2D Animation Studio FAQ

Ready to hire a 2D animation studio but not sure how to get started? In Video Igniter‘s 2D Animation Studio FAQ, we cover topics like:

  • How to hire a 2D animation studio + what to look for?
  • How to work with an animation studio to create a 2D animated video?
  • What does it cost to make a 2D animated video?
  • How long does it take to make a 2D animated video?
  • Tips to save money on your production budget.
  • and more!

2d animation studio

2D Animated Video Examples

Video Igniter can create any kind of 2D or 3D animated video for you. Check out the example videos below.

To start your project contact us, schedule a call with our production team or request access to our new pricing page.






Are you looking for an example of a different style of animation? Send us a message to let us know what kind of animation example you want to see and we will follow up with relevant production samples.

 

How to hire a 2D animation studio?

If you’re interested in hiring a studio to make an animated video, take a look at their animation portfolio to see if they can create the level of quality you expect for your video. It’s also worth asking about their design process, pricing structure and the amount of revisions you get when working with them.

hire 2d animation studio

Here are some additional resources to help you find and hire a 2D animation studio for your project:

How to work with a studio to create a 2D animation?

2d animation studio create video

Creating a 2D animation video is a collaborative process. You will provide information to the production team. They will create part of your video (script, storyboard, voiceover, soundtrack, illustrations, & animation). You will get a chance to review it and ask for revisions. The 2D animation studio will address your revision requests and send the file(s) back to you to review and approve so that production can move to the next stage of the video production workflow.

Questionnaire / Phone Call

Production typically starts with a digital questionnaire and or a to learn about what you want to communicate in your video. It also gives the 2D animation team an opportunity to learn about what kind of animated visual style will resonate best with your target audience.

2D animation questionnaire

Script

The animation studio will review the information from the call/questionnaire and use it to develop the first draft of your video script. It may include notes [in brackets like this] to suggest what visuals should correspond with each part of the script.

Example Of A Written Storyboard For A 2D Animated Video

Example Of A Written Storyboard For A 2D Animated Video

When you review your script, focus on the message that is being presented. Does the voiceover/narration communicate all the main talking points? Does it do so in a way that appeals to your target audience?

If you have any revision requests, send them to the 2D animation studio to revise. Otherwise, let them know it’s approved so production can move forward!

2d animation studio script

Download Video Igniter’s Free Script Writing Template

Storyboard

Now that your script is production-ready, the 2D animation team will develop your storyboard. The storyboard is the blueprint for your 2D animated video. It tells the illustrators what to create. It also tells the animators how to make the visuals move.

2d animation studio storyboard

Download Video Igniter’s Free Storyboard Template

When you review your storyboard, your feedback should focus on the visuals that are going to be created in each scene. Make sure each one makes sense. Ensure enough detail is included in the description so that the 2D animation studio knows what to create. If certain details need to be shown a specific way, say so. Otherwise, you are providing space for the animated video production company to create their own execution.

If you love the storyboard as-is, let the 2D animation team know it’s approved. Otherwise, send them your feedback so they can incorporate your edits.

VoiceOver

voiceover

Once your storyboard is approved, the animation studio will help audition voiceover artists for your 2D animated video. You will hear audition recordings from one or more artists for each voice in your video. Let the 2D animation studio know which audition(s) you like best and they will hire them to record the full voiceovers. If you aren’t satisfied with any of the auditions, let your production team know why so they can source better options.

You will get an opportunity to review your voiceover and request revisions before approving it for production.

Soundtrack

soundtrack

Your production team will also select some soundtracks to enhance the presentation of your animation. If you love one of the options, let the 2D animation studio know. Not a fan of any of the options? Let them know why so they can select better options for you to review. Can’t decide which one you like best? Tell your production team and they can help you preview them when the first draft of your animation is ready to review.

Illustrations

Art creation begins after your storyboard is approved. The art director will review your brand guidelines, style references and storyboard. Then, they will select a key scene from your storyboard and design it using one or more unique visual styles.

concept art

Let the 2D animation studio know how you feel about each of the concepts. They will use that info to refine the visual style until you are thrilled with it.

Then, they will create all of the illustrations for your video using the concept art as a style reference.

2d animation studio illustrations

Share your feedback and let the 2D animation studio know if they need to make any modifications to any of the illustrations. Otherwise, let them know it’s good to go so that animation can begin.

Animation

Animation takes about 1 week for each minute of content that is being created. Detailed frame by frame animations may require more time to produce. Animation timelines can be speed up with larger budgets. The extra funds go to towards putting additional animators and project managers on the project.

2d animation studio animator

When the first draft is ready, review the animation with your internal team and members of your target audience (if available).

Collect everyone’s feedback and send it to the 2D animation studio so they can incorporate the last edits and deliver the final draft.

More information about about 2D animated video production

Check out our companion article for more tips and information on how to create a 2D animated video, (it includes tips to save $ on your production budget!)

How long does it take a 2D animation studio to create a video?

Depends on the complexity and length of the animation. For context, a 60 second custom animated video takes about 3-6 weeks to produce. Longer content (+20 min TV episodes) can take several months to produce. To figure out how long it will take to create your 2D animated video, get in touch with our team. Let us know what your deadline is (if any) and we’ll work with you to figure out a production schedule for your timeline.

2d animation studio production schedule

I need my animation fast! Is it possible to get my video faster?

Yes, rush delivery animation is possible. If you need to get your animated video produced quickly for an upcoming launch date, fill out this form to get a custom quote. Let us know you are interested in rush delivery for your 2D animation. We’ll prepare an accelerated production schedule and rush delivery production quote to get your video produced on time. You can read more about rush delivery here.

2d animation studio rush delivery

What does it cost to hire a 2D animation studio?

This depends on on the length and complexity of the 2D animated video you want them to create. Most 2D computer animated videos cost $1,000-$10,000 to create a 60-second animated video. Hand drawn frame-by-frame animated videos take more time and require a larger budget. For context, animated TV shows cost $10,000-$200,000+ for every 60 seconds of animation they create.  Looking for a quote for your project? Contact us to get a custom quote.

What Types of 2D Animated Videos Can a Studio Produce?

What Types of 2D Animated Videos Can a Studio Produce

When you work with a professional 2D animation studio like Video Igniter, you can create virtually any kind of animated video content. Some of the most popular types of 2D animations include:

  • Explainer Videos – Perfect for startups, tech companies, and SaaS platforms looking to simplify complex ideas.
  • Product Demos – Showcase how your product or service works with engaging animated visuals.
  • Animated Commercials – Drive brand awareness with TV or social media-ready ads.
  • Educational Videos – Used by schools, universities, and online course platforms to keep learning entertaining and effective.
  • Corporate Training Videos – Standardize onboarding or internal training with consistent, engaging content.
  • Social Media Content – Bite-sized animations that drive engagement on platforms like Instagram, TikTok, and LinkedIn.
  • Whiteboard Animations – Ideal for more informal or instructional topics.
  • Animated Music Videos – Bring music to life through stylized visuals that align with an artist’s brand.
  • Motion Graphics – Often used for data visualization, presentations, or digital signage.

If you’re not sure what style or format is best for your message, talk to our creative team and we’ll recommend the most effective animation style for your goals.

What Makes a Great 2D Animation Studio?

What Makes a Great 2D Animation Studio

Choosing the right studio isn’t just about animation quality—it’s also about process, collaboration, and reliability. Here are some signs of a trustworthy 2D animation studio:

  • Diverse Portfolio – A studio should be able to demonstrate a range of animation styles and industries served.
  • Transparent Pricing – Avoid studios that offer vague or fluctuating quotes.
  • Clear Production Workflow – A well-documented process with defined checkpoints and revision rounds helps prevent scope creep or delays.
  • Strong Communication – You should feel like a creative partner, not just a client.
  • Timely Turnaround – Check reviews or testimonials that mention speed and responsiveness.
  • Scalability – If you need a series of videos or ongoing content, the studio should have the resources to support you long-term.

DIY vs. Professional 2D Animation Studios: What’s Right for You?

DIY vs. Professional 2D Animation Studios

If you’re considering creating your animated video in-house using online tools or apps, it’s important to weigh the pros and cons.

DIY Tools (e.g., Vyond, Animaker, Canva):

  • ✅ Lower cost
  • ✅ Fast turnaround
  • ✅ Easy to use
  • ❌ Limited creative control
  • ❌ Templates can look generic
  • ❌ Often lacks polish for professional marketing

Professional Studio (e.g., Video Igniter):

  • ✅ Custom design tailored to your brand
  • ✅ Professional scriptwriting and voiceover
  • ✅ High production value
  • ✅ Greater storytelling depth
  • ❌ Higher cost
  • ❌ Longer turnaround

If you want a video that truly stands out and supports your business goals, investing in a professional studio typically yields better ROI.

The Role of Strategy in 2D Animation Production

The Role of Strategy in 2D Animation Production

Great animation isn’t just about visuals—it’s about strategy. A high-performing 2D animated video should be designed with specific objectives in mind, whether that’s driving conversions, increasing awareness, or educating an audience.

At Video Igniter, we take time upfront to understand your target audience, the goal of your video, and where it will be used. That insight influences:

  • The writing style of your script
  • The pacing and tone of the voiceover
  • The color palette and visual language
  • The animation timing and call-to-action emphasis

This strategic approach ensures your video doesn’t just look good—it performs well.

How to Get the Most Value From Your 2D Animation

How to Get the Most Value From Your 2D Animation

2D animated videos are versatile assets that can be repurposed in many ways. Here are tips for maximizing ROI:

  • Break the video into short clips for social media platforms.
  • Use still frames from your animation in blog posts, ads, or presentations.
  • Include subtitles to improve accessibility and engagement.
  • Translate your video into multiple languages to reach a global audience.
  • Embed it on landing pages to increase conversions.
  • Use the animation at trade shows or events for eye-catching brand promotion.

By integrating your video across multiple channels, you significantly increase the exposure and value of your investment.

Common Mistakes to Avoid When Working With a 2D Animation Studio

Common Mistakes to Avoid When Working With a 2D Animation Studio

Even with a great studio partner, there are pitfalls to avoid if you want a smooth production experience:

  1. Not having clear objectives – Know what you want the video to achieve.
  2. Trying to cram too much information – Focus on a single message per video.
  3. Giving vague feedback – Be specific about what you like or want changed.
  4. Rushing the script – The script is the backbone of your animation—give it the attention it deserves.
  5. Skipping brand guidelines – Make sure your video visually aligns with your other marketing materials.

Avoiding these issues can save you time, money, and stress during production.

What Questions Should You Ask a 2D Animation Studio Before Hiring?

What Questions Should You Ask a 2D Animation Studio Before Hiring

Before you commit to a studio, ask these key questions:

  • What is your process and timeline for production?
  • How many revision rounds are included?
  • Who owns the final video and source files?
  • Do you provide custom illustrations or use stock assets?
  • Can I use my own script, voiceover, or music?
  • How do you handle changes after the final delivery?
  • Can you support foreign language versions or accessibility needs?

These questions will help you find a studio that matches your expectations and workflow.

Do you have any questions about hiring or working with a 2D animation studio?

We’re constantly updating our FAQs. If you have a questions about 2D animation studios, use our contact form to send us your question. We’ll send you an answer and add the answer to this FAQ.

questions

What is Video Igniter?

Video Igniter offers animated 2D animated video production services online. We modernized the experience of creating a custom animated video to help you create content faster and save on your production costs. Video Igniter streamlines the complex process of making an animated video and does 99% of the work for you. All you need to do is tell us what you want us to create and review the assets we create for your video (script, storyboard, voiceover, soundtrack, art and animation).

If you’re looking for a website to create an animated video online, Video Igniter’s custom animated video production service enables you to create any kind of animated video you can imagine. Our talented staff collaborates behind the scenes to create custom 2D and 3D animated videos so you don’t have to figure out if you have the right video animator for the job. We handle all the technical and creative aspects of production including your script and storyboard – if you haven’t already created them yourself!

Why is Video Igniter better than hiring a 2D animation studio?

World class animation and design talent at prices startups can afford.

We can make any kind of 2D animated video or 3D animation you can imagine. Check out our animated video portfolio!

+20 reasons companies love hiring us to create animated videos.

2D Animation Studio Demo Reel


 

2D Animation Studio Success Stories and Testimonials

“I run a video production company and outsource animation. The team at Video Igniter did a great job in taking the concept I very crudely drew out and made it into a beautiful animation. The review process was easy and their turnaround time was very quick. I’d def recommend them if you’re looking for an animation project.”

Pat Henderson – Founder, Path8 Productions

“Video Igniter came to us with a number of creative and engaging ideas and were able to create an exciting, impactful video in a short period of time. And the best part was that it cost much less than other options of similar quality. The video they made is a great marketing tool for us.”

Alex Raymond – Founder, Kapta Systems

“I am beyond satisfied with my experience with Video Igniter. The first drafts of the work were almost exactly what I had in my head when developing the concept. After that each step along the way was seamless until arriving at a perfect finished product. And all this at a tremendous value. Anyone who has considered creating a marketing video should check out Video Igniter.”

Anonymous Customer Feedback

“I found exactly what I needed: custom animated production with lots of options, fair price and fast communication. I loved working with the Video Igniter Team. Million thanks.”

Antonina Rome, MD – Bioresona

testimonials

Get In Touch About Making Your 2D Animation

Get a quote for your video.

Schedule a call to discuss your 2D animation.

Request access to our newest price sheet.

Create your Video Igniter account.

Fill out a questionnaire about your video project.

contact us

 

Healthcare Video Production

Looking for a healthcare video production company to help you create some custom video content? You’re in the right place! Video Igniter Animation has been helping hospitals, healthcare providers, healthcare startups, and medical device companies produce custom 2D and 3D animated videos for nearly a decade.

In this article, we’ll explain:

1). The healthcare video production process

2). The different types of healthcare videos

3). Examples of healthcare videos

4). The benefits of using animation to create healthcare videos

5). What does it cost to produce healthcare videos

6). How long does healthcare video production take?

…and more!

Healthcare Video Production

Examples of Healthcare Videos You Can Get From Video Igniter

Video Igniter can create any kind of 2D or 3D animated healthcare video for you. Check out our animation portfolio here. Request access to our demo reels and price sheet here. Contact us or schedule a call to start making your video.




Are you looking for an example of a different style of animated healthcare video? Send us a message to let us know what kind of animation example you want to see and we will follow up with relevant production samples.

 

What is the healthcare video production process like?

 

Kick Off Call + Questionnaire

healthcare video production questionnaire

Production starts with a kickoff call and or a questionnaire (usually both) to understand what you want to communicate in your video. Healthcare videos tend to have a lot of specific scientific information that our team needs to gain a basic understanding of in order to help you create custom animated visuals that accurately show what needs to be shown.

The kickoff call and questionnaire are a starting place to help us get there. Often times we will use this information to create a draft of the script and come back to your team to help us fill in any gaps in our understanding.

Script

healthcare video production script

Download Video Igniter’s Free Script Writing Template

Now that we know what we’re supposed to show and convey in your animation, our team will develop a script that covers all your key talking points. If there are any gaps in our scientific understanding of the content or visuals that need to be shown, we will set up time to meet with your team to iron out those details.

When the first draft of your script is ready, we recommend sharing it with members of your target audience to ensure they understand the content you’re presenting. Collect everyone’s feedback and share it with us so we can incorporate your revisions. You get another opportunity to review the script before approving it for production.

Storyboard

healthcare video production storyboard

Download Video Igniter’s Free Storyboard Template

After your script is approved, we’ll develop the storyboard for your healthcare video. A storyboard is like a blueprint for your animated video. It informs the illustrators and animators about what they’re supposed to create. Here’s a diagram that shows what each page looks like:

animated healthcare video storyboard diagram

At this stage in production, your goal is to review the visual concepts. The script is pretty much set in place and now we’re focusing on creating clear instructions for the production team so that they understand what level of detail they need to include in the visual and motion design. You will get an opportunity to review the storyboard and suggest revisions before approving the storyboard for production.

Illustrations

healthcare video production animated illustrations

At this stage in the healthcare video production process, our art director will work with you to develop the custom visual style for your animated video. They will start by reviewing your storyboard, brand guidelines and any style references you provided. Then, they’ll develop some custom visual concepts for one of the key scenes in your healthcare video.

healthcare video production concept art

Share your honest feedback with our art director. They’ll work with you to refine your preferred visual concept until you love it.

Then, they will oversee the creation of all of the illustrations for your animated video. You get an opportunity to review all of them and request revisions before approving the art for production.

VoiceOver

We will help you audition voiceover talent for your healthcare video. You will receive multiple auditions to review. Once you’ve selected your favorite, we will oversee the full recording to ensure the recording uses the proper pacing, tone and pronunciation.

VoiceOver

You will get an opportunity to review the full voiceover recording and request revisions before approving the voiceover for production.

Sound

You will receive several soundtrack options from our team that we feel will enhance the presentation of your animated healthcare video. Some light background music helps to set a professional tone and helps keep viewers focused on the content of your video. After you’ve selected your preferred soundtrack, we will license it for use in your video.

