how to you make an animate commercial that is effective and memorable? Here are some tips to keep in mind when developing the script, storyboard and visual style for your animated commercial:

Keep it simple

A clear and concise message is key to making a memorable animated commercial. Keep the storyline simple. Stay focused on the main message you want to communicate.

Focus on storytelling

Develop a narrative that connects with your target audience emotionally and keeps them engaged.

Use music and sound effects

Music and sound effects enhance the overall impact of your animated commercial. Watch a commercial with just a voiceover and no music and you’ll feel how awkward, empty and lifeless the commercial is without music and light sound effects.

Use memorable characters

Animated characters can make your commercial more memorable and relatable. If you don’t already have a mascot for your brand, develop a custom character that embodies your brand’s values & personality in a way that your audience can connect with.

Create a unique visual style

An animated commercial with a unique visual style can help your message stand out from the rest. Develop a distinct look and feel that reflects your brand’s personality and captures the audience’s attention.

Use humor

Humor is a great way to make your animated commercial memorable. Use humor that is relatable to your target audience and that aligns with your brand’s values.

Keep it short

A shorter animated commercial is more likely to be remembered. Keep the commercial under 30 seconds if possible to ensure it’s memorable and impactful.

What does it cost to make an animated commercial?

The cost of creating an animated commercial varies depending on several factors like: animation style, length, complexity, and production quality.

A simple 2D animated commercial can cost as little as $5,000-$15,000, while a complex 3D animated commercial can cost upwards of $100,000.

How long does it take to make an animated commercial?

The time it takes to make an animated commercial depends on the project’s complexity and length. On average, a 30-second 2D animated commercial can take anywhere from 3 to 6 weeks to complete. A 3D animated commercial takes 2-3x more time to produce.

What does it cost to run an animated advertisement media campaign?

The cost of running an animated media ad campaign depends on several factors, including:

• The platforms you advertise on…
• The duration of the campaign…
• And your target audience.

On average, a social media campaign can cost between $2,500-$25,000/month while a TV commercial can cost upwards of $100,000 for a single placement.

Check out these companion articles for a deep dive on video marketing and video promotion services Video Igniter can help you with.

Where To Use Your Animated Commercial For Maximum Impact

Creating a great animated commercial is only half the battle. To get the best return on your investment, you need to distribute it strategically across the channels where your audience already spends time. An animated commercial isn’t just for TV—it can be adapted and deployed across dozens of digital touchpoints.

Start with your website. Placing your animated commercial on your homepage or key landing pages can instantly improve engagement and conversion rates. Visitors understand your offer faster when they see it explained visually.

Next, consider social media platforms like LinkedIn, Instagram, TikTok, Facebook, and YouTube. Each platform has its own optimal video length, aspect ratio, and style. For example:

• Square or vertical animated commercials perform better on mobile-first platforms.

• Short, punchy versions work well for TikTok and Instagram Reels.

• Slightly longer, more informative cuts can succeed on YouTube and LinkedIn.

You can also use animated commercials in email marketing campaigns. Adding the word “video” to an email subject line often increases open rates, and including a short animated commercial can improve click-through rates.

Other high-impact placements include:

• Trade show displays and event screens

• Sales presentations

• App store listings

• Digital billboards

• Pre-roll ads on streaming platforms

By planning distribution ahead of production, you can design your animated commercial in multiple formats and lengths, ensuring it performs well everywhere it appears.

How To Adapt One Animated Commercial Into Multiple Ads

One of the biggest advantages of animated commercials is how easy they are to repurpose. A single 30-second animated commercial can be transformed into a full suite of marketing assets.

For example, you can create:

• A 6-second bumper ad for YouTube

• A 10-second social media teaser

• A silent, captioned version for autoplay feeds

• A vertical cut for Instagram Stories or TikTok

• GIFs or short loops for display ads

• Still frames for banner ads or thumbnails

Because everything is created digitally, your animation team can quickly re-edit scenes, adjust timing, or swap text to create multiple variations. This makes animated commercials especially efficient for campaigns that require frequent testing or updates.

Repurposing also improves brand consistency. Instead of creating separate visuals for each channel, you maintain the same characters, colors, and messaging across all touchpoints.

Key Metrics To Track For Animated Commercial Performance

To improve the effectiveness of your animated commercial over time, it’s important to track performance metrics. These insights help you understand what’s working and what needs adjustment.

Common metrics include:

View-through rate (VTR):
The percentage of viewers who watch your animated commercial to completion. A higher VTR usually means your content is engaging.

Click-through rate (CTR):
Measures how many viewers clicked your call-to-action after watching the animated commercial.

Conversion rate:
Tracks how many viewers completed your desired action—such as signing up, purchasing, or requesting a demo.

Cost per conversion:
Helps you understand the financial efficiency of your animated commercial campaign.

Engagement metrics:
Likes, shares, comments, and watch time can reveal how your audience feels about your content.

By analyzing these numbers, you can create improved versions of your animated commercial. For example, if viewers drop off early, you may need a stronger hook in the first few seconds.

Best Lengths For Animated Commercials By Platform

While many animated commercials are around 30 seconds long, the ideal length depends on where the ad will run. Tailoring the duration to each platform can significantly improve results.

6 seconds:
Best for YouTube bumper ads and quick retargeting campaigns.

10–15 seconds:
Ideal for Instagram, TikTok, and short social media placements.

20–30 seconds:
A standard length for most online ads, pre-roll placements, and TV spots.

45–60 seconds:
Works well for more complex products or brand storytelling on YouTube, websites, or landing pages.

When planning your animated commercial, it’s smart to design a master version that can easily be trimmed into shorter cuts. This approach maximizes flexibility and extends the lifespan of your campaign.