Soundtrack

Animation

Now that everything is approved, we can animate! It takes about a week to animate a 60-second 2D healthcare video. When the first draft is ready, give it a detailed review with your team (and ideally, members of your target audience). Collect everyone’s feedback and send it to us so that we can incorporate your revisions and render out the final draft.

healthcare video production animation

3D Healthcare Video Production

If your healthcare video production includes 3D animation, we recommend reviewing our article on 3D animation so that you can have an understanding of the extra steps involved with producing a 3D animated healthcare video.

Types Of Healthcare Videos

2D Animated Healthcare Videos

Many of the healthcare videos we produce are 2D animations that explain a process, procedure or piece of medical equipment. These types of videos are best for explaining the medical benefits of a process, prescription, procedure or medical device.

2d animated healthcare videos

3D Animated Healthcare Videos

When you need to show a process in detail or visualize something smaller than the eye can see, 3D animation is a great way to help people see and understand these parts of the body. 3D animations are also great for demonstrating new medical devices

Live Action Healthcare Videos

Some healthcare videos are live action (filmed) videos. These are best for when you want to show the actual process on a live human. These videos tend to be geared more towards doctors. Patients are usually shown animated versions of procedures because videos of live medical procedures can make patients queasy.

Procedure Demonstrations

Most healthcare videos are produced to help people understand how a procedure is going to work. They can be created using 2D animation, 3D animation or live action film.

Self Care Videos

Healthcare facilities and practitioners create home-care videos so that their patients have a clear visual understanding of how they’re supposed to take care of themselves at home. This can include videos that show how to perform certain stretches and how to treat and replace wound bandages at home.

Promotional Videos

healthcare promotional video production

Healthcare providers, hospitals, medical tech startups and device manufacturers all create animated promotional videos to show what their offering is, how people will benefit from their care and how it works.

Testimonials

Healthcare testimonials are a great way to boost trust and confidence in your medical practice.

What healthcare companies has Video Igniter worked with?

  • South Asian Heart Center
  • Columbia Children’s Health
  • EnergyPoints
  • Herzan
  • Iris.co
  • EarlySense
  • MediBlock
  • Vydhy
  • Reset.me
  • Smart Stack
  • MWD
  • Bonobo Lab
  • Umbie Dental Care

What are the benefits of using animation to produce healthcare videos?

Watching a video of a procedure helps increase trust, understanding and puts patients at ease before going into the procedure. ✅

Patients can make better informed decisions about their healthcare treatment options when they understand what’s involved. ✅

Animation makes it easy to understand things that are hard to see with your own eyes. ✅

Animated visuals hold people’s attention longer than a video of a doctor talking on camera. ✅

People are able to retain information longer when they learn something from an animation with a voiceover. ✅

What does healthcare video production cost?

2D healthcare video production costs between $3,000-$10,000 for a 60 second animation. 3D animations cost north of $5,000 and require a custom quote. If you want to figure out the healthcare video production cost for your video, use this page to get a quote.

healthcare video production cost

How long does healthcare video production take?

Production for a 2D healthcare video takes about 4-6 weeks for a 1 minute video. 3D animations take 2-3x as much time to create. Want to figure out how long it will take to get your healthcare video produced? Use this page to send us a message.

healthcare video production timeline

When Should You Use a Healthcare Video?

Not every message in healthcare needs a video—but the right message, delivered through video, can transform how patients, providers, and stakeholders understand and engage with your organization. So when is it worth the investment?

When Should You Use a Healthcare Video

You should consider creating a healthcare video when:

  • You need to educate patients about a complex medical condition or procedure.
  • You want to demonstrate how a new medical device or product works to investors, clinicians, or customers.
  • You’re launching a new wellness program or treatment offering and want to boost awareness.
  • Your staff needs training on internal protocols or equipment—and documentation alone isn’t cutting it.
  • You’re presenting at a medical conference, trade show, or investor meeting and want a compelling visual aid.

Animated healthcare videos are especially effective when visualizing internal body processes, microscopic mechanisms, or device usage that can’t be easily shown through traditional filming. These videos make the abstract tangible, helping viewers grasp essential concepts quickly and confidently.

How to Make Your Healthcare Video More Effective

How to Make Your Healthcare Video More Effective

Great healthcare videos aren’t just technically accurate—they’re engaging, accessible, and strategically designed to achieve a specific goal. Here are a few pro tips to help your healthcare video resonate:

1. Speak to a Specific Audience

The needs of a patient differ from those of a healthcare professional. Tailor your messaging, visuals, and tone accordingly. For patients, keep the language simple, avoid jargon, and focus on outcomes. For clinicians or researchers, go deeper into technical explanations while still keeping the visuals clean and informative.

Speak to a Specific Audience

2. Use Storytelling to Build Trust

Even in healthcare, stories drive emotion and action. Framing your message around a patient success story, a clinical challenge, or a “before and after” transformation adds narrative weight to your content—and builds trust with your viewers.

3. Reinforce Key Takeaways Visually

Don’t rely solely on voiceover to convey your message. Use animated visuals to reinforce complex concepts, highlight procedures, and make critical points stick. Animations make your information more digestible and memorable.

4. Optimize for Multichannel Use

optimize for multichannel use

Make sure your video works across platforms—whether it’s being watched on a mobile phone in a clinic waiting room, embedded in your website, or displayed at a medical trade show. You may also want to create short versions of the video for use on social media or in advertising campaigns.

5. Stay On Brand

A consistent visual style helps build trust and brand recognition. Share your brand guidelines with your animation team so they can incorporate your colors, fonts, logos, and tone of voice into the final production.

Healthcare Video Marketing Tips

Marketing Tips

Creating a beautiful, informative video is only half the battle—getting it in front of the right audience is what delivers real value. Here are some proven ways to market your healthcare video after it’s produced:

  • Add it to your homepage to improve engagement and help visitors understand your offerings faster.
  • Share on social media with short teaser clips or patient-focused messaging.
  • Include in email campaigns targeted at patients, investors, or referring doctors.
  • Upload to YouTube and optimize the title, description, and tags for healthcare-related keywords.
  • Use it during webinars or virtual consults to walk people through procedures or products.
  • Play it in your waiting room to educate patients while they wait.
  • Embed it in blog articles and resource pages to boost on-page SEO and time on site.

If you’re not sure where to start, Video Igniter can help with basic video promotion and syndication support. Ask us how!

Compliance & Privacy Considerations in Healthcare Videos

Compliance & Privacy Considerations

When producing healthcare-related content, it’s critical to ensure your video complies with HIPAA, FDA, and other industry regulations.

Here’s how we help our clients stay compliant:

  • HIPAA-compliant scripting and visuals: We avoid including any identifiable patient information unless explicitly permitted and necessary.
  • Proper disclaimers and labeling: For videos about treatments, devices, or medications, we ensure the language complies with FDA marketing guidelines.
  • Medical accuracy reviews: We encourage healthcare professionals to review the script and storyboard to ensure all clinical information is accurate and responsibly presented.

We also recommend including a compliance officer or legal team in the review process, especially for content aimed at public audiences or featuring patient stories.

Healthcare Video Localization & Translations

Localization & Translations

Are you reaching patients in multiple regions or language groups? Video Igniter offers localization services to help you adapt your animated video for different audiences around the globe.

We can help with:

  • Multilingual voiceovers
  • Subtitles and captions in any language
  • Cultural adaptation of visuals or content
  • Right-to-left language formatting

Whether you’re serving a diverse local population or launching globally, we’ll ensure your message is clear and culturally relevant in every market you serve.

Trends in Healthcare Video Production

Trends

The healthcare video landscape continues to evolve. Here are a few trends shaping the future of healthcare video production:

  • Microlearning & short-form educational clips are on the rise, especially for internal training and patient onboarding.
  • Interactive videos that allow viewers to make choices or navigate different pathways are gaining traction in digital health platforms.
  • Augmented reality (AR) and virtual reality (VR) integration with animated content is emerging in surgical training and therapy applications.
  • AI-powered diagnostics and health tech demos often rely on 3D animations to help investors and stakeholders understand how the technology works.
  • Telemedicine support videos are helping patients understand how to prepare for virtual visits, use remote diagnostic devices, or monitor conditions from home.

By staying current with video trends, your healthcare organization can stay ahead of the curve and ensure your content remains fresh, relevant, and competitive.

Still have questions about healthcare video production?

Do you have a question about healthcare video production that wasn’t addressed in this FAQ? Use this form to send us your question and we’ll follow up with an answer. We’ll also post the question and answer to this page so other people can benefit from the knowledge.

questions

What is Video Igniter Animation?

Video Igniter Animation is an online animated video production service. By working with our team online, you can get your custom animated video produced faster and for less than hiring a brick and mortar animation studio.

We can help you create any kind of 2D animated video or 3D animation you can imagine. Check out our animated video portfolio!

Need help syndicating your animated video? Ask us about video promotion!

Watch the explainer video on our home page to learn more about how we can help you create an animated video. For examples of the kinds of animation our team can produce, check out the demo reel below:

 

Looking For An Animated Video Company In The U.S.?

Video Igniter is headquartered in Seattle, Washington.

Success Stories & Testimonials

“Video Igniter came to us with a number of creative and engaging ideas and were able to create an exciting, impactful video in a short period of time. And the best part was that it cost much less than other options of similar quality. The video they made is a great marketing tool for us.”

Alex Raymond – Founder, Kapta Systems

“Video Igniter offered us the critical combination of creative value, clear communication, and patience with stakeholder feedback. We ended up with truly high-quality design assets for our video series largely due to the extra level of commitment — and the right balance of efficiencies with flexibility in the process when called for.”

Larry Schlessinger – Sr. Creative Program Manager, Amazon Web Services

“I am beyond satisfied with my experience with Video Igniter. The first drafts of the work were almost exactly what I had in my head when developing the concept. After that each step along the way was seamless until arriving at a perfect finished product. And all this at a tremendous value. Anyone who has considered creating a marketing video should check out Video Igniter.”

Anonymous Customer Feedback

testimonials

Get in touch!

Schedule a call to discuss your animated video project.

Get a quote for us to create your animated video.

Request access to our newest price sheet.

Create your Video Igniter account, fill out a creative brief for your video and we’ll begin production as soon as we receive your production deposit.

healthcare video production contact us

Cartoon Videographer FAQ

Do you want to hire a cartoon videographer to help you make a custom animated video? We get a lot of questions about making animated cartoons – so, we decided to write an FAQ to help people find answers quickly. This guide answers common questions like: how to hire and work with a cartoon videographer, what does it cost to work with one, tips for saving money on your production budget, and more!

cartoon videographer

Animated Video Style Examples

Video Igniter can create any kind of 2D or 3D animated video for you. Check out the example videos below.

To start your project contact us, schedule a call with our production team or request access to our new pricing page.





Are you looking for an example of a different style of animation? Send us a message to let us know what kind of animation example you want to see and we will follow up with relevant production samples.

 

What Does a Cartoon Videographer Do?

What Does a Cartoon Videographer Do

A cartoon videographer is a creative professional who produces animated videos—often using cartoon-style characters and visuals—to help brands communicate ideas in a compelling, visual format. They handle every stage of the animation process, from scriptwriting and storyboarding to designing characters, animating scenes, and adding sound design.

Unlike live-action videographers, cartoon videographers specialize in animation styles like 2D character animation, motion graphics, and explainer videos. Their work is especially useful for businesses and marketers that want to illustrate abstract ideas, tell imaginative stories, or explain complex topics in a fun and engaging way.

Why Hire a Cartoon Videographer for Marketing?

Why Hire a Cartoon Videographer for Marketing

Marketing teams turn to cartoon videographers when they want to boost engagement, improve information retention, and make a lasting impression on their target audience.

Here’s why animated videos are so effective for marketing:

  • Cartoon videos grab attention — especially in busy social media feeds and email inboxes.
  • They make information easier to understand — perfect for product demos or explainer videos.
  • They’re highly shareable — cartoon content often outperforms live-action when it comes to virality.
  • They build brand personality — characters and unique visual styles help you stand out.

By working with a professional cartoon videographer, marketers can turn their ideas into custom animated content that resonates with their audience and drives action.

How to hire a cartoon videographer?

If you’re interested in hiring someone to make an animated cartoon, take a look at their video portfolio to see if they can do the level of quality work you expect for your video. It’s also worth asking about their design process, pricing structure and the amount of revisions you get when working with them.

hire a cartoon videographer

Here are some additional resources to help you find and hire a cartoon videographer for your project:

What to Look for in a Cartoon Videographer

What to Look for in a Cartoon Videographer

Choosing the right cartoon videographer is key to creating high-quality animation that meets your marketing goals. Here are a few traits to look for:

  • A versatile portfolio: You want someone who can match your brand’s tone and style.
  • Strong storytelling skills: Great animation is more than movement—it’s about telling the right story.
  • Good communication: Animation projects have multiple moving parts, so clarity is crucial.
  • Experience with revisions: A collaborative approach ensures your video hits the mark.
  • Efficiency and reliability: Deadlines matter—especially in marketing campaigns.

At Video Igniter, our team brings all of this and more. We’ve helped startups, agencies, and Fortune 500 brands create standout cartoon videos that deliver real business results.

What are the benefits of hiring a cartoon videographer?

cartoon videographer benefits

Hiring a professional cartoon videographer can help save you time and money on your animated video production experience. Their years of experience will bring fresh creative ideas to your storytelling. Professionals are versed in the best practices of animation. If you want to present or reveal something in a unique way – they can help you build tension before the reveal. If you need help explaining something complicated, they will be able to suggest ways to use animated visual communication to help make your information easy to understand and remember.

Types of Animated Videos a Cartoon Videographer Can Create

Types of Animated Videos a Cartoon Videographer Can Create

A cartoon videographer can help you produce many types of animated marketing content. Here are some of the most popular formats used by brands:

  • Explainer Videos: Simplify your message with a short, clear animated story.
  • Product Videos: Show how your product works in a visually compelling way.
  • Brand Stories: Use characters to embody your mission, values, or company culture.
  • Social Media Ads: Create eye-catching short animations designed to perform on platforms like Instagram, TikTok, and YouTube.
  • Animated Commercials: Produce TV or streaming ads with professional cartoon animation.
  • YouTube Cartoons: Launch a branded cartoon series or educational playlist.
  • Training & Onboarding Videos: Make employee training more effective and enjoyable with animated content.

Whether you need a quick promotional clip or a full-length animated series, a skilled cartoon videographer can help you execute your vision.

How to work with a cartoon videographer to make an animated video?

1). Questionnaire

cartoon videographer questionnaire

Once you’ve selected a cartoon videographer for your project, they will send you a questionnaire to learn more about the video you want to create. Sometimes a phone call will also get scheduled to learn more background info.

2). Script

cartoon videographer script

Download Video Igniter’s Free Script Writing Template

After the cartoon videographer has reviewed your answers in the questionnaire, they will begin developing the script for your video. Scriptwriting takes 1-3 days for most short animated videos. You will receive a notification when it’s time to review the first draft of your script. We recommend reviewing it with your internal team and members of your video’s target audience (if possible). Collect everyone’s feedback. Send it to the videographer and they will incorporate your edits. You will get another opportunity to review and approve the script before production moves forward.

3). Storyboard

cartoon videographer storyboard

Download Video Igniter’s Free Storyboard Template

Next, it’s time to create the storyboard. The storyboard is the blueprint for your animated video. It tells the illustrators what to create. It also has instructions for the animation team so they know how you want things to move. Each page of the storyboard includes:

– A sentence from your script.

– A rough visual mockup of the scene.

– Directions for the animators.

– A list of assets that are needed for the scene (illustrations, SFX, icons, company logo, special fonts, etc).

cartoon videographer animation storyboard

You will get a notification when the first draft is ready for you to review. At this stage in the production process, you want to focus on the ideas for the visuals. Make sure the instructions are as specific as they need to be for someone new to accurately create what you want to show.

Deep Dive: How to review your animated video and project assets?

Send your feedback to your cartoon videographer. They will incorporate your edits and send the updated storyboard back to you to review. It’s important to make sure all details are properly documented in your storyboard before you approve it. Otherwise, it may result in production errors, delays and added production costs.

Side note: Most cartoon videographers offer 1-2 rounds of revisions within the production budget they quoted. If you ask for too many revisions, you may get charged extra. FWIW – Video Igniter offers unlimited revisions for our simple & standard animation projects ;)

4). VoiceOver

voiceover

Once your storyboard is approved, your cartoon videographer will help audition voiceover talent. You will receive auditions from one or more voiceover talents. Review the options and let your videographer know which one you like best. If you aren’t a fan of any of them, you should be able to request new auditions. After you’ve selected your favorite option, the cartoon videographer will hire the VO artist to record the full script.

You will get an opportunity to review the recording and request edits before approving it for production.

Pro Tip: Let your cartoon videographer know where your video will be seen. Some voiceover artists charge extra if you plan to broadcast your video (aka using it in paid TV or online promotion).

5). Soundtrack

soundtrack

You will also receive a few soundtrack options from your videographer that will enhance your cartoon. The right soundtrack can draw viewers into your world. The wrong soundtrack will distract from your message. If you hear a soundtrack you love, let the videographer know. Otherwise, give them feedback to help them pick new soundtrack options. If they selected a few soundtracks you like but can’t decide which is best, let them know! They can help you preview the soundtracks when the first draft of your cartoon is ready. That way, you can hear which one feels right before buying the soundtrack license.

6). Illustrations

Illustrations begin with concept art. The art director will review your branding, style references and storyboard. Then, they will select a key scene from the storyboard. The art team will illustrate that scene using one or more unique visual styles.

cartoon videographer concept art

Tell the videographer which style you like best and they will use that to create all the art for your cartoon video. When all the art is ready, you will get an opportunity to review it and request edits before approving the art for production.

What if you like the concepts but think they need some work? Let the videographer know and they will refine your preferred piece of concept art until you love it. If you like multiple pieces of concept art, let them know! They can combine your favorite aspects of each piece of concept art into a new visual concept. Not a fan of any of the options? Send them your honest feedback and they will work with you to refine the concept art til you are ready for them to create all of the art in that style.

cartoon videographer illustrations

7). Animation

Now that the illustrations and voiceover are approved, it’s time to animate. Your cartoon videographer should be able to animate a one minute video in a week. When the first draft is ready, review it with your internal team and members of your target audience. Collect everyone’s feedback and share it with your cartoon videographer. They will incorporate your edits and send you the final draft.

cartoon videographer animator

What does it cost to hire a cartoon videographer?

This is a broad question that requires a few answers to help dial in an appropriate answer for your specific project.

What does it cost to hire a cartoon videographer

The short answer

$1,000-$10,000 per each 60 seconds of 2D cartoon animation you want to create. 3D animations cost 2-3x more.

The long answer

Your production budget is function of the following criteria:

  • Are you creating the script or are you hiring the cartoon videographer to write it for you?
  • Will you create the storyboard or do you want to hire the cartoon videographer to make it for you?
  • Are you providing the voiceover?
  • How quickly do you need the cartoon video produced?
  • What style of animation do you want for your cartoon video?
  • How long is the video going to be?

If you want to dial in the production budget for your video, schedule a call with our production team, contact us to get a quote, or request access to our newest price sheet.

How long does it take to make an animated cartoon?

How long does it take to make an animated cartoon

3-6 weeks is a typical production timeline for a cartoon videographer to make a 1-2 minute 2D animated video. 3D animated videos take 2-3x as much time to produce. If you want to learn more about the production workflow, what to expect during the production process, and how long each stage of production takes, read this companion guide: “How long does it take to make an animated video?

I need my animated cartoon fast! Do you offer rush delivery?

Yes we do offer rush delivery animation. If you need to get your animated video produced quickly for an upcoming deadline or launch date, fill out this form to get a custom quote and let us know you are interested in rush delivery for your cartoon video project. We’ll prepare an accelerated production schedule and rush delivery quote to get your video produced on time. You can read more about rush delivery in this article:

Rush Delivery Animation

Want to make a custom animated video quickly? Read our FAQ about rush delivery animation for your next animated video project.

How can I improve the business outcomes of my cartoon?

If you are making a cartoon for a business or marketing purpose, there are a lot of things you can do during and after the production process has completed that will improve your business outcomes. We recommend reviewing these resources before starting your next video marketing project:

How can I save some money on my cartoon production budget?

cartoon videographer budget saving tips

Budget Saving Tip #1: Write your own script

You can save hundreds or thousands of dollars off the going rate for your cartoon video by writing the script yourself! Even if you aren’t a professional writer, you can create a great first draft that our team can help you polish up so it’s production ready. Here are some resources to help you create your script:

Download our free scriptwriting template

How To Write An Animated Video Script

Check Out Examples of Explainer Video Scripts.

7 Tips to Supercharge Your Explainer Video Script Writing!

Read scripts written for explainer videos and watch the videos they turned into.

cartoon videographer script template

Download our free explainer video scriptwriting template.

 

Budget Saving Tip #2: Create the storyboard for your video

Creating the storyboard for your cartoon is another great way to save hundreds or thousands of dollars off the production rate for your video. You don’t need to be a professional artist to create a storyboard. As long as you can brainstorm ideas for what you want to show during each part of your script and describe your ideas clearly, you can create a storyboard! For tips and instructions on how to create a storyboard for your animated cartoon, check out these resources:

Download our free storyboard template

How To Create A Storyboard For An Animated Video?

Tips for building a great storyboard

What is a storyboard and why do you need one?

Download Our Free Storyboard Creation Guide And PDF Template For Your Explainer Video Project

Budget Saving Tip #3: Record the voiceover yourself

Recording the voiceover for your animated cartoon can shave a little money off the rate for your video. Check out 1:31 in this video about voice over’s for your animated video to learn how you can record one at home for free! No professional equipment or expensive software needed.

Budget Saving Tip #4: Use free, legal music

Instead of buying a soundtrack license, you can download free, legal music from Incompetech and Facebook’s Sound Collection for your cartoon video.

cartoon animator free music

Get free legal music for your animated video series from Incompetech.

 

Budget Saving Tip #5: Consider using stock assets

Video Igniter specializes in making custom animated videos – but that doesn’t mean your animated video needs to be 100% custom illustrated. If you are open to us using some stock assets within your video (i.e. stock images, videos, text, icons, stock animations, 3d models, etc), let us know and we’ll see if it’s possible for us to use them to slightly decrease the cost for your explainer video.

cartoon animator icons

Start Your Project With a Cartoon Videographer Today

Ready to team up with a professional cartoon videographer and bring your ideas to life? Whether you’re looking to create a product demo, explainer video, or custom cartoon series, we’re here to make the process smooth, creative, and impactful.

Let’s create animated content that connects with your audience and gets results.

Request a quote
Schedule a call
Get access to our pricing

What is the Video Igniter animated video creation platform?

What is the Video Igniter animated video creation platform

Video Igniter provides animated cartoon video production services online. We modernized the experience of creating a custom animated explainer video to help you create custom content faster and save on your production costs. Video Igniter streamlines the complex process of making an animated video and does 99% of the work for you. All you need to do is tell us what you want us to create and review the assets we create for your video (script, storyboard, voiceover, soundtrack, art and animation).

If you’re looking for a website to create an animated video online, Video Igniter’s custom animated video production service enables you to create any kind of animated video you can imagine. Our talented staff collaborates behind the scenes to create custom 2D and 3D animated videos so you don’t have to figure out if you have the right animator for the job. We handle all the technical and creative aspects of production including helping you develop your video script and storyboard – if you haven’t already created them yourself!

Animated Cartoon Videographer Demo Reel


 

Cartoon Videographer Success Stories and Testimonials

“I run a video production company and outsource animation. The team at Video Igniter did a great job in taking the concept I very crudely drew out and made it into a beautiful animation. The review process was easy and their turnaround time was very quick. I’d def recommend them if you’re looking for an animation project.”

Pat Henderson – Founder, Path8 Productions

“I found exactly what I needed: custom animated production with lots of options, fair price and fast communication. I loved working with the Video Igniter Team. Million thanks.”

Antonina Rome, MD – Bioresona

“Video Igniter came to us with a number of creative and engaging ideas and were able to create an exciting, impactful video in a short period of time. And the best part was that it cost much less than other options of similar quality. The video they made is a great marketing tool for us.”

Alex Raymond – Founder, Kapta Systems

“Video Igniter offered us the critical combination of creative value, clear communication, and patience with stakeholder feedback. We ended up with truly high-quality design assets for our video series largely due to the extra level of commitment — and the right balance of efficiencies with flexibility in the process when called for.”

Larry Schlessinger – Sr. Creative Program Manager, Amazon Web Services

“I am beyond satisfied with my experience with Video Igniter. The first drafts of the work were almost exactly what I had in my head when developing the concept. After that each step along the way was seamless until arriving at a perfect finished product. And all this at a tremendous value. Anyone who has considered creating a marketing video should check out Video Igniter.”

Anonymous Customer Feedback

testimonials

Get in touch to start making your animated cartoon

Get a quote for your video.

Schedule a call with our production team to discuss your video project.

Request access to our newest price sheet.

Create your Video Igniter account

Fill out a creative brief about your video.

contact us

 

 

Animated Video For Business

If you want to make an animated video for your business, you’re in the right place. Video Igniter makes custom animated videos and we get a lot of questions about making videos for businesses. So we created this guide to answer the most frequently asked questions about creating an animated video for your business including: how to make them, what it costs to make one and tips for saving money on your production budget.

animated video for your business

Examples of Animated Videos for Businesses

Video Igniter can create any kind of 2D or 3D animated business video for you. Check out the example videos below.

To start your project contact us, schedule a call with our production team or request access to our new pricing page.








Are you looking for an example of a different style of animation? Send us a message to let us know what kind of animation example you want to see and we will follow up with relevant production samples.

 

How to make an animated video for your business

Questionnaire

Production starts with a questionnaire to help us understand the important talking points that need to be communicated in your video.

Questionnaire for an animated video project.

Script

We will review your answers to the questionnaire and use it to develop a script for your animated video. For many animated business videos, the script tends to focus on the problem your target audience experiences and how your product/service can help them solve their problem. Most business videos end with a call to action that informs the viewer how they can get what you have to offer. Examples include: create a free account, download our app, contact our sales team, visit our website, etc.

Writing a script for an animated video.

We’ll send you the first draft when it’s ready to review. We recommend discussing it with your internal sales + marketing teams and members of your target audience. Collect everyone’s feedback and let us know what edits you want us to make. If you love the script as-is, we’ll proceed to the next step of the production workflow. Otherwise, we’ll continue to work with you to revise the script until you are thrilled with it. All Standard and Simple Animation projects include unlimited revisions.

Production Budget Saving Tip #1:

You can save hundreds or thousands of dollars off the price of your animated video by writing the script yourself. Download our free scriptwriting template and check out our free scriptwriting resources.

Download our free scriptwriting template.

Download Video Igniter’s Free Script Writing Template

Want to see some example scripts and the videos they ultimately turned into? Check out this article called: Examples Of Explainer Video Scripts & How To Write A Script.

Storyboard

After your script is approved, it’s time to create your storyboard. The storyboard is like the blueprint for your animated video. It is a way to organize instructions for the production team so that the illustrators understand what art they need to create and how the animators are supposed to make the images move. Each page of a storyboard includes a sentence from your script, a mockup of the visuals, a list of assets (audio and visual) that are needed for that scene and a list of instructions for the animators. You will get an opportunity to review and request edits for your storyboard before approving it for production.

Create the storyboard to save money on your explainer video production budget.

Production Budget Saving Tip #2:

You can save hundreds or thousands of dollars off the cost of your animated business video by creating the storyboard yourself. You don’t need any artistic ability. Just download our free storyboard template and read our guide explaining how to build a great storyboard.

storyboard diagram

Download Video Igniter’s Free Storyboard Template

Illustrations

Once your storyboard is approved, we begin developing the illustrations for your animated business video. Our art director will review your business’s branding and any style references you provided. Then, they will select a key scene from your storyboard and use it to develop some concept art for that scene using one or more original visual styles.

concept art

Review the concept(s) and let us know your honest feedback.

If you love one of the concepts as-is, we’ll use that style to design the rest of the art for your video.

What if you like aspects from multiple concepts? We’ll take your favorite parts and combine them to create a new concept for you to review and approve.

Not a fan of any of the concepts? Tell us why and we’ll happily develop fresh concept(s) for you until we create something you love. Then, we’ll create all the art for your animated business video and give you a chance to review the illustrations and request revisions before approving them for production.

Creating illustrations for an animated video.

VoiceOver

Our team will audition several voiceover artists and send you some recordings to review. If you love one of the VO artists, we’ll hire them to record the full voiceover and coach them to through the delivery and pacing of the recording. We’ll also license the recording so that you have the proper broadcast rights to use it in your business video.

What if you’re not a fan of any of the auditions? We’ll order up some fresh auditions for you to review and will continue to do so until we find the ideal voiceover artist for your animated business video.

Recording a voiceover

Production Budget Saving Tip #3:

You can save $50-100/min off the cost of your animated business video’s production budget by providing the voiceover. Check out 1:31 in this video to learn how you can record your own pro-quality voiceover for free. That’s right – no professional equipment or expensive software needed!

Soundtrack

We will also select some soundtracks for your animated business video. Something appropriate for the tone and energy you want to convey to your target market. We’ll also secure secure the proper broadcast rights for your video.

What if there’s a few soundtracks you like and you can’t decide which one is best? Let us know and we will help you preview the options when the first draft of your animated video is ready.

If you aren’t a fan of the soundtracks we select, tell us why and we will identify new soundtracks to consider.

Soundtrack

Production Budget Saving Tip #4:

You can get free legal music to use in the animated video for your business from Incompetech and Facebook’s Sound Collection.

Get free music for your animated business video at Incompetech.

Get free music for your animated business video at Incompetech.

 

Animation

Now that everything is approved for production, we can animate your business video. It takes about a week to animate a 60-second video. When the first draft is ready, review it with your in-house team and members of your target market. Collect everyone’s feedback and send it to us. We’ll incorporate your edits and send over the final draft.

Creating an animated video for business

How to choose a producer for your animated business video?

If you’re looking to hire someone to make an animated video for your business, we recommend:

– Taking a look at their video portfolio to review the quality of their work. Make sure they can do the kind of animation you want for your business.

– It’s worth asking about their production process

– Ask for a quote or figure out how to calculate pricing for your animated video.

– Make sure you know how many revisions are included in the price.

How to choose a producer for your animated business video?

Resources to help you find someone to create an animated video for your business:

How much does it cost to make an animated business video?

We recommend spending at least $750-$4,000 to create a 30 second animated video for your business. Anything less than that and you will end up with something that looks cheap and will deliver a poor quality impression of your business. You can certainly spend well over $4,000 creating a 30 second 2D animated video but most styles of 2D animation can be produced for less than that.

How much does it cost to make an animated business video?

Why do businesses make animated videos?

Animated business videos can enhance the outcomes of many business initiatives. Whether you’re trying to communicate internally or externally, animated videos are great for holding people’s attention, helping them understand new information and remember it longer. Animated videos can be used to improve conversion rates at every level of your sales and marketing funnel. You can use animated videos to generate more awareness for your business, get more leads, educate+nurture customers and close more sales.

How long does it take to make an animated business video?

It takes 3-5 weeks to create a 30-60 second animated video. Want to learn more about the animated video production workflow? Check out our guide to learn what to expect at each stage of the production process and how long each part of production takes:

Understanding The Animation Production Workflow How To Turn Your Idea Into A Custom Animated Video Igniter Animation

How long should my animated business video be?

That depends what you are using the video for.

If you want the animated video for your business to generate awareness with new people in your target market, make your video is 30 seconds or less. Ideally 5-10 seconds but 15 works well on most platforms too.

If your goal is to explain what your business does, your video should be 1-2 minutes long.

Aiming to educate leads and customers? Feel free to make that video over 2 minutes. Make it as long as it needs to be to provide a detailed explanation while still aiming to be as concise as possible.

How long should my animated business video be?

How Animated Videos Enhance Your Business’s SEO

Integrating animated videos into your website doesn’t just captivate your audience—it also boosts your site’s search engine optimization (SEO). Here’s how:

1. Increased Dwell Time

Animated videos can significantly increase the time visitors spend on your site. Search engines interpret longer dwell times as a sign of valuable content, which can positively influence your rankings.

2. Enhanced Click-Through Rates (CTR)

Videos often appear with eye-catching thumbnails in search results, making them more appealing to users. This visual appeal can lead to higher CTRs, signaling to search engines that your content is relevant and engaging.

How Animated Videos Enhance Your Business SEO

3. Improved Backlink Opportunities

High-quality animated videos are more likely to be shared and embedded by other websites, generating valuable backlinks. Backlinks are a crucial factor in SEO, as they indicate the credibility and authority of your content.

4. Optimized Video Metadata

Properly optimizing your video’s metadata—including titles, descriptions, and tags—with relevant keywords can enhance its visibility in search engine results. Additionally, creating a video sitemap and submitting it to search engines can further improve discoverability.

5. Accessibility Through Transcripts and Captions

Providing transcripts and captions for your videos not only makes your content more accessible to a broader audience but also allows search engines to index the video’s content, enhancing SEO.

How to Use Animated Videos for Business Across Your Marketing Funnel

How to Use Animated Videos for Business Across Your Marketing Funnel

Creating an animated video for your business is not just a one-size-fits-all tool for your homepage or social media channels. When strategically used throughout your marketing funnel, it becomes a powerful driver of awareness, engagement, and conversion. Understanding how to deploy an animated video for business at each stage of the customer journey can maximize your marketing ROI and build lasting customer relationships.

Top of Funnel: Attract Attention with an Animated Video for Business

Top of Funnel Attract Attention with an Animated Video for Business

At the top of the funnel, animated videos for business serve as an engaging way to grab attention and increase brand awareness. Short, visually compelling videos are ideal for social media platforms, display advertising, and website landing pages where first impressions matter most.