How Animated Commercials Support Brand Consistency

Animated commercials are especially effective for brands that want a consistent, recognizable identity across all marketing materials.

With animation, you can define:

• A signature color palette

• A custom character or mascot

• A unique motion style

• Consistent typography and iconography

Once these elements are established, they can be reused in future animated commercials, explainer videos, social posts, and presentations. Over time, audiences begin to recognize your visual style instantly, even before they see your logo.

This level of consistency is harder to achieve with live-action commercials, where lighting, locations, actors, and production crews can vary from shoot to shoot.

Common Mistakes To Avoid When Creating Animated Commercials

Even well-intentioned animated commercials can fall flat if certain mistakes are made. Avoiding these pitfalls will help you produce a stronger, more effective ad.

Overloading the message
Trying to communicate too many ideas at once can confuse viewers. Focus on one clear takeaway.

Weak opening hook
If the first few seconds aren’t compelling, viewers may scroll past your animated commercial.

Inconsistent branding
Using colors, fonts, or styles that don’t match your brand identity weakens recognition.

No clear call-to-action
Every animated commercial should tell the viewer what to do next—visit a website, download an app, or make a purchase.

Ignoring captions
Many people watch videos without sound, especially on social media. Captioning ensures your message is understood.

By planning carefully and working with experienced animators, you can avoid these common issues and produce an animated commercial that delivers measurable results.

Conclusion

Animated commercials are an effective marketing tool that can help you achieve your marketing objectives. By following the steps outlined in this blog post, you can create an engaging and visually appealing commercial that resonates with your target audience. Remember to choose an animation style that aligns with your brand and marketing objective, and don’t forget to measure the campaign’s success to refine your approach in the future.

Still have questions about animated commercials?

Do you have a question about animated commercials that wasn’t addressed in this FAQ? Use this form to send us your question and we’ll follow up with an answer. We’ll also post the question and answer to this page so other people can benefit from the knowledge.

What is Video Igniter Animation?

Video Igniter Animation is an online animated video production service. By working with our team online, you can get your custom animated video or explainer video produced faster and for less than hiring a brick and mortar animation studio.

We can help you create any kind of 2D animated video or 3D animation you can imagine. Check out our animated video portfolio!

Watch our explainer video on our home page to learn more about how we can help you create an animated video. For examples of the kinds of animation our team can produce, check out the demo reel below:

Looking For An Animated Commercial Producer In The U.S.?

Video Igniter is headquartered in Seattle, Washington.

Success Stories & Testimonials

“Video Igniter offered us the critical combination of creative value, clear communication, and patience with stakeholder feedback. We ended up with truly high-quality design assets for our video series largely due to the extra level of commitment — and the right balance of efficiencies with flexibility in the process when called for.”

Larry Schlessinger – Sr. Creative Program Manager, Amazon Web Services

“Video Igniter came to us with a number of creative and engaging ideas and were able to create an exciting, impactful video in a short period of time. And the best part was that it cost much less than other options of similar quality. The video they made is a great marketing tool for us.”

Alex Raymond – Founder, Kapta Systems

“I am beyond satisfied with my experience with Video Igniter. The first drafts of the work were almost exactly what I had in my head when developing the concept. After that each step along the way was seamless until arriving at a perfect finished product. And all this at a tremendous value. Anyone who has considered creating a marketing video should check out Video Igniter.”

Anonymous Customer Feedback

Get in touch!

Schedule a call to discuss your animated video project.

Get a quote for us to create your animated video.

Request access to our newest price sheet.

Create your Video Igniter account, fill out a creative brief for your video and we’ll begin production as soon as we receive your production deposit.

If you’re looking to create a 2D animated video, you may be wondering where to find and how to hire a 2D animator. In this guide, we’ll answer some common questions about 2D animators for hire including:

– Where can I hire a 2D animator?

– What does it cost to hire 2D animators?

– How do you hire 2D animators?

– How do you work with a 2D animator?

… and more!

Hire Video Igniter’s 2D Animators To Create Videos Like This

Video Igniter can create any kind of 2D or 3D animated video for you. Check out our animation portfolio here. Request access to our demo reels and price sheet here.

Contact us or schedule a call to start making your video.

Are you looking for an example of a different style of 2D animation? Send us a message to let us know what kind of animation example you want to see and we will follow up with relevant production samples.

Where else can I find a 2D animator for hire?

There are several ways to find 2D animators for hire:

1). Freelance websites: Websites such as Upwork, Freelancer, and Fiverr have a large pool of freelance 2D animators available for hire.

2). Social media: You can also find 2D animators on social media platforms, like Twitter, LinkedIn, YouTube, Vimeo, and Instagram.

3). Online creative communities: Websites like Behance and Dribbble enable digital creators to showcase their portfolios to the world.

4). Google

5). VideoIgniter.com – that’s us!

What does it cost to hire 2D animators?

The cost of hiring a 2D animator depends on several factors, including:

1). Experience: Experienced animators with a strong portfolio may charge higher rates than those who are just starting.

2) Complexity: The complexity of the animation project will directly affect the cost. The more complicated and detailed the visual style and motion, the more hours it will take from senior level animators to complete the job.

3) Deadlines: Tight deadlines may also impact the cost if animators need to work overtime to meet the deadline. Rush Delivery Animation is available if you need to speed up production.

On average, 2D animators charge anywhere from $25 to $150 per hour, or a flat fee ranging from $500 to $25,000 or more, depending on the project.

Deep Dive: How Much Does It Cost To Hire An Animator?

How do you hire 2D animators?

When hiring a 2D animator, it’s important to follow these steps:

1). Determine what you want to create: Before you hire a 2D animator to make your video, you first need to think through what you want to create. That way, when you’re searching for 2D animators, you can identify if they have the right production skills to make the video you envision.