Examples of an effective top-of-funnel animated video for business include:

  • Brand Explainer Videos: These videos introduce your business and clearly communicate your mission, values, and key offerings in a way that resonates with new audiences.
  • Social Media Animations: Animated clips designed to entertain and educate encourage shares and increase organic reach, driving more traffic to your business.
  • Animated Ads: By showcasing your unique selling proposition with creative storytelling and animation, these ads boost click-through rates and increase potential leads.

By incorporating an animated video for business at the awareness stage, companies can expand their reach and establish an emotional connection with potential customers.

Middle of Funnel: Educate and Nurture Leads with an Animated Video for Business

Middle of Funnel Educate and Nurture Leads with an Animated Video for Business

Once you’ve attracted attention, animated video for business can guide your prospects through the evaluation phase. This is where detailed, informative animated videos help nurture leads and build trust.

Key examples of middle-of-funnel animated video for business include:

  • Product Walkthroughs: Animated videos that break down complex features or services into easy-to-understand visuals, helping prospects grasp your product’s value quickly.
  • How-To and Tutorial Videos: These videos position your business as an expert in the industry and provide actionable value, which helps prospects see how your offerings solve their problems.
  • Customer Testimonials and Success Stories: Animated testimonials give a fresh, engaging twist to traditional reviews, making your brand more relatable and credible.

Utilizing animated video for business in the nurturing phase keeps your prospects engaged, educates them effectively, and moves them closer to making a purchase decision.

Bottom of Funnel: Convert Prospects with an Animated Video for Business

Bottom of Funnel Convert Prospects with an Animated Video for Business

At the decision stage, an animated video for business becomes a crucial tool to help convert leads into paying customers. These videos address objections, compare your solution to competitors, and demonstrate key benefits succinctly.

Effective bottom-of-funnel animated video for business includes:

  • Comparison Videos: Animated videos that highlight your advantages over competitors, simplifying complex decision-making for prospects.
  • Demo Videos: Brief animated demos showcase how your product works and its unique features, instilling confidence before purchase.
  • FAQ Videos: Answering common questions through animated video reduces buyer hesitation and builds trust.

Strategically using animated video for business at this stage supports your sales efforts and increases the likelihood of conversion.

Post-Purchase: Enhance Customer Onboarding and Retention with an Animated Video for Business

Post-Purchase Enhance Customer Onboarding and Retention with an Animated Video for Business

The benefits of animated video for business don’t stop at the sale. Post-purchase, animation can help onboard new customers, provide ongoing support, and improve retention rates.

Examples include:

  • Onboarding Videos: Animated guides help customers get started smoothly and quickly, improving user experience and satisfaction.
  • Support Videos: Animation can simplify troubleshooting steps and frequently asked questions, reducing support tickets and enhancing customer self-service.
  • Retention and Update Videos: Keeping customers informed about new features or tips through engaging animated content strengthens loyalty and encourages repeat business.

Incorporating animated videos for your business throughout the customer lifecycle not only enhances the user experience but also boosts long-term revenue growth.

Why Animated Videos for Business are Essential in Today’s Marketing Strategy

Why Animated Videos for Business are Essential in Today’s Marketing Strategy

Animated video for business offers a versatile, cost-effective way to engage audiences at every stage of the funnel. From capturing attention to nurturing leads, converting customers, and maintaining retention, businesses that leverage animated videos position themselves to outperform competitors in both brand recall and customer loyalty.

If you’re looking to elevate your marketing strategy and drive measurable results, consider integrating an animated video for your business as a core component of your content mix. Contact us to discuss creating your animated video.

How to maximize your business outcomes with your animated video?

If you are making an animated video for a business or marketing purpose, there are a lot of things you can do during the production process and after production has completed that will improve your business outcomes. Here are some resources we recommend you review before your next video marketing project:

What is the Video Igniter animated video creation platform?

Video Igniter offers animated video production services for businesses online. We modernized the experience of creating a custom animated video to help you save on your production costs and create high quality custom animated content faster. Video Igniter streamlines the complex process of making an animated video and does 99% of the work for you. All you need to do is tell us what you want us to create and review the assets we create for your video (script, storyboard, voiceover, soundtrack, art and animation).

If you’re looking for a website to create an animated video online, Video Igniter’s custom animated video production service enables you to create any kind of animated video you can imagine. Our talented staff collaborates behind the scenes to create custom 2D and 3D animated videos so you don’t have to figure out if you have the right video animator for the job. We handle all the technical and creative aspects of production including helping you develop your video script and storyboard (if you haven’t already created them yourself).

Hire Video Igniter to make an animated video for your business

World class animation and design talent at prices startups can afford.

We can make any kind of 2D animated video or 3D animation you can imagine. Check out our animation portfolio!

+20 reasons companies love hiring us to create animated videos.

Animated Video Demo Reel


 

Animated Business Video Success Stories and Testimonials

“Video Igniter offered us the critical combination of creative value, clear communication, and patience with stakeholder feedback. We ended up with truly high-quality design assets for our video series largely due to the extra level of commitment — and the right balance of efficiencies with flexibility in the process when called for.”

Larry Schlessinger – Sr. Creative Program Manager, Amazon Web Services

“I am beyond satisfied with my experience with Video Igniter. The first drafts of the work were almost exactly what I had in my head when developing the concept. After that each step along the way was seamless until arriving at a perfect finished product. And all this at a tremendous value. Anyone who has considered creating a marketing video should check out Video Igniter.”

Anonymous Customer Feedback

“I run a video production company and outsource animation. The team at Video Igniter did a great job in taking the concept I very crudely drew out and made it into a beautiful animation. The review process was easy and their turnaround time was very quick. I’d def recommend them if you’re looking for an animation project.”

Pat Henderson – Founder, Path8 Productions

“Video Igniter came to us with a number of creative and engaging ideas and were able to create an exciting, impactful video in a short period of time. And the best part was that it cost much less than other options of similar quality. The video they made is a great marketing tool for us.”

Alex Raymond – Founder, Kapta Systems

success stories and testimonials

Get in touch about your animated business

Schedule a call to discuss your animated business.

Get a quote for your animated video.

Request access to our newest price sheet.

Create your Video Igniter account.

Fill out a creative brief, and we’ll start creating your animated video.

contact us

 

Medical Explainer Video

If you work in sales or marketing in the medical industry, creating an animated medical explainer video can help you open doors and close new business. In this guide, we answer the most frequently asked questions we receive about making custom animated videos for the medical industry including:

✅ How to make a medical explainer video?

✅ What does it cost to make a medical explainer video?

✅ How long does it take to make a medical explainer video?

✅ And more!

What is a medical explainer video

Examples of Medical Explainer Videos

Video Igniter can create any kind of 2D or 3D animated video for you. Check out the example videos below.

To start your project contact us, schedule a call with our production team or request access to our new pricing page.

Explainer Videos For Doctors:



 

Medical Device Explainer Video Examples



Examples of Simple Animations Made For The Medical Industry:



Are you looking for an example of a different style of animation? Send us a message to let us know what kind of medical animation you want to see and we will follow up with relevant production samples.

 

How To Make A Medical Explainer Video

There are six steps to making a medical explainer video. Script, Storyboard, VoiceOver, Soundtrack, Illustrations & Animation.

These assets are produced in consecutive order to guarantee you end up with a video that shows and explains exactly what you want to communicate.

Script

Writing the script for your explainer video is the foundation of your video project. This is the time where your sales pitch and value proposition are organized and crafted in a way to be presented for the medical field. We’ll start production by sending you a questionnaire to help us understand what information needs to be communicated in your explainer video. Then, we’ll draft the first version of your script. A 60-second explainer video script is between 120 and 180 words.

How to write a script for a medical explainer video

Download Video Igniter’s Free Script Writing Template

When the first draft of your script is ready to review, we’ll send it to you to get your feedback and see if we need to revise any parts of the script. If you love it as-is, we’ll move on to the next stage of production. Otherwise, we will continue to work with you to refine the script until you are completely happy with it.

Medical Explainer Video Budget Saving Tip:

You can save hundreds or thousands of dollars off of your explainer video’s production cost by creating the script for your medical explainer video. Check out our scriptwriting guide where you can download a free copy of our scriptwriting template.

Download our free medical explainer video scriptwriting template.

 

Storyboard

After your script is approved, it’s time for us to create your storyboard. The storyboard is like the blueprint for your medical explainer video. It tells the animators and designers what to create. Each slide contains a sentence from your script and a writeup and mockup explaining to the production team what they are supposed to make for that scene. Here’s what a page from a storyboard looks like:

medical explainer video storyboard diagram

Download Video Igniter’s Free Storyboard Template

We’ll send you the first draft of the storyboard to collect your revisions. If you love it as-is, we’ll move forward with production. Otherwise, we’ll continue to work with you revise the storyboard until you are completely happy with it.

Medical Explainer Video Budget Saving Tip #2:

You can save hundreds or thousands of dollars off of your medical explainer video’s production cost by creating the storyboard for your video. Even if you have no artistic ability, you can still create a storyboard for your explainer video and save some money on your production budget. Download our free storyboard template and storyboard creation guide.

Download Our Free Storyboard Creation Guide And PDF Template For Your Medical Explainer Video Project

Download Our Free Storyboard Creation Guide And PDF Template For Your Medical Explainer Video Project

VoiceOver

Now that the script and storyboard are locked in, it’s time to record the voiceover for your healthcare video. We’ll start by ordering some voiceover auditions from a few different VO artists that we feel will deliver the appropriate tone and energy for your video’s narration.

Send us your honest feedback about the auditions. If you love one of them, we’ll have that artist record the full voiceover and give you a chance to request edits before approving it for production. If you’re not in love with any of the voiceovers for any reason, just let us know! We’ll order up new voiceover auditions for you to consider until we find one you love to record the full voiceover.

Recording a voiceover

Medical Explainer Video Budget Saving Tip #3:

You can save $60-$100+ by providing the voiceover for your medical explainer video. If you have someone on your staff with a great narrator voice but you don’t have access to professional recording equipment, check out 1:31 in the video below to learn how you can record your own professional quality voiceover for free – without having to purchase any fancy equipment or expensive software.

 

Soundtrack

Our team will identify a selection of soundtracks that we believe will enhance the presentation of your medical explainer video. We’ll send them over to you to get your feedback. If you love one of them as-is, we’ll purchase the broadcast license to use the soundtrack in your explainer video. Not a fan of any of the options? Let us know why and we’ll pick out some fresh options for you.

Select a soundtrack

Are there several soundtracks you’re drawn to but can’t figure out which one you like best? Just let us know and we’ll help you preview the soundtracks when the first draft of your animated video is ready. That way, you can hear which one feels right within the context of your medical explainer video.

Medical Explainer Video Budget Saving Tip #4:

You can find free, legal music on Incompetech and Facebook’s Sound Collection that you can use in your video.

Illustrations

Once your storyboard is approved, our art director will review your company’s branding and any style references you provided at the start of production. Then, they will take a key scene from your storyboard and design custom concept art for that scene. The art director will create one or more custom concepts for you to review.

concept art

After you review the concept art, send us your feedback.

If you love one of the concepts as-is, we’ll use it to create all of the art for your medical explainer video using that image a style reference. If the concept needs some more polish before we create the art, we’ll do that.

Or, if there are design aspects you like from multiple pieces of concept art, tell us which details you like and we’ll combine them to create a new piece of concept art for you to review. We’ll continue to work with you to refine the concept art until you are thrilled with it.

Creating illustrations for an animated video.

What happens if you don’t like any of the concepts? Just tell us why and we’ll develop some brand new concept art for you to review. We will continue to work with you refine and revise the visual design concept until you love it. Then, we’ll create all of the art and give you an opportunity to request revisions until you’re completely happy with everything.

Animation

Now that the voiceover and art are approved and ready for production, it’s time to animate. It takes about 1 week to animate a 60 second 2D medical explainer video. When the first draft is ready, review it with your internal team and members of your target audience to ensure everything makes sense. Collect everyone’s revision notes and send them to us to incorporate the edits so we can deliver the final draft.

Creating an animated video

Why make a medical explainer video for doctors?

Doctors and healthcare professionals are busy people and they don’t have time to sit through long sales presentations. But, they still want to stay aware of new advances in the field that can help improve health outcomes for their patients. This is where medical explainer videos come in handy. Explainer videos are short educational videos that make it quick and easy for people to understand new information.

In the context of the business world and medical field, this means you can make a concise educational video to share with medical practitioners in order to make it easier to get your foot in the door. If they’re intrigued by the value proposition laid out in your custom animated explainer video, they’re more likely to carve out some time to learn more about your solution and how they can access it to benefit their patients.

How to find an animator for a medical explainer video

How to find an animator for a medical explainer video

If you’re interested in producing a medical explainer video, here are some resources to help you find an animator to help you produce your video:

How long does it take to make an explainer video for doctors?

animation deadline

From start to finish, it takes 3-6 weeks to produce a 2D medical explainer video. 3D animated videos take about twice as long to produce. To learn more about the production workflow, how long each stage of production takes and what to expect at every stage of the production process, check out this companion article.

How long should my medical explainer video be?

How long should my healthcare explainer video be?

This depends on your sales and marketing strategy.

In some cases, you’ll want to keep your video to 15-30 seconds. Just enough time to explain something interesting when you’re trying to get on someone’s radar. Ideally enough to get them to visit your website to learn more or contact your sales team.

Other times, it makes sense to make a ‘medium length’ video that’s 1-2 minutes long. It goes a little more in depth and explains more about what’s going on but it doesn’t cover everything – leading for an opportunity for your medical explainer video to connect you with people in the medical industry and get them interested in a personalized sales pitch.

For very busy doctors and medical professionals, it can be helpful to include all relevant information in a 3-10 minute explainer video to minimize the need for a sales meeting or demonstration.

What does it cost to make a medical explainer video?

What does it cost to make a medical explainer video?

Medical explainer videos tend to cost between $1,500-$7,500 to create a 60 second, 2D animated video. 3D animated videos require 2-3x the budget to create. If you want to learn what goes into the cost of an animated video and how much does animation cost, check out the companion article below, contact us to get a custom quote, or request access to our price sheet.

Types of Medical Explainer Videos

Medical explainer videos come in several formats, each suited to different goals, audiences, and medical topics. Choosing the right type of medical explainer video ensures your message is delivered with clarity and impact.

Types of Medical Explainer Videos

2D Animated Medical Explainer Videos 2D animation is a popular, cost-effective option for creating educational and marketing videos. These videos use flat illustrations and motion graphics to simplify complex concepts. They’re ideal for public health campaigns, general patient education, and illustrating abstract ideas like disease transmission or health insurance processes.

3D Animated Medical Explainer Videos 3D animation brings a high level of realism and detail, making it perfect for demonstrating internal processes like organ function, surgical techniques, or how a medical device works. These videos are commonly used in pharmaceutical marketing, surgical training, and high-stakes investor presentations.

Whiteboard Medical Explainer Videos Whiteboard animations feature hand-drawn illustrations that are created in real-time on a digital canvas. This style engages viewers through storytelling and is often used to break down technical procedures or medical protocols in a visually intuitive way.

Live-Action Medical Explainer Videos Live-action videos use real footage of healthcare professionals, patients, or facilities to humanize the message and build trust. These are effective for testimonials, clinic overviews, or demonstrating empathy in patient communication.

Hybrid Medical Explainer Videos Hybrid videos combine animation and live-action footage. For example, a physician may introduce a topic on camera, followed by animated visuals that explain the science behind a treatment. This approach blends credibility with clarity, making it well-suited for high-touch patient education and medical sales.

The Role of Medical Explainer Videos in Telemedicine

The Role of Medical Explainer Videos in Telemedicine

As telehealth becomes more integrated into healthcare systems, medical explainer videos play a pivotal role in enhancing remote patient interactions. These videos make virtual care more efficient, informative, and engaging.

Pre-Visit Patient Education Before a telemedicine appointment, patients often feel uncertain about the technology or the purpose of the visit. Sending a short medical explainer video beforehand—such as “How to Set Up for a Virtual Visit” or “What to Expect During Your Telehealth Consultation”—can ease anxiety and ensure smoother sessions.

Streamlining Remote Consultations Doctors can share videos during or after telehealth visits to explain diagnoses, treatment options, or medication usage. This helps patients absorb important details without overwhelming them in a single conversation.

Enhancing Patient Adherence After the virtual appointment, follow-up explainer videos can reinforce care instructions. Whether it’s guidance on managing a chronic illness or how to take a prescribed medication, these videos improve comprehension and adherence.

Accessible and On-Demand Information Medical explainer videos allow patients to revisit the information at their convenience, especially helpful for those with limited health literacy or language barriers. This level of access supports better outcomes and patient satisfaction in telemedicine.

Medical Explainer Videos for Internal Staff Training

Medical Explainer Videos for Internal Staff Training

Medical explainer videos aren’t just for patients—they’re also a powerful tool for internal staff training in hospitals, clinics, and healthcare companies. Training with video ensures consistency, scalability, and efficiency.

Standardizing Procedures Across Teams Explainer videos help create a standardized understanding of protocols, safety procedures, or operational updates. Instead of relying on in-person demonstrations or printed manuals, healthcare institutions can use videos to train staff at all locations uniformly.

Faster Onboarding for New Employees For new hires, medical explainer videos can drastically reduce the time it takes to get up to speed. Whether it’s training on using electronic health record systems or explaining the patient intake process, videos provide a reusable, on-demand resource.

Supporting Remote and Shift-Based Teams In fast-paced environments with rotating shifts, explainer videos are always accessible—making them ideal for refresher training or reaching part-time and remote staff who can’t always attend live sessions.

Measuring Training Effectiveness Videos can be embedded in learning management systems (LMS) and paired with quizzes to assess comprehension and ensure compliance with required training.

How Hospitals Use Medical Explainer Videos in Waiting Rooms

How Hospitals Use Medical Explainer Videos in Waiting Rooms

Hospitals are using medical explainer videos to transform waiting rooms into engaging, educational spaces. These videos can improve patient experience, reduce anxiety, and promote important healthcare services.

Reducing Pre-Procedure Anxiety Waiting rooms are a prime opportunity to educate patients about upcoming procedures or general wellness topics. A video titled “What to Expect During Your MRI” or “Preparing for a Colonoscopy” helps demystify medical processes, lowering patient stress.

Promoting Preventative Services Hospitals can showcase explainer videos on topics like flu shots, cancer screenings, or nutrition advice. These serve to educate the public and increase uptake of preventative care services.

Showcasing Hospital Services and Expertise Videos highlighting specialized departments or new technologies can inform patients about offerings they may not be aware of. This subtly markets the hospital’s capabilities and builds trust.

Logistical Tips for Displaying Content To maximize engagement, hospitals should ensure the videos are captioned, looped appropriately, and placed on screens that are visible without being intrusive. Regularly rotating content prevents information fatigue.

Repurposing Medical Explainer Video Content Across Channels

Repurposing Medical Explainer Video Content Across Channels

Creating a medical explainer video takes time and investment—but the returns can be multiplied by repurposing the content across multiple platforms and formats.

Creating Social Media Clips Cutting the video into 15–60 second segments for platforms like Instagram, TikTok, or Facebook increases reach and reinforces brand visibility. These snippets can highlight FAQs, key visuals, or urgent calls to action.

Turning Scripts into Blog Articles The script of a medical explainer video can easily be turned into a high-ranking blog post. This helps with SEO, captures search traffic, and provides a written alternative for those who prefer reading.

Designing Infographics and Visual Aids Key concepts from the video—such as step-by-step guides or disease prevention tips—can be repurposed into infographics for email newsletters, posters, or downloadable PDFs.

Enhancing Webinars and Training Decks Repurpose video content into webinar visuals or internal PowerPoint slides. This is especially useful for continuing education, stakeholder presentations, and onboarding sessions.

Building a Content Library Over time, repurposing your medical explainer videos helps create a valuable content repository. This can serve both patients and staff while enhancing your organization’s educational impact and visibility online.

Which Medical Companies Has Video Igniter Worked With?

  • South Asian Heart Center
  • Columbia Children’s Health
  • EnergyPoints
  • Herzan
  • Iris.co
  • EarlySense
  • MediBlock
  • Vydhy
  • Reset.me
  • Smart Stack
  • MWD
  • Bonobo Lab
  • Umbie Dental Care

Why Hire Video Igniter To Make Your Medical Animated Explainer Video?

World class animation and design talent (for clients like Amazon, T-Mobile, Linkedin & Snoop Dogg) at prices startups can afford.

We can make any kind of 2D or 3D animated medical explainer video you can imagine. Check out our video portfolio! Looking for examples of a particular style of animation not shown in our portfolio? Use our get a quote form to get in touch with us and ask to see specific style references.

You get unlimited revisions for your animated video so your project won’t go over budget. We also do this to ensure you are completely satisfied with the final draft.

+20 reasons companies love hiring us to create animated videos.

Explainer Video Demo Reel


 

Looking For An Medical Explainer Video Company In The U.S.A.?

Video Igniter is headquartered in Seattle, Washington.

Explainer Video Success Stories And Testimonials

“Video Igniter offered us the critical combination of creative value, clear communication, and patience with stakeholder feedback. We ended up with truly high-quality design assets for our video series largely due to the extra level of commitment — and the right balance of efficiencies with flexibility in the process when called for.”

Larry Schlessinger – Sr. Creative Program Manager, Amazon Web Services

“Video Igniter came to us with a number of creative and engaging ideas and were able to create an exciting, impactful video in a short period of time. And the best part was that it cost much less than other options of similar quality. The video they made is a great marketing tool for us.”

Alex Raymond – Founder, Kapta Systems

“I am beyond satisfied with my experience with Video Igniter. The first drafts of the work were almost exactly what I had in my head when developing the concept. After that each step along the way was seamless until arriving at a perfect finished product. And all this at a tremendous value. Anyone who has considered creating a marketing video should check out Video Igniter.”

Anonymous Customer Feedback

success stories and testimonials

How To Hire Video Igniter: The Medical Explainer Video Company

Schedule a call to discuss the production of your medical explainer video.

Get a custom quote for us to create your medical explainer video.

Request access to our newest price sheet.

Check out our animated video portfolio to see our latest and greatest creations.

Create your Video Igniter account, fill out a creative brief, and we’ll start creating your animated video.

contact us

 

 

Animated Video Company FAQ

Do you want to hire an animated video company to help you produce a custom animated video? Video Igniter has developed a comprehensive FAQ about all the different types of animated video companies you can hire to help you produce your video. We also answer popular questions like:

  • What’s it like working with an animated video company?
  • Where do I find an animated video company to work with?
  • How do I hire an animated video company?
  • What does it cost to make a video with an animated video company?
  • … and more!

Animated Video Company

We’ll get started with an overview of the different types of animated video companies out there so you can get some context on the industry.

Examples of Videos You Can Get From Video Igniter’s Animated Video Company

Video Igniter can create any kind of 2D or 3D animated video for you. Check out our animation portfolio here. Request access to our demo reels and price sheet here.

Contact us or schedule a call to start making your video.






Are you looking for an example of a different style of animation? Send us a message to let us know what kind of animation example you want to see and we will follow up with relevant production samples.

 

Famous Motion Picture Animated Video Companies

These big name companies are probably outside your production budget. We’re sharing information about them so you can compare what it costs to produce a full length animated movie to what it costs to produce a shorter animated video.

Pixar Animated Video Company

Pixar Animated Video Company

Website: Pixar.com

Pixar Animation popularized 3D animated movies and brought us modern classics like Finding Nemo, Toy Story, Up and Wall-E. Pixar was originally started by George Lucas’s production company (known for the Star Wars series) and later developed into the production company you know today, thanks to the co-founder of Apple Inc., Steve Jobs.

Budget Range: $30,000,000-$200,000,000 for a feature length movie.

Walt Disney Animation Studios

Disney Animated Video Company

Website: DisneyAnimation.com

Walt Disney Animation – the original animated movie powerhouse known around the world brought us Mickey Mouse, Cinderella, Beauty & The Beast, and other countless beloved classics. Walt Disney Animation acquired Pixar Animation in 2006 for $7.6 billion.

Budget Range: $858,000-$100,000,000 for a feature length film.

DreamWorks Animated Video Company

Dreamworks Animated Video Company

Website: DreamWorks.com

DreamWorks joined the world of 3D animation shortly after Pixar blew people’s minds with their rich animated visuals and timeless storytelling. DreamWorks eventually brought us famous movies like Shrek and the How To Train Your Dragon series.

Budget Range: $30,000,000-$175,000,000 for feature length films.

Studio Ghibli Animated Video Company

Studio Ghibli Animated Video Company

Website: GhibliCollection.com

Studio Ghibli is based out of Tokyo, Japan and is known for its ultra detailed hand drawn illustrations and animations. Studio Ghibli’s famous productions include: My Neighbor Totoro, Princess Mononoke and Spirited Away.

Budget Range: $11,000,000-$34,000,000 for feature length films

Animated Video Company Marketplaces

Marketplaces are great for finding affordable freelance animators

animated video company marketplace 90 seconds

Website: 90seconds.com

90Seconds.com is an online marketplace where you can source videographers and animators in every zipcode. You pick who you want to work with and collaborate with them online to create your video.

Budget Range: A few hundred or thousand dollars per project.

Fiverr

animated video company marketplace fiverr

Website: Fiverr.com

Fiverr originally started as a website where you can find people to do something for 5 bucks. They’ve since expanded to offer more high end services including animated video production.

Budget Range: $5-$5,000+/project + transaction fees

Freelancer

animated video company marketplace freelancer

Website: Freelancer.com

On Freelancer, you can find freelancers to help you complete your tasks and projects. Post a job and let people bid on your project, or you can reach out to freelancers for a quote.

Budget Range: $250-$15,000+

Thumbtack

animated video marketplace thumbtack

Website: Thumbtack.com

Thumbtack is a website where you can search for local professionals to help you with everything from cleaning your house and mowing your lawn to filming a wedding video and creating an animation.

Budget Range: A few hundred or thousand dollars per project.

Boutique Animated Video Companies

Looking to hire a smaller animation studio?

Explainify

animated video company explainify

Website: Explainify.com

Explainify is an independent animation studio that specializes in creating animated explainer videos that inspire the masses.

Budget Range: Thousands -> tens of thousands of dollars per minute of animation.

YumYumVideos

animated video company yum yum

Website: YumYumVideos.com

YumYumVideos is another independent animation studio you can hire to create fully customized videos.

Budget Range: Thousands to tens of thousands of dollars per minute of animation.

Epipheo

animated video company epipheo

Website: Epipheo.com

Epipheo is an animated video company that makes sure your message gets understood.

Budget Range: Tens to hundreds of thousands of dollars per project.

Online Animated Video Company

If you’re looking for a way to make videos online, there are two categories of companies you can work with. One kind offers DIY production options where you create the animated video yourself using pre-created video assets.  The other enables you to work with professional animators online to create custom animated videos.

Video Igniter Animation

animated video company video igniter

Website: VideoIgniter.com

Looking for the fastest and most cost effective way to produce a professional looking custom animated video? With Video Igniter, all you need to do is describe the video you want to create, pick your budget level – and we handle everything else! We create your script, storyboard, voiceover, and the illustrations for your video. You get notifications when they’re ready to review and share your feedback online. Once all the parts of your animated video are approved, we animate your video.

Budget Range: Request access to our current price sheet here.

PowToon

animated video company powtoon

Website: PowToon.com

If you’re looking for a cheap way to make animated videos, look no further than PowToon! PowToon enables you to create your own animated videos online using their library of pre-created characters, scenes and objects.

Budget Range: $20-$100/month

What’s it like working with an animated video company?

Questionnaire

animated video company questionnaire

Production starts with a questionnaire or a phone call with the animated video company you hired. This is your opportunity to communicate what key messages you want to include in your video, what visual style the animation company should use, and who your target audience is.

Script

animated video company script

Download Video Igniter’s Free Script Writing Template

You can write the script for your animated video yourself using our free scriptwriting template. Or, you can hire the animated video company to create the script for you. Your scriptwriter will send you the first draft as soon as it’s ready (usually >1 week for a 1-2 minute animated video). Give it a detailed review and share your feedback with the scriptwriter so they can incorporate your revisions.

Storyboard

storyboard

Download Video Igniter’s Free Storyboard Template

After the script is approved, it’s time to turn it into a storyboard for your animation. A storyboard is like the blueprint for your animated video. It tells the animated video company what to create. You can create the storyboard yourself using our free storyboard template. Or, you can hire the animated video company to create it for you. You will get an opportunity to review the storyboard and request revisions before approving it for production.

VoiceOver

voiceover

After the storyboard is approved, the animated video company will help you audition voiceover talent. You will get an opportunity to hear several voices for each character in your video. Let the animated video company know which option(s) you prefer. They will oversee the recording of the full voiceover so they can ensure it uses the proper pacing, tone, and pronunciation. You will get an opportunity to review the voiceover(s) and request revisions before approving it for production.

Illustrations

Creating the art for your animated video starts with the creation of concept art. The art director for your video will review your brand guidelines, style references and select a key scene from your storyboard to illustrate with one or more unique visual styles

animated video company concept art

Review the concepts and tell the animated video company which concept you prefer. Then, the art team will create all of the illustrations for your animated video.

animated video company illustrations

Give the art a detailed review and let the animated video company know if there are any revisions you want them to make. Otherwise, mark all the illustrations as approved so animation can begin!

Animation

Now that everything is approved, it’s time to animate. Animation takes about one week for each minute of animation that is being created. Longer videos can be sped up with rush delivery animation. When the first draft is ready, give it a detailed review with your internal team and members of your target audience (if available). Collect everyone’s feedback and share it with your animated video company so they can incorporate your revisions and render out the final draft.

animated video company animation

SFX + Music

Now that the timing of your animation is locked in, the animated video company will help add a soundtrack and sound effects to help enhance the presentation of certain moments in your video. They will select a few soundtracks and let you preview them to decide which one you like best. Then, they’ll purchase the license so that you can legally use the music in your animated video.

soundtrack

Where can I find an animated video company to work with?

Google

VideoIgniter.com

Linkedin Jobs

Craigslist

Fiverr

Dribbble.com

In-House vs Outsourced Animation Teams: What You Should Know

Key Factors to Consider When Hiring an Animated Video Company

When evaluating an animated video company, it’s important to understand how they structure their production team. The two most common models are in-house teams and outsourced or freelance-based teams. Each approach has unique benefits and potential drawbacks that can impact your project’s cost, quality, and timeline.

What Is An In-House Animation Team?

An in-house team is composed of full-time employees who work directly for the animated video company. This team typically includes scriptwriters, illustrators, animators, voiceover directors, and project managers all working under the same roof (or digital workspace).

Benefits of In-House Teams:

  • Streamlined communication: Faster coordination and fewer delays.
  • Consistent quality: Teams are trained to meet internal standards.
  • Creative cohesion: Shared vision and direct collaboration lead to better storytelling.

Drawbacks:

  • Higher production costs: In-house teams tend to charge more.
  • Limited style options: Smaller in-house teams may have a narrow aesthetic range.

What Is an Outsourced Animation Team?

Some animated video companies rely on freelancers or external partners to complete parts—or all—of the production. These collaborators may be located anywhere in the world, working remotely to deliver specific services.

Benefits of Outsourced Teams:

  • Lower costs: Companies can pass on savings from lower freelance rates.
  • Scalability: Easier to handle large projects or multiple videos simultaneously.
  • Access to specialized talent: Freelancers may offer niche skills or unique animation styles.

Drawbacks:

  • Potential quality inconsistencies: Varying skill levels between contractors.
  • Communication delays: Working across time zones can slow feedback cycles.
  • Less creative alignment: Without tight collaboration, the final video may lack cohesion.

Why Team Structure Matters When Hiring an Animated Video Company

The internal structure of an animated video company affects every stage of production—from communication to revision turnaround. Ask the company whether they use an in-house or outsourced team, and consider how that might align with your expectations, timeline, and budget.

Key Factors to Consider When Hiring an Animated Video Company

Key Factors to Consider When Hiring an Animated Video Company

Hiring an animated video company is a strategic decision that affects your brand, messaging, and ROI. With so many studios offering similar services, it’s important to know how to evaluate your options. Below are some of the most important factors to consider when selecting the right partner.

1. Portfolio and Animation Style Start by reviewing the studio’s portfolio. Does their work align with your brand’s tone and audience? A strong animated video company should showcase a diverse range of styles—from motion graphics to character animation—demonstrating both versatility and craftsmanship.

2. Experience and Industry Expertise Has the company worked with clients in your industry or on similar types of videos? Familiarity with your niche can lead to more efficient production and messaging that resonates with your target audience.

3. Transparent Pricing Pricing should be clear, detailed, and upfront. Ask for a quote that outlines all deliverables and stages of production. Be wary of vague estimates or studios that avoid discussing pricing until late in the process.

4. Production Process A well-organized animated video company will walk you through their production process, including timelines, milestones, and revision stages. This transparency sets clear expectations and helps avoid confusion down the line.

5. Communication and Project Management Pay attention to how responsive and organized the studio is. Strong communication and project management systems (like Trello or Frame.io) are signs that your project will be handled professionally.

6. Testimonials and Case Studies Look for verified reviews and detailed case studies. These can give you insights into how the studio operates and what kinds of results their videos achieve.

7. Revision Policy Every animated video company handles revisions differently. Find out how many rounds of revisions are included and how feedback is managed throughout the process. (Explore Video Igniter’s unlimited revisions policy).

Conclusion Taking time to assess these factors will help you choose an animated video company that fits your goals, budget, and working style.

Signs You’re Talking to a High-Quality Animated Video Company

Signs You’re Talking to a High-Quality Animated Video Company

It’s easy to be dazzled by flashy animation samples, but a great portfolio alone doesn’t guarantee a great experience. To find a truly reliable animated video company, look for these signs during your research and initial conversations.

1. Strong, Diverse Portfolio A reputable animated video company will proudly showcase a wide range of work. Look for videos that tell compelling stories, vary in animation styles, and show technical polish.

2. Clear Production Process Top-tier studios offer a well-documented, step-by-step breakdown of how your video will be created—from scriptwriting to animation to final delivery. This ensures transparency and sets expectations.