2). Review their portfolios: Look for an animator who has experience creating 2D animations similar to the visual style you have in mind.

3). Check References & Testimonials: Check to see if they have any testimonials or if they can provide references to speak with their previous clients.

4). Discuss the project: Once you’ve identified a potential animator, discuss the project’s scope, timeline, and budget to ensure you’re on the same page.

5). Sign a contract: A contract protects both you and the animator. It should include the project’s scope, timeline, payment terms, and any other important details relevant to your project.

How do you work with a 2D animator to create a video?

After you’ve hired a 2D animator, here’s what to expect during the production experience:

1). Kickoff Call / Questionnaire: Your 2D animator will schedule a call and or send you a questionnaire to learn more details about your project.

Download Video Igniter’s Free Script Writing Template

2). Concept & Script: The animator will work with you to develop a concept and script for your video.

3). Storyboard: The animator will create a storyboard that outlines the visual elements of the animation.

4). VoiceOver & Music: Review voiceover auditions and soundtrack options for your 2D animated video.

5). Illustration: The animator will create concept art to help define the visual style. Once you approve the concept art, they create all of the illustrations for your video.

6). Animation: The animator will create the animation based on the storyboard using the approved illustrations.

7). Revisions: Review the animation and provide feedback for revisions.

8). Final delivery: After your revisions are integrated, you will receive the final draft from the animator.

Check out this companion article for a more in depth look at how to make a 2d animated explainer video.

How long does it take a 2D animator to make a video?

The time it takes a 2D animator to create a video depends on the project’s complexity and length. On average, a 30-second animation can take anywhere from 2 to 4 weeks to complete, while a 2-minute animation can 6-8 weeks (or more). It’s important to discuss the timeline with the animator upfront to ensure that the project is completed on time. Rush delivery is available if you need to speed up production.

What Types of Projects Should You Hire 2D Animators For?

Hiring professional 2D animators for hire makes sense for far more than just explainer videos. Businesses across industries use 2D animation because it’s flexible, scalable, and cost-effective compared to live action or 3D.

Common projects where hiring a 2D animator delivers the most value include:

• Explainer videos for SaaS, startups, and enterprise products

• Marketing and promotional videos for ads, landing pages, and social media

• Training and onboarding videos for internal teams

• Educational content for e-learning platforms and courses

• App and UI walkthroughs that visually explain workflows

• Brand storytelling videos that communicate mission, vision, and values

• Animated social media content for LinkedIn, YouTube, TikTok, and Instagram

If your message requires clarity, consistency, and visual storytelling—hiring a 2D animator is usually the right move.

Freelance 2D Animators vs Studios: What’s the Difference?

When searching for 2D animators for hire, you’ll typically choose between freelance animators and animation studios. Each option has advantages depending on your needs.

Freelance 2D Animators

• Best for smaller, clearly defined projects

• Lower upfront cost

• Limited capacity and availability

• Often handle only one part of production (animation, not strategy)

2D Animation Studios

• End-to-end production (strategy, script, design, animation, delivery)

• Dedicated project management

• Scalable teams for larger or ongoing work

• More reliable timelines and consistency

If you need speed, polish, and a predictable process—especially for marketing or commercial use—most companies prefer working with a studio rather than managing multiple freelancers.

What Software and Tools Do Professional 2D Animators Use?

Experienced 2D animators for hire rely on industry-standard tools that ensure high production quality and future-proof files. Common tools include:

• Adobe After Effects – motion design and animation

• Adobe Illustrator – vector illustration and assets

• Toon Boom Harmony – character animation

• Adobe Animate – frame-by-frame and interactive animation

• Cinema 4D (for hybrid projects) – 2D + light 3D workflows

When hiring a 2D animator, it’s worth asking what software they use and whether you’ll receive editable source files upon project completion.

How to Evaluate a 2D Animator’s Portfolio (Beyond Visual Style)

A polished portfolio is important—but it’s not the only thing that matters when hiring 2D animators for hire.

Look for:

• Clarity of storytelling – Does the animation clearly communicate ideas?

• Consistency – Are multiple videos at a similar quality level?

• Business relevance – Have they worked with brands, products, or industries similar to yours?

• Motion quality – Smooth transitions, timing, and pacing matter more than flashy visuals

• Problem-solving – Do examples show complex ideas being simplified?

A great 2D animator doesn’t just animate—they solve communication problems visually.

Ownership, Licensing, and Usage Rights (Often Overlooked)

One of the most important questions to ask when hiring 2D animators is: Who owns the final animation?

Make sure your agreement clearly states:

• You retain full commercial usage rights

• Whether source files are included

• If music, fonts, or assets are properly licensed

• Where the video can be used (ads, social, TV, website, presentations)

Professional studios will proactively address licensing and ownership so there are no surprises later.

Red Flags to Watch Out for When Hiring 2D Animators

Not all 2D animators for hire are created equal. Be cautious if you notice:

• No clear production process

• Extremely low pricing without explanation

• Poor communication or slow responses

• No contract or scope definition

• Overuse of templates presented as “custom animation”

• Refusal to show real client work or testimonials

Hiring based on price alone often leads to delays, rework, or subpar results.

How 2D Animation Scales for Growing Companies

One major advantage of hiring professional 2D animators is scalability. Once a visual style is established, teams can quickly produce:

• Video series

• Product updates

• Feature announcements

• Social media cutdowns

• Localization for different markets

This makes 2D animation especially valuable for SaaS companies, franchises, and brands producing ongoing content.

Why U.S.-Based 2D Animators Matter for Business Projects

While remote teams exist worldwide, many businesses prefer hiring U.S.-based 2D animators for reasons like:

• Easier communication and time zone alignment

• Familiarity with U.S. marketing standards

• Stronger IP and contract protection

• Faster feedback cycles

For high-stakes marketing or brand videos, these factors often outweigh small cost differences.

Final Thoughts on Hiring 2D Animators

Finding the right 2D animators for hire is about more than visuals—it’s about choosing a partner who understands storytelling, marketing goals, and production realities. Whether you hire a freelancer or a studio, investing in experienced 2D animators pays off through clearer messaging, stronger engagement, and content that works across platforms.

If you’re planning an animated video and want reliable quality, timelines, and results, working with a professional 2D animation team can make all the difference.

2D Animator For Hire

The following resources are popular among people researching and reading about how to 2D animators for hire:

• How To Make A 2D Animation
• 2D Animation Studio FAQ
• How and Where To Find a 3D Animator For Hire

Still have questions about 2D animators for hire?

Do you have a question about 2D animators for hire that wasn’t addressed in this FAQ? Use this form to send us your question and we’ll follow up with an answer. We’ll also post the question and answer to this page so other people can benefit from the knowledge.

What is Video Igniter Animation?

Video Igniter Animation is an online animated video production service. By working with our team online, you can get your custom animated video produced faster and for less than hiring a brick and mortar animation studio.

We can help you create any kind of 2D animated video or 3D animation you can imagine. Check out our animated video portfolio!

Watch our explainer video on our home page to learn more about how we can help you create an animated video. For examples of the kinds of animation our team can produce, check out the demo reel below:

Looking For An Animated Video Company In The U.S.?

Video Igniter is headquartered in Seattle, Washington.

Success Stories & Testimonials

“Video Igniter offered us the critical combination of creative value, clear communication, and patience with stakeholder feedback. We ended up with truly high-quality design assets for our video series largely due to the extra level of commitment — and the right balance of efficiencies with flexibility in the process when called for.”

Larry Schlessinger – Sr. Creative Program Manager, Amazon Web Services

“Video Igniter came to us with a number of creative and engaging ideas and were able to create an exciting, impactful video in a short period of time. And the best part was that it cost much less than other options of similar quality. The video they made is a great marketing tool for us.”

Alex Raymond – Founder, Kapta Systems

“I am beyond satisfied with my experience with Video Igniter. The first drafts of the work were almost exactly what I had in my head when developing the concept. After that each step along the way was seamless until arriving at a perfect finished product. And all this at a tremendous value. Anyone who has considered creating a marketing video should check out Video Igniter.”

Anonymous Customer Feedback

Need to hire a 2D animator? Get in touch!

Schedule a call to discuss your animated video project.

Get a quote for us to create your animated video.

Request access to our newest price sheet.

Create your Video Igniter account, fill out a creative brief for your video and we’ll begin production as soon as we receive your production deposit.

Now that you’re ready for production to get started, we recommend you go through the animation pre-production checklist to organize the files and information your animation team will need to produce your video.

The Animation Pre-Production Checklist

These are the most common things that your animation team will want to have on hand during the production process. It’s possible that all of these won’t be relevant for your project so just grab as many as you can, compress them into a zip file and send it to your production team.

Logo

Send your logo using the .ai, .svg or .eps file format. If these aren’t available, send over a copy of your logo using the highest resolution you have available. If your logo has multiple design variations, send them all over and we’ll use the one that works best within the context of your animation.

Brand Guidelines

If your company has a set of brand guidelines, please share them so we have a clear understanding of your brand’s design language. If you don’t have brand guidelines, you might still have a set of colors your company uses for your marketing collateral. Let us know which colors you prefer so that we can feature them in your animation.

Character/Mascot

If you have a character or mascot for your company that you want to include in your animated video, include it in the zip file you send us. We prefer the .ai file format or any format where we have access to modify the layers of your mascot’s design so that we can make it move. If you don’t have this type of file, we can design a version of your mascot that is capable of moving and displaying various poses.

Design Inspiration

Let us know what kind of visual style you want us to use for your animated video. You can share screenshots or links to other animated videos or pictures you’ve seen that you want to emulate in your animated video.

Icons

Does your brand use a set of icons to represent features, benefits, products or services to your customers? If so, please send us a high resolution copy of all the icons we may need to include in the video. It’s possible to recreate the icon designs if needed but it’s always best if we can use the originals if they’re available in high resolution.

Fonts

Does your company use specific fonts within your branding? If so, please include a copy of the font(s) so that we can use them in your video.

Main Talking Points

What are the main talking points you want to convey in your animated video? If the animated video production company producing your video isn’t doing an in depth production kick off call or sending you a questionnaire to learn about your video project, jot these notes down in a text document and include them in the zip file you send them.

Who Is Your Target Audience?

Include some notes about who your target audience is. How does your messaging resonate with your target audience? What do they enjoy? What pain points do they experience in life?

Goals & Expectations For The Project

What do you want to accomplish with your animated video? Do you want people to gain awareness about your company? Do you want to show off your product in the video? Or educate people about a new topic? What do you want people to do when they’re done watching your video?

Stock Images + Stock Videos + Internally Filmed Content

Some animated videos are a combination of stock images, videos, animation and motion graphics. If these kinds of content are present in your video, it’s best to film the content or buy it as early as possible in the production process so that your production team can understand what they’re working with. Sometimes you may not know what kind of footage will be needed until later in the production process. As long as you remain in communication with your production partner about who is responsible for procuring the content and when it’s ultimately needed by, production will continue to run smoothly.

Optional Items For Your Animation Pre-Production Checklist

There are a few other things you could prepare before production begins that will save you time and money off your production budget if you create them yourself. In most cases, some or all of the following items are already baked into the production process and will be handled by your animation production team.