3. Proactive Communication Great animated video companies don’t just answer questions—they ask smart ones. They take time to understand your goals, audience, and brand before recommending creative directions.

4. Transparent Pricing and Scope They’ll provide a clear quote that outlines what’s included and what isn’t. This eliminates surprises and builds trust.

5. Client-Centric Attitude Quality studios are flexible and collaborative. They strike a balance between honoring your vision and offering expert advice when needed.

6. Quality Control and Internal Reviews Look for signs that the studio has internal QA checks in place—like storyboard approvals, draft reviews, and revision workflows.

7. Glowing Reviews and Long-Term Clients Read reviews and ask for references. Happy, repeat clients are one of the strongest indicators that a studio delivers on its promises.

Conclusion Spotting these signs early can save you time, money, and headaches—and help ensure a smooth, successful animation project.

How to Be a Great Client: Helping the Animation Team Help You

How to Be a Great Client Helping the Animation Team Help You

Working with an animated video company is a two-way street. While the production team handles the technical and creative heavy lifting, your input and collaboration play a crucial role in the final result. Here’s how to be a great client and help the animation team bring your vision to life.

1. Be Clear About Your Goals Before production begins, define what you want the video to achieve. Are you introducing a new product? Explaining a service? Targeting a specific type of customer? Clear goals help the team craft a message that hits the mark.

2. Provide a Solid Creative Brief The more context you give, the better. Include brand guidelines, visual references, tone preferences, and any must-have elements. A detailed brief helps the animated video company start strong and reduces back-and-forth later on.

3. Assign a Single Point of Contact Having one person responsible for giving feedback and approvals streamlines communication and avoids conflicting input.

4. Respect the Timeline Timely feedback is essential to keeping the project on track. Delays in approval or communication can throw off production and affect your launch plans.

5. Give Constructive Feedback Be specific and clear in your feedback. Instead of saying “I don’t like it,” try “The voiceover feels too fast; can we slow it down a bit?”

6. Trust the Process and the Pros You chose this animated video company for their expertise. While your vision is important, be open to their professional guidance—they know what works in animation.

7. Stay Engaged Throughout Regular check-ins and active participation ensure that the final video aligns with your vision and avoids last-minute surprises.

Conclusion When both the client and the animated video company are aligned and committed, the result is a polished, effective animated video that delivers results.

How do I hire an animated video company?

Choosing the right animated video company for your project is a key step in the production process.

How do I hire an animated video company

Here are some resources to help you hire the right animated video production company for your project, budget and desired visual style:

How can I save money when working with an animated video company?

animated video company cost saving tips

For more tips on making your video animation more affordable, check out this companion article:

Affordable Animation

What does it cost to hire an animated video company?

Depends on the length and style of the animated video you are creating. Most 2D animated videos can be created for under $5,000 for a 60 second video. Some 2D animations are more expensive to produce based on the visual style and the amount of detail going into the animation. 3D animated videos cost 2-4x more to produce.

animated video company cost

How long does it take an animated video company to create a custom animated video?

It depends on the length of the video and the visual style used to create it. A typical 60 second, 2D animated video can be produced in 3-6 weeks. 3D animated videos take 2-3x as much time. Longer videos can take a few months or even a year to produce. To get an estimate for how long your video will take to produce, use this form to message our team about your project and let us know you are interested in getting a production timeline estimate for your video(s).

Need to speed up production for a deadline? We offer rush delivery animation to help you get your video produced faster:

Kinetic Typography Rush Delivery

Still have animated video company questions?

Do you have a question about animated video companies that wasn’t addressed in this FAQ? Use this form to send us your question and we’ll follow up with an answer. We’ll also post the question and answer to this page so other people can benefit from the knowledge.

questions

What is Video Igniter Animation?

Video Igniter Animation is an online animated video production service. By working with our team online, you can get your custom animated video produced faster and for less than hiring a brick and mortar animation studio.

We can help you create any kind of 2D animated video or 3D animation you can imagine. Check out our animated video portfolio!

Do you want to create an animated cryptocurrency video or an animated blockchain explainer video that explains how your technology works? We can help with that too.

Watch our explainer video to learn more about how we can help you create an animated ad for your business or check out our demo reel below:

 

Looking For An Animated Video Company In The U.S.?

Video Igniter is headquartered in Seattle, Washington.

Success Stories & Testimonials

“Video Igniter offered us the critical combination of creative value, clear communication, and patience with stakeholder feedback. We ended up with truly high-quality design assets for our video series largely due to the extra level of commitment — and the right balance of efficiencies with flexibility in the process when called for.”

Larry Schlessinger – Sr. Creative Program Manager, Amazon Web Services

“Video Igniter came to us with a number of creative and engaging ideas and were able to create an exciting, impactful video in a short period of time. And the best part was that it cost much less than other options of similar quality. The video they made is a great marketing tool for us.”

Alex Raymond – Founder, Kapta Systems

“I am beyond satisfied with my experience with Video Igniter. The first drafts of the work were almost exactly what I had in my head when developing the concept. After that each step along the way was seamless until arriving at a perfect finished product. And all this at a tremendous value. Anyone who has considered creating a marketing video should check out Video Igniter.”

Anonymous Customer Feedback

testimonials

Looking to hire an animated video company? Get in touch!

Schedule a call with our animated video company to discuss your project.

Get a quote for us to create your animated video.

Request access to our newest price sheet.

Create your Video Igniter account, fill out a creative brief, and we’ll start your animated video.

contact us

FAQ: How To Hire And Work With An Animation Studio

Do you want to hire an animation studio but aren’t sure how to get started? Video Igniter’s FAQ about animation studios answers the most popular questions about hiring and working with an animation studio to create a custom animated video.

animation studio

This FAQ includes answers to questions like:

  • How much does it cost to hire an animation studio?
  • How long does it take an animation studio to create a video?
  • How do I work with an animation studio to create my video?
  • How can I save money on my production budget?
  • …and more!

Examples of Videos You Can Get From Video Igniter’s Animation Studio

Video Igniter can create any kind of 2D or 3D animated video for you. Check out our animation portfolio here. Request access to our demo reels and price sheet here.

Contact us or schedule a call to start making your video.

Why should I hire an animation studio instead of a freelancer?

Hiring a freelance 2D animator could save you some money on your production budget. However, there are a few strong reasons to consider hiring an animation studio over a freelancer for your project:

Industry Expertise

Animation studios are experts at creating beautiful animations, engaging stories, and managing production so that you don’t go over budget. It takes a team to do all of these well; not all freelancers are equipped to do all three. Some may only be good at creating beautiful illustrations or storytelling. Animation studios have an abundance of all the skills needed to successfully complete your animated video project.

Variety of styles

Typically, freelance animators specialize in a narrow range of animated visual styles they can produce. Animation studios are made of a large pool of talented animators that can work together to design and animate endless custom animated visual styles. If you are looking to create an animated video using a unique visual style, hire an animation studio (or VideoIgniter.com) to create your video.

Great for long projects

Animation studios are staffed with dozens, hundreds or thousands of animators and are well equipped to take on long, feature-length projects (30-90+ min). If you want to create a video more than a few minutes long, you should hire an animation studio. Otherwise, it will take the freelancer many months to complete your project.

Trust

animation studio trust

These days, most animated video projects are run virtually. You don’t need to physically be with the animation studio or freelancer to create the video. When it comes to working with someone virtually, trust matters. A freelancer is a lone wolf working by themselves; if they get sick or something happens in the middle of the project, there isn’t someone else there to jump in and keep the project going. Animation studios are staffed by large groups of people that can deliver on your project, even if some members of the project get sick. You can trust that an animation studio won’t ghost you in the middle of production; they will help you see the project through to the end.

Promotion

If you want help getting your animated ad in front of your target audience, some animation studios are capable of helping you with video marketing services.  Freelancers typically stay focused on production and are limited in their ability to advise the best ways to promote your video.

How to hire an animation studio?

how to hire an animation studio

Here are Video Igniter’s resources to help you find and hire the right animated video production company to produce your video’s ideal visual style, on time and within your budget:

How do you work with an animation studio to create a video?

The animated video production process usually looks like this:

Learn about the project -> Script -> Storyboard -> Illustrations -> VoiceOver -> Soundtrack -> Animation.

Let’s dive in for a deeper look at the animated video production process:

Learn about the project

animation studio questionnaire

Production typically starts with a questionnaire or a phone call to learn about the video you want the animation studio to create.  This is your opportunity to explain:

  • What information you want to convey in the video.
  • What visual style you want to use to create your animated video.
  • Who your target audience is and how to speak to them.

Script

animation studio script

Download Video Igniter’s Free Script Writing Template

Now that the animation studio understands what you want to convey in your animated video, they will develop the first draft of the script. You get an opportunity to review the script and request revisions before approving the script for production.

Storyboard

animation studio storyboard creation

Download Video Igniter’s Free Storyboard Template

The animation studio will turn your script into a storyboard so that the illustrators and animators know what to create. Each page includes a sentence from your script, a rough visual mockup of the scene, a list of instructions for the animators and a list of the assets needed to create that scene. You get a chance to review the storyboard and share your feedback before approving it for production.

Illustrations

After the storyboard is approved, the animation studio’s art director will develop concept art for your video.

animation studio concept art

Let them know which concept you like best + let them know if you want to refine the visual style at all. Then, the illustrators can create all of the art for your video to match that visual style. You’ll get a chance to review all the illustrations and request revisions before approving the art for production.

animation studio illustration

VoiceOver

The animation studio will audition multiple voiceover artists for each speaker in your video. Let them know which option(s) you like best so that they can get the full length voiceovers recorded. You get an opportunity to review the voiceover(s) and request revisions before approving them for production.

animation studio voiceover

Soundtrack

The animation studio will also select some soundtracks they feel will enhance the presentation of your animated video. Let them know which one(s) you prefer and they will purchase the license so you can legally use the music in your video.

soundtrack

Animation

Animation can begin after everything else is approved. If your video is 60 seconds long, it will take at least a week to animate your video. When the first draft is ready, share it with your production team and members of your target audience to get their thoughts. Collect everyone’s feedback and share it with the animation studio so that they can incorporate your edits and render the final draft.

animation studio animator

What does it cost to hire an animation studio?

Depends on the cost and complexity of your animated video. A 60-second animated video will cost you about $1,500-$10,000 for 2D animation and +2-3x more for 3D animation.

Interested in pricing information for your explainer video project? Get a custom quote!

Or, you can request access to our pricing page.

animation studio cost

How long does it take an animation studio to create an animated video?

Depends on the length of your animated video and whether you are using 2D or 3D animation. Here are a few ballpark timelines to help you get a loose idea of how long it takes to make different kinds of animated videos:

  • A 1 minute 2D animated video can be produced in 3-6 weeks.
  • A 1 minute 3D animated video takes 2-3x longer to produce.
  • 90 minute 2D or 3D animated films take years to produce.

animation studio production timeline

If you want an estimate for how long it will take to create your animated video, use our contact form to tell us about your project and deadline and we will follow up with a production plan and budget proposal.

Need your animated video fast? Video Igniter offers rush delivery animation to help speed up production so you can get your video delivered before your deadline.

animation studio rush delivery

How can I save money when hiring an animation studio to create my video?

  • Download our free script writing template and use it to write the script for your animated video.
  • Download our free storyboard template and use it to create the storyboard for your animated video.
  • Consider using stock assets to reduce your design cost.
  • You can provide the voiceover for your animated video.
  • You can use free (legal) music in your video.

For more tips on affordable animation and how to keep your animated video production budget as low as possible, check out this companion article:

Affordable Animation

Animation Studio vs. In-House Production: Pros and Cons

Hiring vs. Creating an In-House Production Team

When deciding how to produce animated content for your business, one of the biggest questions is whether to partner with an animation studio or build an in-house animation team. Each approach has its pros and cons, depending on your project scope, budget, and timeline. Working with an animation studio gives you access to a diverse team of specialists—including scriptwriters, illustrators, animators, and producers—all under one roof. This enables faster production times and high-quality results without the overhead of hiring and managing full-time staff.

On the other hand, building an in-house team offers more creative control and seamless collaboration with your internal departments, but it also requires a significant investment in personnel, equipment, and training. For many businesses, outsourcing to a professional animation studio is the smarter option for one-off campaigns or when quick, polished output is needed, while in-house production may be better suited for brands producing a high volume of animated content regularly.

The Role of Animation Studios in Marketing and Branding

Marketing and Branding

An animation studio plays a vital role in helping brands stand out in today’s content-saturated digital landscape. From explainer videos and product demos to social media animations and brand storytelling campaigns, animation studios bring marketing strategies to life with visual flair and emotional impact. These studios have the creative and technical expertise to turn complex ideas into easily digestible, memorable animations that resonate with target audiences.

Whether you’re introducing a new product, educating customers, or reinforcing your brand identity, a professional animation studio can ensure your message is communicated clearly and creatively. By aligning animation style, pacing, and voiceover tone with your brand personality, studios enhance consistency across all marketing channels, driving greater engagement and brand recognition.

Animation Studio Portfolio: What to Look For

Before choosing an animation studio, it’s crucial to evaluate their portfolio to ensure their work aligns with your vision and quality expectations. A strong animation studio portfolio should demonstrate a wide range of styles and industries, showing the studio’s ability to adapt creatively to different brand aesthetics and storytelling needs. Look for smooth animation, clear storytelling, and visually compelling designs that keep the viewer engaged.

Animation Studio Portfolio What to Look For

Don’t just skim through flashy visuals—assess whether the videos achieve their intended goals, like educating, converting, or entertaining. Case studies, client testimonials, and behind-the-scenes insights can add helpful context to the studio’s capabilities. If a portfolio looks repetitive or lacks substance, it may indicate creative limitations. A versatile, professional portfolio is a reliable indicator of what the animation studio can deliver for your brand.

Understanding Animation Studio Contracts and Agreements

Production Contracts & Agreements

When working with an animation studio, having a clear contract is essential for protecting both parties and ensuring the success of your project. A well-written agreement should outline the scope of work, including deliverables, production timeline, pricing, and the number of revision rounds included. It should also define who owns the rights to the final animation and under what conditions it can be used, especially if the video is intended for widespread distribution.

Animated video payment terms—such as milestone-based payments, deposits, or final balances—should be clearly spelled out to avoid surprises. Many studios also include confidentiality clauses or NDAs to protect proprietary information shared during production. Before signing, take time to review the contract carefully and ask questions about anything unclear. A transparent, fair agreement sets the stage for a smooth and successful collaboration with your animation studio.

How to start an animation studio?

Starting Your Own Studio

At the bare minimum, all you need are:

If you possess all of these, you can run your own animation studio by yourself.

To expand beyond there, find people who have production strengths that compliment yours. For example, if you’re a better illustrator and animator than you are a story teller, consider partnering up with someone who is good at script writing and storyboard creation.

The larger your team becomes, the more projects you can take on. Before you know it, you’ll have gone from making animated videos by yourself to running your own animation studio.

Still have questions about animation studios?

Do you have a question about animation studios that wasn’t included in this FAQ?  Use this form to contact us with your question. We will follow up with an answer and then we’ll post the question and answer to this page.

questions

What is Video Igniter Animation?

Video Igniter Animation is an online animated video production service. By working with our team online, you can get your custom animated video produced faster and for less than hiring a brick and mortar animation studio.

We can help you create any kind of 2D animation or 3D animated video you can imagine. Check out our animation portfolio!

Do you want to create an animated cryptocurrency video or an animated blockchain explainer video that explains how your technology works? We can help with that too.

Watch our explainer video to learn more about how we can help you create an animated ad for your business:

 

Looking For An Animation Studio In The U.S.A.?

Video Igniter is headquartered in Seattle, Washington.

Animation Studio Success Stories & Testimonials

“Video Igniter offered us the critical combination of creative value, clear communication, and patience with stakeholder feedback. We ended up with truly high-quality design assets for our video series largely due to the extra level of commitment — and the right balance of efficiencies with flexibility in the process when called for.”

Larry Schlessinger – Sr. Creative Program Manager, Amazon Web Services

“Video Igniter came to us with a number of creative and engaging ideas and were able to create an exciting, impactful video in a short period of time. And the best part was that it cost much less than other options of similar quality. The video they made is a great marketing tool for us.”

Alex Raymond – Founder, Kapta Systems

“I am beyond satisfied with my experience with Video Igniter. The first drafts of the work were almost exactly what I had in my head when developing the concept. After that each step along the way was seamless until arriving at a perfect finished product. And all this at a tremendous value. Anyone who has considered creating a marketing video should check out Video Igniter.”

Anonymous Customer Feedback

testimonials

Get in touch!

Schedule a call to discuss your project.

Get a quote for us to create your animated video.

Request access to our newest price sheet.

Check out our animated video portfolio to see our latest and greatest creations.

Create your Video Igniter account, fill out a creative brief, and we’ll start your animated video.

contact us

How To Use Animated Videos For Lead Generation

Video Igniter knows that animated explainer videos are amazing for generating awareness and leads for your business. But how does animated video lead generation work?  In this article, sales teams, startups and marketers can learn a few tips and tricks to make sure your animated explainer video is generating leads for your business.

animated video lead generation

Animated Explainer Videos Help Generate Leads

Brands on social media find explainer videos helpful to spread the word about their business to new customers. Viewers are more likely to stop and watch an animated video on their feed which gives you a better chance of connecting with a new potential customer. When people stop and watch, they’re more likely to follow your social media or at least take a visit over to your homepage to learn more about what you have to offer.