Script

Download our free scriptwriting template to help you create the script for your animated video. That page also links to several resources that will teach you how to write a great script for your video.

Download Video Igniter’s Free Script Writing Template

Storyboard

The storyboard is like the blueprint for your animated video. It tells the illustrators and animators what to create. You can download our free storyboard creation template to save hundreds or thousands of dollars off your animation production cost.

Download Video Igniter’s Free Storyboard Template

VoiceOver

Did you know you can record your own professional sounding voiceover at home for free? If you’re providing the script for your project, you can get a jump start on recording the voiceover yourself. You don’t need to buy any expensive equipment or fancy software. Just watch 1:31 in this video about voiceovers to learn how you can record your own pro-quality voiceovers for free.

Why Do We Recommend Using The Animation Pre-Production Checklist?

It’s all about speeding up production. If we can have the assets we need before we need them, it gives us time to check to make sure if they’re accurate and ready for use or if they need to be modified before they can be used. Receiving assets late slows down production and puts a strain on your production deliverable deadlines. To help ensure projects run as smooth as possible, please give the animation pre-production checklist a review before your project starts and collect as many of the relevant files for your a animation team as you can.

Common Animation Pre-Production Mistakes (And How to Avoid Them)

Even with a checklist, many animation projects run into delays or budget overruns due to avoidable pre-production mistakes. Understanding these pitfalls helps ensure your animation pre-production checklist actually does its job.

One of the most common mistakes is starting production without alignment on the core message. When stakeholders aren’t aligned early, feedback becomes subjective and inconsistent later. Before animation begins, confirm that everyone agrees on the main takeaway, tone, and intended outcome of the video.

Another frequent issue is sending incomplete or low-quality brand assets. Logos without vector files, outdated brand colors, or missing fonts often require recreation or guesswork, which slows down production. A complete, well-organized pre-production package prevents unnecessary revisions.

Finally, many teams underestimate the importance of decision-makers reviewing materials early. If key stakeholders don’t sign off on scripts, storyboards, or design direction during pre-production, changes later in the process become more expensive and time-consuming.

How an Animation Pre-Production Checklist Saves Time and Budget

An animation pre-production checklist is not just a formality—it’s a cost-control tool.

When assets and information are gathered upfront, animation teams can:

• Avoid rework caused by missing files

• Reduce revision rounds

• Prevent scope creep

• Maintain predictable timelines

Every change made during animation takes longer than the same change made during pre-production. Adjusting a script paragraph or storyboard frame is far faster than re-animating completed scenes. That’s why thorough pre-production directly translates into faster delivery and lower production costs.

For businesses with tight deadlines or fixed budgets, a strong checklist can be the difference between a smooth launch and a stressful delay.

Who Should Be Involved During Animation Pre-Production?

Successful animation pre-production involves more than just sending files—it requires the right people providing input at the right time.

Key roles often include:

• Marketing or brand managers to ensure visual consistency

• Product experts to validate accuracy

• Sales or customer-facing teams to confirm messaging resonates

• Decision-makers to approve direction early

Including these voices during pre-production reduces conflicting feedback later and ensures the final animation serves real business needs rather than internal assumptions.

How to Organize Your Animation Pre-Production Files

A well-organized file structure helps your animation team work efficiently from day one.

Best practices include:

• Label files clearly (e.g., “Logo_Primary.ai” instead of “final_final2.ai”)

• Group assets into folders (logos, fonts, references, scripts)

• Include a single reference document explaining what each asset is for

• Avoid sending assets across multiple emails or platforms

Providing everything in one compressed folder or shared drive link minimizes confusion and eliminates back-and-forth communication.

Animation Pre-Production Checklist for Different Video Types

Not all animated videos require the same pre-production materials. Tailoring your checklist to the type of animation you’re creating improves results.

Explainer Videos:
Emphasis should be placed on messaging clarity, target audience definition, and script accuracy.

Product Demos & Software Videos:
Screen captures, UI references, and workflow explanations become critical pre-production assets.

Brand or Marketing Animations:
Design inspiration, tone references, and brand storytelling goals should be prioritized.

Training & Internal Videos:
Accuracy, instructional clarity, and audience context matter more than visual flair.

Understanding your video’s purpose helps determine which checklist items are essential and which are optional.

How Pre-Production Impacts Animation Quality

The quality of an animated video is directly tied to the quality of its pre-production.

Strong pre-production leads to:

• More cohesive visual styles

• Smoother animation flow

• Clearer storytelling

• Fewer last-minute compromises

When animators fully understand the brand, message, and audience before they start, they can focus on creativity instead of problem-solving gaps in information.

In contrast, weak pre-production often results in rushed fixes, inconsistent visuals, and messaging that feels unclear or unfocused.

Animation Pre-Production for Faster Revisions

One overlooked benefit of a strong animation pre-production checklist is how much easier revisions become.

When scripts, storyboards, and design direction are clearly documented:

• Feedback stays objective

• Revision requests are easier to interpret

• Changes can be implemented quickly

This is especially important for teams with multiple reviewers. Clear pre-production documentation acts as a shared reference point that keeps everyone aligned.

How an Animation Pre-Production Checklist Supports Scaling Content

Businesses creating multiple videos—or planning an animated video series—benefit even more from a structured pre-production process.

Reusable assets such as:

• Established character designs

• Approved visual styles

• Voiceover tone guidelines

• Messaging frameworks

This enables future videos to move through pre-production faster and more consistently. Over time, your checklist evolves into a repeatable system rather than a one-off task.

Final Thoughts on Animation Pre-Production Checklists

An animation pre-production checklist isn’t about adding bureaucracy—it’s about removing friction.