Video Igniter creates explainer videos that answer all the questions of the clients and their immediate users. The main objective of video marketing is engaging the audience, as the brain tends to absorb more visuals than texts. The animated videos created by us are short and creative. These videos include a voice over, a soundtrack, and custom illustrated visuals images that make the videos a delight for people to watch.

Animated explainer video

How To Generate Leads From Your Animated Videos

Add a Call to Action

Your animated video must include a call to action at the end. How else are you going to get that lead? Direct the viewer to take action at the end of your video. Invite them to click on the video to download your app, sign up for a free account or contact your sales team. The most direct way to do this is to use a video hosting service that enables you to put an email lead capture or clickable CTA at the end of your animated ad.

Call to action examples

Improve Your Conversion Rate

Did you know you can improve the conversion rate of your animated marketing videos? By creating different thumbnails, introductions and calls to action at the end of your video, you can increase the % of people who watch your video animation and then buy your product/service, create an account, contact your sales team, download your app or sign up for your email list.

Check out this companion article to learn how to improve your video’s conversion rate.

How To Collect Email Addresses From People Who Watch Your Marketing Videos

This episode of The Video Igniter Show teaches how you can collect email addresses from people who watch your promo videos and automatically port that data into your CRM or email marketing service:



 

How Animated Videos Drive More Qualified Leads

One of the core benefits of animated video lead generation is its ability to attract and convert qualified prospects. Animated videos simplify complex products or services into easily digestible narratives, helping viewers self-select whether your offer fits their needs. This clarity ensures that the leads who opt in after watching are already pre-educated, engaged, and more likely to convert—saving your sales team time and effort.

Best Animated Video Styles for Lead Generation

Best Animated Video Styles for Lead Generation

Different animation styles serve different lead generation goals. For example, 2D explainer videos are ideal for breaking down software features, while whiteboard animations are perfect for educational content that builds trust. Kinetic typography works well for attention-grabbing social media ads, and 3D animation can add visual sophistication for high-ticket B2B offers. Choosing the right format is essential for an effective animated video lead generation strategy.

Lead Magnets Enhanced with Animation

Lead Magnets Enhanced with Animation

Animated videos are the perfect vehicle to introduce lead magnets like eBooks, checklists, webinars, or free tools. Instead of relying solely on text or static visuals, animation can dynamically convey the value of your offer and build excitement. Embedding an animated teaser video on your lead magnet landing page can dramatically boost conversions, making it a powerful tactic for animated video lead generation.

A/B Testing Animated Video Variations for Higher Lead Conversion

A:B Testing Animated Video Variations for Higher Lead Conversion

To optimize your animated video lead generation campaigns, it’s essential to A/B test variations of your content. Test different video lengths, script styles, visual themes, CTA language, and even background music to see which combinations drive the most leads. These insights help you refine your creative approach, reduce cost per lead, and increase overall ROI from your video marketing funnel.

Generating Leads from YouTube with Animated Videos

Grow Your Business With YouTube Videos

YouTube is a massive discovery engine, making it a prime platform for animated video lead generation. Optimize your video titles, descriptions, and tags with targeted keywords, and include compelling CTAs both in the video content and in the description box. Adding clickable links to landing pages or lead forms transforms your YouTube content into an evergreen lead-generation machine.

Repurposing Animated Videos into Lead Generation Micro-Content

Repurposing Animated Videos into Micro-Content

Maximize the value of your animated video lead generation campaigns by repurposing full-length videos into shorter content. Create bite-sized clips for animated social media posts, animated GIFs for emails, teaser videos for landing pages, or even quote cards with animated overlays. These micro-assets maintain brand consistency while keeping your audience engaged across multiple touchpoints in the funnel.

Animated Video Lead Generation Resources

Production Resources

These popular explainer video resources are recommended for your video production journey:

Video Marketing 101

+160 Free Resources To Help You Create Animated Videos

Watch a video about the animated video production process.

Learn about Video Igniter’s animation service.

Hire Video Igniter To Make Your Animated Lead Generation Video

– World class design talent at prices small businesses can afford.

– You can hire Video Igniter to create any kind of 2D or 3D animated video you can imagine.

– +20 reasons companies love outsourcing their animation projects to Video Igniter.

Lead Generation Animation Reel

 

Animated Video Success Stories & Testimonials

“Video Igniter came to us with a number of creative and engaging ideas and were able to create an exciting, impactful video in a short period of time. And the best part was that it cost much less than other options of similar quality. The video they made is a great marketing tool for us.”

Alex Raymond – Founder, Kapta Systems

“Video Igniter offered us the critical combination of creative value, clear communication, and patience with stakeholder feedback. We ended up with truly high-quality design assets for our video series largely due to the extra level of commitment — and the right balance of efficiencies with flexibility in the process when called for.”

Larry Schlessinger – Sr. Creative Program Manager, Amazon Web Services

“I run a video production company and outsource animation. The team at Video Igniter did a great job in taking the concept I very crudely drew out and made it into a beautiful animation. The review process was easy and their turnaround time was very quick. I’d def recommend them if you’re looking for an animation project.”

Pat Henderson – Founder, Path8 Productions

Animated Video Testimonials

Get In Touch About Animated Video Lead Generation or Get a Quote

Schedule a call to discuss video production or lead generation for your company.

Get a quote for your animated video project.

Request access to our newest price sheet.

Check out our animated video portfolio to see our latest and greatest creations.

Create your Video Igniter account, fill out a creative brief, and then we’ll make your animated video for you.

contact us

What is Video Igniter Animation?

 

Customer Support Videos Improve Your Customer Service Experience

This is The Video Igniter Show where we teach you all the ways you can use videos to improve your business. In this episode, you’ll learn how customer support videos can help you provide a better customer support experience. They can also save you time from having to answer the same questions again and again.

If you have a question about customer support videos that isn’t answered in this article, you can use our contact form to ask your question or click the image below to with a member of our production team:

contact us

.

 

How Can Customer Support Videos Improve Your Customer Experience and Lower Your Support Costs?

Customer support videos help you save time from answering the same questions repeatedly.

Customer support videos help you save time from answering the same questions repeatedly.

Business owners know their leads and clients tend to ask the same questions again and again.

Thankfully customer support videos can save you from having to spend your time repeatedly answering the same questions.

A Video FAQ includes video answers to all your support inquiries.

A Video FAQ includes video answers to all your support inquiries.

Start by creating a list of your most commonly asked questions. Then produce short videos that walk people through the answer. Providing your answers in the form of a video also improves the customer’s ability to follow along and understand every step they need to take because they can follow the example in the video.

The Most Popular Questions Video Igniter Receives.

For Video Igniter, the questions everybody asks are: What does it cost to make a video? And: “What is the production process like?

Video Igniter's Customer Support Videos.

We created a series of short videos to answer these questions, and now our leads and customers are able to educate themselves faster than we ever would be able to respond. This frees up bandwidth for our support team as well.

Gaining Customer Insights From Your Customer Support Videos

Viewing The Analytics Of Your Customer Support Videos.

And as an added bonus, if you use a video hosting service that shows you data and analytics about your videos, you can check out the viewing stats for your support videos to see how people are watching them and look to see if there are any major drop-off points in the video.

Identify Parts Of Your Videos That May Need Improvement

If so, it could mean something is unclear in the video. Consider going back and fixing it to improve the customer experience and comprehension.

As a pro tip: I like putting these videos on easy to remember links so that if somebody ever asks me a question, I know exactly where to tell them to go to get their question answered quickly. (Example: https://videoigniter.com/how-much-does-animation-cost/)

Pro Tip Make Your Customer Support Videos Available To Share Via Easy To Remember Links

Best Practices for Creating Animated Customer Support Videos

Creating high-quality animated customer support videos involves more than just using fun visuals. Here are some best practices to follow to ensure your animated videos are both effective and engaging:

best practices for creating animated customer support videos

  • Clear and Concise Storytelling: Animation allows for creativity, but the core message should always be clear and concise. Focus on explaining the support topic in simple terms, without overloading viewers with excessive details.
  • Visual Appeal and Branding: Use consistent branding elements such as colors, fonts, and logos to ensure the video matches your company’s style. Well-chosen color schemes and motion graphics can also help guide the viewer’s attention to important information.
  • Keep It Short and Sweet: Ideally, your animated customer support video should be between 1 and 2 minutes long. Attention spans are short, so ensure that each frame adds value and helps move the story forward. If your video is longer than 2 minutes, consider breaking it up into multiple videos.
  • Include a Call to Action: End your videos with a clear call to action (CTA), such as a link to further resources, additional videos, or a contact page, to keep the user journey flowing smoothly.

By following these practices, you’ll create animated videos that capture your audience’s attention and provide real value in a digestible format.

Different Types of Animated Customer Support Videos

types of animated customer support videos

Animated customer support videos come in a variety of formats to meet different business needs. Here are some popular types you should consider integrating into your support strategy:

  • Animated Tutorials: These videos break down complex processes or tasks into easy-to-follow steps. Animation allows for seamless transitions, making it perfect for explaining procedures or configurations that might be difficult to understand through text alone.
  • Animated FAQ Videos: Frequently asked questions can be answered quickly and efficiently with short animated clips. This helps customers get immediate answers without needing to search through long text-based content.
  • Product Demos: Animated product demonstrations showcase features and functionality in a highly engaging and visual way. These videos help clarify how a product works, what makes it unique, and how it benefits users.
  • Troubleshooting Animations: For technical issues or common problems, animated troubleshooting videos provide step-by-step visual guides. Customers can easily see how to resolve an issue without needing to call support or search the knowledge base.
  • Interactive Animated Support: Advanced animations allow for interactive elements, such as clickable options or decision paths. This is ideal for guiding users through customized support experiences or troubleshooting processes based on their specific needs.

By diversifying the types of animated videos you create, you can provide tailored support for a wide range of customer inquiries.

Animated Customer Support Example Video

The videos below are examples of animated customer support videos that were created to provide in-app support for users in a mobile app and in a desktop app:


 

How to Integrate Animated Customer Support Videos into Your Support Channels

integrate animated customer support videos

Integrating animated customer support videos into your existing support infrastructure can make help resources more accessible and engaging. Here’s how to do it effectively:

  • Knowledge Base and Help Centers: Embed animated support videos directly in your help articles or FAQs. This allows users to access visual explanations as part of their self-service experience, making troubleshooting easier and more intuitive.
  • Live Chat and Chatbots: Use animated videos as part of your live chat or chatbot interactions. When a customer asks a question, the chatbot can suggest relevant video tutorials or explanations, improving the response time and accuracy of your support team.
  • Social Media Platforms: Share animated customer support videos on platforms like Instagram, Facebook, or YouTube. Short, digestible videos can quickly capture the attention of your audience, providing them with helpful information that they can share with others.
  • Email Support: Include animated videos in email responses to provide more context and assist customers in resolving issues quickly. This is particularly useful for complex inquiries where text alone might not be sufficient.

By strategically integrating animated videos into these touchpoints, you provide customers with immediate access to the support they need, improving their experience with your brand.

The Role of AI and Automation in Animated Customer Support Videos

role of AI and automation in animated customer support videos

Artificial Intelligence (AI) and automation are transforming the way animated customer support videos are created and delivered. Here’s how businesses can leverage these technologies:

  • Personalized Content: AI can be used to analyze customer behavior and tailor animated videos to individual needs. For example, if a customer is having trouble with a specific feature, AI can trigger an animated video that addresses that exact issue.
  • Automated Video Responses: AI-driven systems can automatically generate animated responses for common support queries. This reduces wait times for customers and provides them with immediate assistance.
  • Interactive Experiences: AI can enhance interactive animated videos by responding to customer inputs. This creates a dynamic and personalized support experience that guides users step-by-step through troubleshooting or account management.

By combining animation with AI, you can deliver highly personalized, efficient, and scalable customer support that meets the unique needs of each user.

Animation Accessibility and Inclusivity in Customer Support

animation accessibility and inclusivity in customer support

Ensuring your animated customer support videos are accessible is critical for reaching all customers, including those with disabilities. Here are some tips to make your animated videos more inclusive:

  • Add Subtitles and Captions: Including subtitles or captions helps users with hearing impairments follow along with the video. It’s also beneficial for non-native speakers or people who prefer to watch videos without sound.
  • Offer Voiceovers and Transcripts: For customers with visual impairments, adding a voiceover to the animations can ensure they still receive the necessary information. Additionally, providing a transcript of the video allows customers to read the content in text form.
  • Color and Contrast Considerations: Use high-contrast colors in animations to ensure that people with visual impairments can clearly see the content. Avoid overly bright or flashing colors that could trigger sensitivities.
  • Sign Language and Visual Cues: For customers who rely on sign language, including animated sign language interpreters or visual cues can make your videos more accessible to a broader audience.

Prioritizing accessibility in your animated videos ensures that all customers, regardless of their abilities, can benefit from your support content.

The Impact of Animated Customer Support Videos on Reducing Support Costs

impact of animated customer support videos on reducing support costs

Animated customer support videos can have a significant impact on reducing support costs. Here’s how:

  • Decreased Volume of Support Requests: By providing clear, easy-to-follow animated videos, customers are more likely to solve their issues independently, reducing the need for live chat or phone support.
  • Faster Resolution Times: Customers can quickly find the answers they need through animated tutorials or troubleshooting guides, which helps resolve issues faster than written instructions or waiting for an agent.
  • Reduced Training Costs: Animated videos can also be used for training your support staff, providing them with a visual and consistent reference to better assist customers.

Incorporating animated videos into your support strategy not only enhances the customer experience but also leads to measurable cost savings.

Animated Content for Self-Service Customer Support

animated content for self-service customer support

Self-service is a growing trend, and animated videos are an excellent tool for empowering customers to find answers without contacting support. Consider the following:

  • Step-by-Step Visual Guides: Animation simplifies complex concepts, allowing customers to resolve issues on their own. Whether it’s setting up a product or troubleshooting an error, animated videos provide an easy, visual way for customers to learn.
  • Interactive Self-Service: Combine animation with interactive elements, such as quizzes or decision trees, to guide customers through a personalized self-service process. This increases engagement and helps users resolve their issues more effectively.

Self-service options like animated videos not only improve customer satisfaction but also free up resources for handling more complex cases.

Mobile Optimization for Animated Customer Support Videos

mobile optimization for animated customer support videos

With a significant portion of customers accessing support via mobile devices, it’s essential to ensure that your animated customer support videos are mobile-optimized. Here’s how:

  • Responsive Design: Ensure that videos are formatted to adjust seamlessly across different screen sizes. Mobile users should be able to easily view, pause, and navigate through the video without issues.
  • Optimized Video Quality: While high-quality animation is important, the video should be compressed for fast loading on mobile devices. Slow loading times can frustrate users and result in a poor experience.
  • Touchscreen-Friendly Navigation: Implement simple touch gestures, like swipe or tap-to-play, to enhance the mobile user experience.

Optimizing animated videos for mobile users ensures that your support content is accessible and functional no matter how customers interact with your site.

Measuring the Success of Animated Customer Support Videos

measuring the success of animated customer support videos

To determine the effectiveness of your animated customer support videos, it’s crucial to track and measure key metrics. Some important indicators to monitor include:

  • Engagement Rates: Track how many customers are watching your videos, how much of the video they’re watching, and how many watch it to completion.
  • Customer Satisfaction: Use surveys or feedback tools to gauge how helpful the animated videos are in resolving customer issues.
  • Support Ticket Reduction: Measure how the availability of animated videos correlates with a decrease in support requests or ticket volume.
  • Video Conversion Rates: If the goal of your video is to drive users toward a specific action (e.g., upgrading a service), track how well the video leads to conversions.

By closely monitoring these metrics, you can continuously improve your animated videos to ensure they deliver maximum value to both your customers and your business.

The Future of Animated Customer Support Videos

future of support videos

The future of animated customer support videos looks promising, with new advancements continuing to improve both the quality and interactivity of content. Here’s what we can expect:

  • Increased Use of Interactive Elements: Expect more animated support videos to incorporate interactive elements, such as clickable options or dynamic responses based on user input, offering a personalized experience.
  • Integration with Augmented Reality (AR): The potential for AR to enhance customer support videos is exciting. Imagine customers using their mobile devices to view 3D product animations or troubleshooting steps in their own environment.
  • AI and Voice Integration: AI will likely continue to play a role in creating more personalized animated support videos, with voice-driven commands and automation enabling seamless interaction between customers and support systems.

As these technologies evolve, animated customer support videos will become even more powerful tools for improving customer satisfaction and support efficiency.

What is Video Igniter Animation?

 

Examples of Videos You Can Create With Video Igniter

Video Igniter can create any kind of 2D or 3D animated video for you.

To see more animation examples, check out our animation portfolio and request access to our demo reels and rate sheet.

Contact us or schedule a call to start making your video.