By gathering the right assets, aligning stakeholders early, and clarifying expectations before animation begins, businesses can:

• Reduce costs

• Speed up production

• Improve animation quality

• Minimize stress

Whether you’re producing one animated video or building a long-term content strategy, investing time in pre-production pays dividends throughout the entire animation process.

What is Video Igniter Animation?

Video Igniter Animation is an online animated video production service. By working with our team online, you can get your custom animated video produced faster and for less than hiring a brick and mortar animation studio.

We can help you create any kind of 2D animated video or 3D animation you can imagine. Check out our animation portfolio!

Watch our explainer video to learn more about how we can help you create an animated video for your business or check out our demo reel below.

Looking For An Animated Video Company In The U.S.?

Video Igniter is headquartered in Seattle, Washington.

Success Stories & Testimonials

“Video Igniter offered us the critical combination of creative value, clear communication, and patience with stakeholder feedback. We ended up with truly high-quality design assets for our video series largely due to the extra level of commitment — and the right balance of efficiencies with flexibility in the process when called for.”

Larry Schlessinger – Sr. Creative Program Manager, Amazon Web Services

“Video Igniter came to us with a number of creative and engaging ideas and were able to create an exciting, impactful video in a short period of time. And the best part was that it cost much less than other options of similar quality. The video they made is a great marketing tool for us.”

Alex Raymond – Founder, Kapta Systems

“I am beyond satisfied with my experience with Video Igniter. The first drafts of the work were almost exactly what I had in my head when developing the concept. After that each step along the way was seamless until arriving at a perfect finished product. And all this at a tremendous value. Anyone who has considered creating a marketing video should check out Video Igniter.”

Anonymous Customer Feedback

Still have questions about your animation pre-production checklist?

Do you have a question about the animation pre-production checklist that wasn’t addressed here? Use this form to send us your question and we’ll follow up with an answer. We’ll also post the question and answer to this page so other people can benefit from the knowledge.

Want to make an animated video? Get in touch!

Schedule a call to discuss your project with a member of our production team.

Get a quote for us to create your animated video.

Request access to our newest price sheet.

Create your Video Igniter account, fill out a creative brief adding items from the animation pre-production checklist, and we’ll start making your animated video.

Choosing the right video animation company for your animated video project is the one of the most important steps in the production process. This article is a comprehensive guide to help you get answers to all your questions about finding, hiring and working with a video animation company.

In this article, we’ll cover topics like:

1. What to look for when hiring an animated video company?

2. What marketing services can an animated video agency offer?

3. How long does animation video production take?

4. How to save money when hiring an animated video company??

5. Where can you find an animated video company to hire?

6. How much does video animation production cost?

Examples of Animations You Can Get From Video Igniter’s Animation Company

Video Igniter can create any kind of 2D or 3D animated video for you. Check out our animation portfolio here. Request access to our demo reels and price sheet here.

Contact us or schedule a call to start making your video.

Are you looking for an example of a different style of animation? Send us a message to let us know what kind of animation example you want to see and we will follow up with relevant production samples.

What to Look for When Hiring an Animated Video Company

The demand for video content has skyrocketed in recent years, leading to a surge in demand for video animation companies. But with so many options available, it can be challenging to find the right fit. Here are some key factors to consider when hiring an animated video company:

1. Experience and Skills

Look for a company with a proven track record in creating high-quality animated videos. Check their animation portfolio and ask for client testimonials to gauge their expertise. 

2. Style and Creativity

The animation style and creativity of the company are crucial in determining whether they can effectively convey your message. Look for a company that offers a variety of styles and techniques, such as 2D animation, 3D animation, motion graphics, and frame by frame animation.

3. Communication and Collaboration

A successful animated video project requires clear communication and collaboration between the client and the production company. Choose an animated video company that offers a streamlined process, listens to your ideas, and keeps you updated on the project’s progress.

4. Customization and Flexibility

Your business is unique, and your animated video should reflect that. Look for a company that offers customizable solutions tailored to your brand and message. They should be willing to adapt their approach to accommodate your specific requirements.

5. Budget and Timeline

Discuss your budget and project timeline upfront to ensure that the company can deliver the desired results within the given constraints. Keep in mind that high-quality animation takes time and resources to create excellent results.

What Marketing Services Can an Animated Video Agency Offer?

In addition to creating engaging animated videos, a full-service video animation company can offer various marketing services to help your business succeed:

1. Video Marketing Strategy

A successful video campaign begins with a solid strategy. A video animation company can help you develop a comprehensive plan that aligns with your business goals, target audience, and budget.

2. Scriptwriting and Storyboarding

The script and storyboard are the foundation of any animated video. An experienced video agency will have skilled writers and designers who can craft a compelling narrative and original visual style for your project.

3. VoiceOver and Sound Design

A well-produced animated video needs a professional voiceover and sound design to bring the story to life. Many video animation companies have a network of voiceover artists and sound engineers to ensure your video sounds as good as it looks.

4. Video SEO Optimization

To maximize the reach of your animated video, it’s essential to optimize it for search engines. A video animation agency can help you with keyword research, video metadata, and other SEO best practices to improve your video’s search visibility.

5. Video Distribution and Promotion

Once your animated video is complete, a video animation company can help you syndicate and promote it across various platforms, such as social media, email marketing, and paid advertising, to ensure maximum exposure and engagement.

How Long Does Animation Video Production Take?

The production timeline for an animated video can vary widely depending on several factors, such as the project’s complexity, the company’s workload, and the quality of the final animation. Here’s a rough estimate of the time required for each stage of the production process for a 1-2 minute video:

1. Concept Development and Scriptwriting: 1 week
2. Storyboarding: 1 week
3. VoiceOver, Soundtrack Selection & Concept Art: 1 week
4. Illustration: 1 week
5. Animation: 1 week
6. Post-production and Revisions: 1 day – 1 week

In total, a standard animation project can take anywhere from 4 to 6+ weeks to complete a 2D animated video; 3D animations take more time to complete. Keep in mind that these timelines can vary, so it’s essential to discuss your specific needs with the video animation company upfront.

Need your animation faster than that? Video Igniter offers rush delivery animation to speed up the production process.

Where Can You Find an Animation Video Agency?

There are several ways to find a suitable video animation company for your project:

1. Online search

Use search engines like Google to find video animation companies by searching for terms like “video animation company,” “animated video production,” or “animation studio.” 

2. Social media

Platforms like LinkedIn, Facebook, and Instagram can be great sources for finding video animation companies. Browse through company pages or search for relevant hashtags to discover potential partners.

3. Online platforms and directories

Websites like Upwork, Freelancer, and Behance feature video animation companies along with client reviews, portfolios, and contact information. These platforms can help you compare different companies and find the best fit for your project.

4. Industry events and conferences

Networking at industry events, trade shows, and conferences can help you connect with video animation professionals and discover potential partners.

5. Referrals and recommendations

Ask your professional network, friends, or colleagues for recommendations. They may have worked with a video animation company in the past and can provide valuable insights into their experiences.

6. Talk to us Video Igniter Animation has produced custom animated videos for every industry you can imagine. Click here to get a quote or .

Recommended Reading:

Here are some extra resources we recommend checking out to help you find the right animated video agency for your video project:

• How do you hire an animator?
• 9 Things to look for when hiring an animator.
• How do you outsource an animated video project?
• What is Video Igniter Animation?
• What’s the difference between hiring an animation studio, a freelance animator and Video Igniter?
• What goes into production cost of an animated video?

How Much Does Video Animation Production Cost?

The cost of video animation production can vary significantly depending on factors such as the animation style, project complexity, the company’s expertise and how soon video needs to be completed.  Here’s a rough breakdown of the costs associated with different types of animation:

1. 2D Animation: $1,500 – $15,000+ per minute
2. 3D Animation: $5,000 – $50,000+ per minute
3. Motion Graphics: $1,000 – $7,500 per minute
4. Whiteboard Animation: $1,000 – $7,000 per minute

These estimates should be used as a starting point, as the actual cost of your project may differ. To get an accurate quote, it’s best to discuss your specific requirements with the video animation company.

How to Save Money When Hiring a Video Animation Company?

While quality animation can be costly, there are ways to save money without sacrificing the final product:

1. Plan Ahead

A well-defined project scope and timeline can help you avoid additional costs associated with last-minute changes or delays in the production process. Take the time to develop a detailed brief and communicate your expectations clearly with the company.

2. Choose the Right Animation Style

Some animation styles, such as 3D animation, are typically more expensive than others, like 2D animation or motion graphics. Choose a style that suits your budget while still effectively conveying your message.

3. Opt for Template-Based Solutions

Custom animation can be costly, but many video animation companies offer template-based solutions that can be customized to fit your brand at a lower cost. These templates can save time and resources while still delivering engaging content.

4. Limit Revisions

Most video animation companies include a set number of revisions in their pricing. However, excessive changes can lead to additional costs. To avoid this, provide clear feedback and consolidate your revision requests to minimize back-and-forth. FYI – Video Igniter offers unlimited revisions for most projects.

5. Leverage Existing Assets

If you have existing visual assets, such as illustrations, a logo, icons, a mascot, or brand guidelines, provide these to the video animation company. Using these resources can save time and money while ensuring a consistent brand identity.

6. Write Your Script

Most video animation companies can help you write the script for your video. If you want to speed up production and save on script writing costs, download our free script writing template and write it yourself. We’ll be happy to review it with you to ensure it’s production ready.

Download Video Igniter’s Free Script Writing Template

7. Create The Storyboard 

Download Video Igniter’s Free Storyboard Template

Video animation agencies can also help you create your storyboard. But if you want to save money on your production budget, you can create it yourself. Download our free storyboard creation template. We’re happy to give it a review and provide feedback to make sure it’s ready to go for production.

8. Use Free Music

The Facebook Sound Collection and Kevin MacLeod’s Incompetech are two great sites you can use to find free music you can legally use in your animated video. Just be sure to provide credit to the artist!

9. Record The VoiceOver Yourself

Did you know you can record your own professional quality animated videos at home for free? Watch 1:31 in this video to learn how to record your own pro quality voiceovers without having to buy any fancy software or expensive equipment.

10. Use Some Stock Assets

We pride ourselves on creating custom animated videos from scratch. That being said, sometimes clients want to look for creative ways to help save money on the production budget. In certain cases, we can use stock assets (pre-created icons, 3D models, text animations, stock footage, etc)  to reduce the design and illustration costs for your video.

How a Professional Video Animation Company Impacts Business Results

Hiring a professional video animation company isn’t just about getting a visually appealing video—it’s about driving measurable business outcomes. High-quality animated videos can improve conversion rates, increase time on page, boost brand recall, and simplify complex ideas that might otherwise confuse potential customers.

Businesses often underestimate how much strategy goes into effective animation. A seasoned video animation company understands how to align visuals, pacing, storytelling, and messaging with your marketing funnel. Whether the goal is lead generation, onboarding, product education, or brand awareness, animation works best when it supports a clear objective.

For example, explainer videos created by an experienced animation company are often placed on landing pages to reduce bounce rates and clarify value propositions. Sales teams use animated videos to shorten sales cycles. SaaS companies use animation to increase product adoption and reduce customer support tickets. These real-world applications demonstrate why choosing the right animation partner matters.