 

Customer Support Video Resources

Looking for extra help to create your customer support videos? Here are a few handy resources to look into:

+160 Free Resources To Help You Create Animated Videos

How to Hire An Animator

How To Work With An Animation Company To Create Your Videos

Comprehensive List Of Animation Services Offered By Video Igniter

Animated Corporate Video FAQ

Table of Contents

Do you want to create an animated corporate video but have no idea where to get started? Video Igniter‘s guide to animated corporate videos will walk you through the entire production process and explain everything you need to know. Even if you’ve never made an animated video before, this guide answers the most frequently asked questions about making animated videos for corporations and Fortune 500 companies.

Animated Corporate Business Video

If you have a question about animated corporate videos that isn’t answered in this article, you can use our contact form to ask your question or click the image below to with a member of our production team:

contact us

Why make an animated video for your corporation?

Quality Presentation = Quality Attention

People will pay attention to your message longer because of the time and care that was put into making a delightful, easy to understand, concise presentation.

Animated Corporate Video Quality Presentation = Quality Attention

Quality Attention = Improved Retention of Information

Animated videos help people remember information better than if they had merely read a paragraph explaining what was happening. Visuals and voiceover reinforce each other to explain new information to the viewer in a way that creates memorable metaphors. If you want your target audience to remember what you told them, use a custom animated video to tell them.

Quality Attention = Improved Retention of Information

 

To learn more about how to create visual content for your business, check out this video.

Examples Of Animated Corporate Videos Video Igniter Can Create For You

Video Igniter can create any kind of 2D or 3D animated video for you. Check out the example videos below.

To start your project contact us, schedule a call with our production team or request access to our new pricing page.

T-Mobile

 

DocuSign

 

Open Text

 

Aver


Are you looking for an example of a different style of animation? Send us a message to let us know what kind of animation example you want to see and we will follow up with relevant production samples.

How to make a corporate animated video

Script

The first step of the corporate animated video production process is writing the script. We’ll start the production process by sending you a questionnaire to help us understand what you want us to cover in your video. Then we’ll write the first draft and send it to you to review. If you love it as-is, we’ll move on to creating the storyboard. If you have any feedback or revisions, send them our way and we’ll update the script for you. We’re happy to jump on a call if we need to discuss any details related to your video.

animation script

Download Video Igniter’s Free Script Writing Template

Alternatively, you can write the script yourself! We’ve created several guides to teach you how to write a script for your animation that supports your business goals:

Corporate Animated Video Script Writing Resources

How To Write A Script For An Animated Explainer Video

7 Tips to Supercharge Your Video Script

Examples Of Explainer Video Scripts + How To Write A Script

Free Scriptwriting Template: Get our free script writing template here.

Storyboard

The next step of the corporate video production process is creating the storyboard. The storyboard is the blueprint for your animated video. It tells the illustrators what to create and it tells the animators how to animate the illustrations. We’ll brainstorm ideas for the visuals that correspond with every sentence of your script and describe how the animators should make them move. You get a chance to review the storyboard and request revisions before we proceed to the next step of the production process.

storyboard diagram

Free Download: Get our free storyboard creation template here.

VoiceOver

Now that the script and storyboard are locked in, we can get the voiceover recorded for your animated video. We’ll start by ordering auditions from a few voiceover talents that we feel can deliver the appropriate tone and energy for your corporate video’s narration. This enables you to hear what kind of energy the voiceover talent will bring to your specific script – instead of just relying on their demo reel.

Recording the voiceover for an animated corporate video.

Once you’ve identified which voiceover artist you prefer, we’ll hire them to record the full voiceover and procure the appropriate license to use their voiceover recording for your corporate video. You will get a chance to review and approve the script before moving forward with production.

Soundtrack

While we’re getting voiceover auditions for you, we’ll also select a few soundtracks that we feel will enhance the presentation of your corporate video. You will get a chance to review them and select your favorite option. If you aren’t happy with any of the options, let us know why and we’ll select new options for you to review. If you like a few options and can’t decide which one you like best, we’ll let you preview the soundtracks alongside the first draft of your animation so that you can feel which one works best.

Select the soundtrack for your animated corporate video.

After you’ve decided which soundtrack you prefer, we will procure the appropriate broadcast license to use the soundtrack in your animated video.

To learn more about how to select the right soundtrack and where to find soundtracks for your animated video, check out this video guide.

Illustrations

The first step of the art creation process is to develop concept art. We need to design and refine the visual style for your animated video before we create all the illustrations for your video. Our art director will review your corporate branding and style references and use that to develop custom concept art for your video. They will take one key scene from your video and design it using one or more unique visual styles.

concept art

Once you’ve reviewed the concept art, let us know what you like and don’t like about each of the options you received. If one style stands out to you, we can work with you to refine it until you love it. If you like aspects of multiple pieces of concept art, we can combine the best parts of each into a new piece of concept art.  Not a fan of any of the options? That’s ok! Let us know what your thoughts are and we’ll develop some brand new concept art for you until you are 100% satisfied.

Creating illustrations for an animated corporate video.

After the concept art is approved, the art team will create the rest of the illustrations for your animated video. You get an opportunity to review them and share feedback for revisions before approving the art for animation.

Animation

Creating an animated corporate video.

Finally! All the pieces are approved and it’s time to animate. For normal short projects, it takes one video animator one week to animate each minute of video. Need your video produced faster? Talk to us about rush delivery animation.

When the first draft of your animation is ready, give it a detailed review and share it with members of your target audience. Collect all their feedback and share it with your animation team to get the final draft produced.

How long does it take to make an animated corporate video?

It takes 3-8 weeks to make a 2D corporate animated video. 3D animated videos take about twice as much time to create. Need your video produced faster? Talk to us about rush delivery animation.

Want to learn about the animated video production process and what to expect at each stage of production? Check out this companion article:

https://videoigniter.com/understanding-the-animation-production-workflow-how-to-turn-your-idea-into-an-animated-video/

What does it cost to make corporate animated videos?

Expect to spend at least $1500 to make a quality 60 second animated video (or $750 for a 30 second animated video). While there are many ways to make cheap animated videos, cheap isn’t the look you want to go for when you make a corporate animated video. Most corporate animated videos cost between $2,500-$10,000 to create a 1-2 minute animated video with a clean, professional visual style.

What does it cost to make an animated corporate video?

Looking for pricing information to make your corporate animation?

Learn what goes into the cost of making an animated video.

Get a quote.

Access our newest pricing page.

How long should my corporate video be?

Most corporate videos should be 1-3 minutes long. If your video is longer than 3-5 minutes, consider breaking it up into multiple video clips to help keep viewers engaged.

How long should my corporate video be?

How an Animated Corporate Video Can Improve Internal Communication

Strong internal communication is essential for any growing organization, especially in hybrid and remote work environments. An animated corporate video can help bridge gaps across departments, simplify messaging, and keep employees aligned with your company’s vision and goals.

Many businesses struggle to ensure their internal messages are consistently received and understood. Text-heavy emails and static presentations often go unread or misinterpreted. An animated corporate video, on the other hand, provides a dynamic, engaging way to communicate important updates, policy changes, or cultural initiatives.

How an Animated Corporate Video Can Improve Internal Communication

Animated corporate videos are ideal for simplifying complex topics like process changes or organizational restructuring. By using visuals, motion graphics, and narration, your team can grasp information more quickly and retain it longer. Companies can also use animated videos to highlight internal success stories, reinforce core values, and create a more connected company culture.

Using Animated Corporate Video to Increase Website Conversion Rates

Using Animated Corporate Video to Increase Website Conversion Rates

An animated corporate video can play a crucial role in increasing your website’s conversion rate by delivering your value proposition quickly and effectively. Visitors often skim text, but a well-placed video immediately grabs their attention and encourages them to stay longer.

Animated corporate videos simplify complex offerings, making it easier for potential clients to understand your business and take action. A homepage video or explainer animation on a landing page can reduce bounce rates and help guide viewers toward the next step—whether that’s signing up, requesting a demo, or making a purchase.

To increase website conversions, ensure your animated corporate video is concise, visually aligned with your brand, and features a clear call to action. Test different versions and monitor engagement metrics to see what resonates best with your audience.

How an Animated Corporate Video Can Support Product Launches

How an Animated Corporate Video Can Support Product Launches

Launching a new product or service? An animated corporate video is an excellent way to generate interest, explain features, and drive action during a product launch campaign. It enables you to communicate your value proposition with clarity and excitement.

Animated corporate videos are versatile enough to be used in teaser ads, launch announcements, and post-launch support. Whether you’re highlighting product benefits or addressing common customer questions, an animation can deliver the message in an engaging, easy-to-understand format.

You can use animated corporate videos across multiple platforms—landing pages, email campaigns, social media, and even in sales presentations. This multiplatform approach increases your reach and builds momentum around the launch.

How to Promote Your Animated Corporate Video on LinkedIn

How to Promote Your Animated Corporate Video on LinkedIn

LinkedIn is a high-value platform for distributing your animated corporate video, especially when targeting professionals and B2B decision-makers. To succeed on LinkedIn, your video should be optimized for native viewing with eye-catching thumbnails, subtitles, and attention-grabbing captions.

Animated corporate videos that perform best on LinkedIn often include thought leadership content, company culture highlights, product explainers, and customer testimonials. Share your video with a compelling description that invites discussion, and use relevant industry hashtags to expand your reach.

Don’t just rely on organic reach—consider LinkedIn Ads to target your ideal audience by job title, industry, and location. Encourage employees to engage with and share the video to amplify visibility across your network.

How Animated Corporate Videos Help Boost B2B Lead Generation

How Animated Corporate Videos Help Boost B2B Lead Generation

Animated corporate videos are a highly effective tool for B2B lead generation. They help communicate complex solutions in a clear, engaging way that builds trust with potential clients and encourages them to take the next step.

Whether you’re creating a top-of-funnel brand awareness video or a bottom-of-funnel product demo, animated corporate videos can move prospects through the buyer’s journey. Videos can be used in paid ads, on landing pages, or within email campaigns to increase engagement and conversions.

Lead capture strategies can include embedding forms directly within the video or offering gated content in exchange for access. Animated corporate videos can also improve sales enablement by equipping your team with compelling visuals that explain your offering more effectively than slides alone.

Key Video Metrics to Track the Success of Your Animated Corporate Video

Key Video Metrics to Track the Success of Your Animated Corporate Video

To get the most out of your animated corporate video, it’s important to track performance metrics that reveal how well it’s achieving your business goals. Key metrics include view count, watch time, engagement rate, click-through rate (CTR), and conversion rate.

Platforms like YouTube, Wistia, and Vimeo provide detailed analytics to help you understand where viewers drop off, what content keeps them engaged, and whether they’re taking the intended action. Google Analytics can also help track conversions from landing pages that feature your animated corporate video.

Use this data to refine your video strategy over time. If viewers drop off early, your video may need a stronger hook. If the CTR is low, you might need a clearer or more enticing call to action. Continuously optimizing based on these insights ensures your animated corporate video delivers long-term ROI.

The Future of Animated Corporate Video in the Age of AI

Artificial intelligence is revolutionizing the way animated corporate videos are produced and consumed. From AI-generated voiceovers to AI animation generators, production is becoming faster, more personalized, and more cost-effective.

Companies are already using AI to create dynamic animated corporate videos that personalize the message based on the viewer’s role, behavior, or preferences. These hyper-targeted videos will increase engagement and drive better results.

AI will also play a role in performance analysis, using predictive analytics to forecast which types of animated corporate videos are likely to succeed. As these technologies mature, businesses that adopt AI-powered video strategies will gain a competitive edge in content marketing.

How Animated Corporate Videos Will Evolve in 2025 and Beyond

How Animated Corporate Videos Will Evolve in 2025 and Beyond

As viewer behavior shifts and technology advances, the way companies use animated corporate videos is also evolving. In 2025 and beyond, expect to see shorter, more mobile-friendly videos designed for platforms like TikTok, Instagram Reels, and YouTube Shorts.

Interactive features such as clickable elements and branching storylines will become more common in animated corporate videos, enabling viewers to choose their own path and engage more deeply with the content. Companies will also invest in episodic video content to nurture audiences over time.

Moreover, animated corporate videos will be increasingly integrated into virtual reality (VR) and augmented reality (AR) environments, providing immersive experiences for training, onboarding, and marketing. Businesses that stay ahead of these trends will be better positioned to captivate their audience and maintain a strong digital presence.

Tips to keep your corporate video production budget low

Write your own script

Writing the script for your animated video can save you hundreds or thousands of dollars when creating an animated video. Freelance animators. animation studios, and Video Igniter are capable of helping you craft your script. We always encourage people to attempt to write the first draft since it’s the best way to get the initial concept out of your head. We can help you polish your script and make it production ready.

How to create the script for an animated corporate video

Here are a few resources to help you create a great script:

How To Write A Script For An Animated Explainer Video

7 Tips to Supercharge Your Explainer Video Script Writing

Examples Of Explainer Video Scripts + How To Write A Script

Get our free script writing template here:

Download our free template to help you write the script for your video.

Download our free template to help you write the script for your corporate animated video.

 

Create your storyboard

You can save more money on your production budget by creating the storyboard for your corporate explainer video.

All you need to do is brainstorm visuals to correspond with each line of your script and create instructions for the illustrators and animators so that they have a clear understanding of what you want them to create for each scene.

Examples of simple storyboards you can create for your video.

Examples of simple storyboards you can create for your corporate animated video.

Free Download: Get our free storyboard creation template.

Deep Dive: How to make a storyboard for an animated corporate video.

Record the voiceover yourself

You can record a professional sounding voiceover at home for free without having to buy any professional equipment or expensive software programs. Check out the 3rd episode of The Video Igniter Show (at 1:31) to see how you can record a professional sounding voiceover for free.

Get a phone, computer, laptop and blanket to record your professional voiceover.

Get a phone, computer, laptop and blanket to record your professional voiceover.

Use stock assets

Your video doesn’t need to be 100% custom illustrated. You can save money on your production budget by using pre-created icons, images, characters and 3D models. Your animation team can modify the colors so they match the aesthetic of your corporate animated video. Free & low cost icons, clip art, stock images, fonts, graphs and video clips are available on sites like: MixkitTheNounProjectGoogle Font Library and Envato Elements.

Using icons can help lower your video budget.

Use free music

Here are two sites with free music you can legally use in your promotional corporate animated videos:

1). Incompetech

2). Facebook’s Sound Collection

Resources to help you find and hire an animator for your corporate video

Resources to help you find and hire an animator for your corporate video

Looking for someone to create your animated video but not sure where to start? Whether you’re looking to hire an animation studio, a freelance animator, or a production service like Video Igniter Animation, there are many factors to consider including: pricingvisual style, storytelling, customer serviceproduction timelines and more. Here are some resources to help you figure out the right production option for your custom animated video:

What is the Video Igniter animated video creation platform?

Animated Corporate Video What Is Video Igniter

Video Igniter offers corporate animated video production services online. Video Igniter modernizes the experience of creating a custom animated video to help you save on your production costs, and create custom content faster. We streamline the complex process of making a custom animated video and do all the work for you. All you need to do is tell us what you want us to create and then send feedback for the assets that we create for your animated video (script, storyboard, voiceover, soundtrack, art and animation).

If you’re looking for a website to make an animated video, Video Igniter is a new kind of custom animated video production service that enables you to create any kind of animated video you can imagine. Our talented staff collaborates behind the scenes to create custom 2D and 3D animated videos so you don’t have to figure out if you have the right animator for the kind of animation you want to get created. We handle all the technical and creative talent sourcing for you in addition to helping you develop your script and storyboard (if you haven’t already created them yourself).

Hire Video Igniter to create your animated corporate video

Hire Video Igniter to create your animated corporate video

World class animation and design talent at prices startups can afford.

Check out our portfolio – we can make any kind of 2D or 3D custom animated explainer video you can imagine.

+20 reasons companies love hiring us to create custom animated videos.

Corporate Animated Video Demo Reel

 

Corporate Video Success Stories and Testimonials

“Video Igniter offered us the critical combination of creative value, clear communication, and patience with stakeholder feedback. We ended up with truly high-quality design assets for our video series largely due to the extra level of commitment — and the right balance of efficiencies with flexibility in the process when called for.”

Larry Schlessinger – Sr. Creative Program Manager, Amazon Web Services

“Video Igniter came to us with a number of creative and engaging ideas and were able to create an exciting, impactful video in a short period of time. And the best part was that it cost much less than other options of similar quality. The video they made is a great marketing tool for us.”

Alex Raymond – Founder, Kapta Systems

“I am beyond satisfied with my experience with Video Igniter. The first drafts of the work were almost exactly what I had in my head when developing the concept. After that each step along the way was seamless until arriving at a perfect finished product. And all this at a tremendous value. Anyone who has considered creating a marketing video should check out Video Igniter.”

Anonymous Customer Feedback

Success Stories and Testimonials

Get in touch about creating an animated video

Schedule a call to discuss creating your animated video.

Get a quote for us to create your animated video.

Request access to our newest price sheet.

Check out our animated video portfolio to see our latest and greatest creations.

Create your Video Igniter account, fill out a creative brief, and we’ll start creating your animated video.

contact us