Industries That Benefit Most From Working With a Video Animation Company

One of the advantages of working with an experienced video animation company is versatility. Animation can be adapted to virtually any industry, making it a powerful communication tool across markets.

Technology & SaaS
Animated videos help tech companies explain software platforms, workflows, integrations, and abstract concepts in a way that’s easy to understand. Product demos, onboarding videos, and feature explainers are especially effective in animation.

Healthcare & Medical
Healthcare organizations use animation to explain procedures, services, and patient education topics while maintaining sensitivity and clarity. Medical animation is often easier to digest than live-action video and avoids privacy concerns.

Finance & FinTech
Banks, startups, and financial service providers rely on animated videos to simplify complex financial products, compliance topics, and investment concepts.

E-commerce & Consumer Brands
Animation is commonly used for product launches, social ads, and brand storytelling. Animated videos allow brands to maintain a consistent look and feel across platforms.

Education & Training
From internal corporate training to online courses, animation helps improve information retention and engagement compared to text-based materials.

Mentioning industry use cases helps your page rank for industry-specific animation searches, which often have high buyer intent.

Questions to Ask Before Hiring a Video Animation Company

Adding a question-based section helps capture featured snippets and long-tail search traffic. These are questions prospects are actively searching for.

Who owns the final animation files?
Make sure you retain full rights to use your video across platforms, ads, and future campaigns.

How many revisions are included?
A transparent revision policy prevents unexpected costs and production delays.

What does the approval process look like?
A structured workflow—script approval, storyboard approval, animation preview—keeps projects on track.

Do you offer ongoing video support?
Many businesses need multiple videos over time. Working with a long-term animation partner saves time and ensures consistency.

Can you match our brand style?
A strong video animation company should be able to adapt its style to your existing brand guidelines rather than forcing a generic look.

Red Flags to Watch Out for When Choosing a Video Animation Company

Not all animation providers offer the same level of quality or professionalism. Knowing what to avoid can save time, money, and frustration.

• No clear production process – A lack of structure often leads to delays and miscommunication.
• Limited or outdated portfolio – A strong animation company’s portfolio should show recent, relevant work.
• Unclear pricing – Vague estimates often result in surprise fees later.
• Over-promising timelines – Quality animation takes time; unrealistic schedules are a warning sign.
• No strategic input – If a company only “takes orders” without asking about goals, results may suffer.

Including this section positions your company as a trusted advisor, not just a vendor.

How to Measure ROI From a Video Animation Company

Many businesses ask whether animation is “worth it.” The answer depends on how success is measured. A professional video animation company will help you define and track meaningful performance metrics.

Common KPIs include:

• Conversion rate improvements on landing pages
• Increased watch time and engagement
• Higher email click-through rates
• Improved sales enablement effectiveness
• Reduced customer support inquiries
• Better brand recall and message clarity

Animation isn’t just a creative expense—it’s a scalable marketing asset that can be reused across websites, ads, presentations, trade shows, and social platforms.

Why Businesses Choose a U.S.-Based Video Animation Company

While outsourcing overseas can sometimes reduce costs, many businesses prefer working with a U.S.-based video animation company for reliability, communication, and quality control.

Benefits often include:

• Easier collaboration across time zones
• Stronger understanding of U.S. markets and audiences
• Faster turnaround times
• Clearer communication during revisions
• Higher consistency in quality and branding

Why Video Igniter Is a Long-Term Animation Partner, Not Just a Vendor

Businesses that generate the most value from animation typically work with the same video animation company over time. Consistency in style, messaging, and workflow leads to faster production and better results.

At Video Igniter, we focus on building long-term partnerships rather than one-off projects. Our streamlined online process, flexible pricing, unlimited revisions

Wrap Up

Finding the right video animation company for your project is crucial to creating engaging, high-quality content that drives results. Keep the factors outlined in this guide in mind when selecting a production partner, and you’ll be well on your way to a successful collaboration. Remember to consider their experience, style, communication, customization, and cost to ensure that you find the perfect fit for your business. Happy animating!

Still have questions about video animation companies?

Do you have a question about finding or working with a video animation company that wasn’t addressed in this FAQ? Use this form to send us your question and we’ll follow up with an answer. We’ll also post the question and answer to this page so other people can benefit from the knowledge.

What is Video Igniter Animation?

Video Igniter Animation is an online animated video production service. By working with our team online, you can get your custom animated video produced faster and for less than hiring a brick and mortar animation studio.

We can help you create any kind of 2D animated video or 3D animation you can imagine. Check out our animated video portfolio.

If you’re looking for an explainer video company to make an explainer video, we make those too!

Need help syndicating your animated video? Ask us about video promotion.

Watch our explainer video on our home page to learn more about how we can help you create an animated video. For examples of the kinds of animation our team can produce, check out the demo reel below:

Looking For An Animated Video Company In The U.S.?

Video Igniter is headquartered in Seattle, Washington.

Success Stories & Testimonials

“Video Igniter offered us the critical combination of creative value, clear communication, and patience with stakeholder feedback. We ended up with truly high-quality design assets for our video series largely due to the extra level of commitment — and the right balance of efficiencies with flexibility in the process when called for.”

Larry Schlessinger – Sr. Creative Program Manager, Amazon Web Services

“Video Igniter came to us with a number of creative and engaging ideas and were able to create an exciting, impactful video in a short period of time. And the best part was that it cost much less than other options of similar quality. The video they made is a great marketing tool for us.”

Alex Raymond – Founder, Kapta Systems

“I am beyond satisfied with my experience with Video Igniter. The first drafts of the work were almost exactly what I had in my head when developing the concept. After that each step along the way was seamless until arriving at a perfect finished product. And all this at a tremendous value. Anyone who has considered creating a marketing video should check out Video Igniter.”

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